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Quick Spin: Ariel Atom 3 is awesomeness that defies all classification

Before we get into the actual meat and potatoes of this review, please know that the absolute absurdity of the Ariel Atom 3 is not lost on us. It starts out as a sordid collection of mild steel tubing and a somewhat unassuming 2.0-liter K20Z four-cylinder engine mated to a six-speed manual, both pulled from the Honda parts bin. Throw in some fiberglass and a smattering of carbon fiber, four wheels, two lightweight racing seats with four-point harnesses, a steering wheel and some pedals, and that's just about it, save the optional windshield. But the result is greater than the sum of its... Read More

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    MISC Ariel Atom 3
    Arial vs. KTM vs. Lotus 211 comparo in progress at the 'Ring
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    Back in April, fellow Autoblogger Chris Tutor caught the Veritas RS3 heading out onto the Nurburgring for a photoshoot. Today, Chris took a brief break from his day-job to see what he could spy on the 'Ring's webcam and found the same trio of lightweight, track-tools that dance in our minds when we hit REM sleep. A Lotus 211, a KTM X-Bow and an Ariel Atom ...

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    MISC Ariel Atom 3
    Somebody screen! Ariel Atom gets optional windshield
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    We've lost track of how many times we've watched Clarkson's track test of the Ariel Atom. It solidified the Atom's place in the track-day hierarchy, impressing with its insane speed, lateral grip and face warping abilities. But for those of us not content to look like a blowfish in full attack mode, Ariel has begun offering an optional windscreen on the ...

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    MISC Ariel Atom 3
    New company adopts Ariel Atom in the U.S.
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    North American Ariel Atom production has left the auspices of Brammo Motorsports and been taken up by Trak Motorsports Incorporated, which has been working feverishly to put together a sales and manufacturing operation while also working with Brammo to maintain momentum on orders and refits to Atoms currently underway or back for upgrades. TMI started with ...

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    MISC Ariel Atom 3
    A-Bomb: Ariel Atom to get 500-hp supercharged V8
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    With over 500 horsepower and only 1,150 lbs. to schlep around, there's only one possible reason not to lust after the Caterham RST-V8 Levante, and that's the love-it-or-hate-it "classic" styling. Fortunately, emerging reports suggest that RS Performance, the same outfit that shoehorned the supercharged micro-block V8 into the Super 7, is working its magic ...

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    MISC Ariel Atom 3
    Ariel Atom-like-looks for fraction of price and performance
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    Jeremy Clarkson of Top Gear seems to think the Ariel Atom is perfect for middle-aged guys with a little extra cash and not enough foolishness for motorcycles. But most of the middle-aged guys we know have all their extra cash tied up not in little cars, but in little kids.If you, too, are a family man who could never justify spending money on the ...

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    MISC Ariel Atom 3
    Ariel trademarks the name "Elektron." Something in the works?
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    Ariel is no stranger to our pages, usually mentioned in connection with Wrightspeed or Brammo Motorsports. Perhaps you are already familiar with the Wrightspeed X1, which uses the Ariel Atom chassis for the basis of an electric supercar. Brammo Motorsports is the U.S. distributor for the Atom, and also has dealings with electric motorcycles and has plans ...

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    MISC Ariel Atom 3
    Rogue GT? Gone. Enter the Enertia GT from Brammo Motorsports!
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    Brammo Motorsports is really gettin' their green on these days. They just released information on their new electric motorcycle, the Enertia. Now, word leaks that they are changing their gasoline-burning ways and are shifting the focus of their upcoming supercar to electric power! The vehicle was previously known as the Rogue GT; the name has been changed ...

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    MISC Ariel Atom 3
    Ariel Atom builders heart the environment, change new supercar from V12 to all-electric
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    If we're honest, most decisions in the business world, especially in the auto industry, aren't made for altruistic reasons. Money is the name of the game, and as the environment is becoming a much talked about issue around the dinner table, many automakers are realizing that it's in their best interest, financially speaking, to develop greener vehicles. ...

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    MISC Ariel Atom 3
    Brooke Double R gets power bump from blower
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    Ariel Atoms, Caterham Superlights, KTM X Bows, Derondas and the like tend to follow a certain formula that happens to be very successful in the world of racing. Keep it simple, keep it light, and keep it balanced. They don't need 500-hp V10s to prove their point. Small rev-happy motors that can churn out 140, 180, 220 hp are the norm, but there are always ...

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    MISC Ariel Atom 3
    Deronda Type-F: Detroit-built bomber
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    click above image for more pics of the Deronda Type-FFor those going to Sebring this weekend for the kickoff of the ALMS racing season, you might catch yourself doing a double take when you see this little rocket. What at first may appear to be an Ariel Atom is in fact the new Deronda. Never heard of it? Neither had we. The Deronda is another British ...

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    MISC Ariel Atom 3
    Ariel Atom Experience: Coming to a city (maybe) near you
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    Oh, man, wouldn't it be nice to have an Ariel Atom for a day on a wide open track? North America's hook up for the Atom, Brammo, is offering a few lucky folks just that chance. They're loading up a handful of the lightweight two-seaters and touring North America with the Ariel Atom Experience.At a few select tracks around the country, only 14 drivers a day ...

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    MISC Ariel Atom 3
    More images of the KTM X-Bow released
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    Over the weekend, we were finally able to catch a glimpse of a computer-generated mockup of the X-Bow, KTM's track day terror. Now, a month ahead of its debut in Geneva, images of a scale mockup have been released, providing much more detail on the Ariel Atom's closest competition.Looking over some of the close-ups, the exhaust outlet is a pretty trick ...

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    MISC Ariel Atom 3
    Too sane for a superbike? Check the RoadRazer
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    Over the past few years, it's become apparent that Colin Chapman's philosophy of speed through lightweight is not exclusive to the marque he helped to establish. The Ariel Atom seems to have garnered the most press recently, but a host of other minimalist, four-wheeled track toys are beginning to populate this uber-niche segment.This latest addition is the ...

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    MISC Ariel Atom 3
    Ariel Atom to see a price hike
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    We know it's December and most thoughts of driving a car with no top or heater are the furthest thing from your mind, but if you were considering ordering an Ariel Atom in the spring, you'd better add it to your Christmas wish list in bold letters. As of December 29th, Brammo Motorsports, makers of the Atom, are upping the base price by around $4,500. They ...

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    MISC Ariel Atom 3
    Video: Ariel Atom in action
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    Given that it's Memorial Day weekend here in the States, it's time to observe an 'oldie but a goodie' - Top Gear's Jeremy Clarkson caning an Ariel Atom. The eight-minute show opens with some great shots of the minimalist Honda-powered two-seater, followed by Clarkson racing--and beating--a motorcycle around the track. The close-up of ...

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    MISC Ariel Atom 3
    U.S. version of Ariel Atom using Ecotecs
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    In an email sent out to prospective customers, Brammo Motorsports, the manufacturer and distributor of the Ariel Atom, has revealed juicy info about the U.S. version of its doorless, screenless, roofless wonder. The company has just finished testing the Yankee Atom in Arizona at General Motors’ proving grounds with a 2.0L, 245-hp Ecotec engine. ...

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