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2012 Audi A1 Sportback [w/video]

Do We Really Want Audi To Think This Small In America? Perhaps... It is perhaps with all the speed of a mighty iceberg, but increasingly, more and more North American buyers appear willing to think smaller when pondering their next auto purchase. The other shoe, which still has largely yet to drop, is for automakers to convince consumers of the merits of a luxury subcompact, paying a price premium for a longer list of creature comforts, options and badge appeal. However small, this trend in the States is best represented by BMW and its Mini range, followed (with a few stumbles out of... Read More

Vital Stats

Engine:
1.4L I4
Power:
138 HP / 184 LB-FT
Transmission:
7-Speed S-tronic DCT
MSRP:
$21,500 (est.)
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    MISC 2012 Audi A1 Sportback
    Rumormill: Audi considering A1 Allroad
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    Apparently not content to let Mini hog the small premium crossover segment with its new Countryman, Audi is reportedly working on an Allroad version of the A1. The A1 three-door hatchback goes on sale this year with a five-door coming in 2011. A higher-riding crossover variant could come by 2013 and follow in the path of previous Audi Allroad editions ...

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    MISC 2012 Audi A1 Sportback
    2011 Audi A1 sells for over $525,000 at auction... and it's pink
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    Elton John puts on auctions throughout the year for his AIDS foundation. The latest auction fete, held at Elton's manor, included an Audi A1 "spin painted" by British contemporary artist Damien Hirst. The A1 is still so far off that it hasn't even been priced yet, but one hopes the MSRP will be a scant fraction of the £350,000.00 ($527,205 U.S.) ...

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    MISC 2012 Audi A1 Sportback
    Audi pushing the new A1 at W├Ârthersee Tour 2010
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    The Audi R8 GT may be making its first official public appearance at the Wörthersee Tour 2010 this week, but the big push for Audi is unarguably the new A1. Of the 19 cars that Audi is showing, nine are the new A1 mini-car. Seven of those have been customized with special wraps and interior treatments running the gamut from an Austrian police car ...

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    MISC 2012 Audi A1 Sportback
    Video: Audi and Justin Timberlake show off The Next Big Thing
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    When Audi first announced it would be relying on the talents of Justin Timberlake to push the company's new A1, we were a little skeptical. At first, it looked like JT was to do little more than stand on stage and look pretty next to the pint-sized hatch, but it appears the four-rings has other plans in mind, including a new action driving series ...

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    MISC 2012 Audi A1 Sportback
    Video: How to transform an Audi A1 into an S1
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    Proficiency is a wonderful thing to see in any category – we can even watch a great lawn bowler do his thing for a minute or two. So, when it's something closer to our interests, like Audis and Photoshopping, we can hang in a little longer. What you see here isn't an Audi S1 - just an A1 made to look like one. Highly sped up, it takes a few minutes ...

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    MISC 2012 Audi A1 Sportback
    Pics Aplenty: 2011 Audi A1 S Line in the color of lust
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    The not-for-U.S. (at least not for now) Audi A1 just made its public debut at this year's Geneva Motor Show, and we're eager to see how the new hatch stacks up to the likes of the much-loved Mini Cooper. We're especially fond of this S Line model, which gives the A1 a much more aggressive appearance and tweaks the hatch's dynamics ever so slightly. The ...

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    MISC 2012 Audi A1 Sportback
    Geneva 2010: Audi A1 e-tron Wankels its way to the show floor
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    No, Wankel is not really a verb. At least, not that we know of. But it is the last name of the man who designed the rotary engine, and we think our man Felix would be more than pleased with the latest application of his barrel-shaped internal combustion powerplant. In case you missed it before, that would be as the range-extender buried inside Audi's new ...

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    MISC 2012 Audi A1 Sportback
    Geneva 2010: Audi A1 e-tron Wankels its way to the show floor
    1267566720

    No, Wankel is not really a verb. At least, not that we know of. But it is the last name of the man who designed the rotary engine, and we think our man Felix would be more than pleased with the latest application of his barrel-shaped internal combustion powerplant. In case you missed it before, that would be as the range-extender buried inside Audi's new ...

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    MISC 2012 Audi A1 Sportback
    Audi A1 e-tron runs like Volt, advances ER-EV concept
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    After teasing us with a few goodies yesterday, Audi has just released technical details on its new A1 e-tron concept that debuts later today at the Geneva Motor Show. As we already knew, the A1 uses an extended range electric architecture like the Chevrolet Volt, but with a compact and power-dense Wankel rotary engine/generator to keep the battery alive ...

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    MISC 2012 Audi A1 Sportback
    Geneva Preview: Audi A1 e-tron is extended-range EV with Wankel rotary generator
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    Audi still hasn't released any images of its new electric A1 e-tron concept, but it has revealed some details of the car. Unlike the two previous e-tron sports car concepts that were both pure battery electric models, this one is a range-extended EV. Like the Chevrolet Volt, the A1 e-tron uses a smaller battery pack that allows it to go up to 31 miles on ...

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    MISC 2012 Audi A1 Sportback
    Video: Audi A1 takes to the test track
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    The relentless run-up to the Audi A1's official introduction at the Geneva Motor Show continues unabated, this time with a video of Markus Winkelhock taking the A1 for a spin around Audi's test track in Neustadt, Germany. The current DTM pilot for Audi gushes about the A1's communicative steering and compliant suspension, while Dr. Horst Glaser, Audi's ...

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    MISC 2012 Audi A1 Sportback
    Audi Space on Playstation Home shows off A1, lets you race E-Tron
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    Audi called "Shotgun" on Playstation Home, and is so far the only automaker to take its case to those gamers with its Audi Space. First came the e-Tron Vertical Run racing game, which has lured more than 700,000 players into running more than a million races. As of last week, you can also find the Audi A1 showroom, which doesn't have much more going on ...

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    MISC 2012 Audi A1 Sportback
    Audi Space for Playstation shows off A1, lets you race the E-Tron
    1266588780

    Audi called "Shotgun" on Playstation Home, and is so far the only automaker to take its case to those gamers with its Audi Space. First came the e-Tron Vertical Run racing game, which has lured more than 700,000 players into running more than a million races with the electric beast. Idiots. As of last week, you can also find the Audi A1 showroom, which ...

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    MISC 2012 Audi A1 Sportback
    Report: Audi A1 to spawn five-door, convertible, S variant
    1265841120

    It should come as no surprise that Audi will offer a number of different variants of its new A1 compact hatch. What is surprising (kinda) is that the forthcoming S1 will be the first modern, performance-focused Audi to lack all-wheel drive. According to Autocar, Audi intends to sell 100,000 A1s annually and to pull off those kind of numbers, it will ...

  • 0
    MISC 2012 Audi A1 Sportback
    Report: Audi A1 to spawn five-door, convertible, S variant
    1265838300

    It should come as no surprise that Audi will offer a number of different variants of its new A1 compact hatch. What is surprising (kinda) is that the forthcoming S1 will be the first modern, performance-focused Audi to lack all-wheel drive. According to Autocar, Audi intends to sell 100,000 A1s annually and to pull off those kind of numbers, it will ...

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    MISC 2012 Audi A1 Sportback
    Officially Official: 2011 Audi A1 finally arrives
    1265763480

    After two concepts and an insufferable amount of teasing, the 2011 Audi A1 has officially arrived with its sights set squarely on the Mini Cooper. Inspired by the Metroproject Quattro from 2007, the all-new A1 is a faithful recreation of its conceptual predecessor, complete with a squat stance, short overhangs and four customizable colors for the roof ...

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    MISC 2012 Audi A1 Sportback
    Officially Official: 2011 Audi A1 finally arrives [w/video]
    1265758560

    After two concepts and an insufferable amount of teasing, the 2011 Audi A1 has officially arrived with its sights set squarely on the Mini Cooper. Inspired by the Metroproject Quattro from 2007, the all-new A1 is a faithful recreation of its conceptual predecessor, complete with a squat stance, short overhangs and four customizable colors for the roof ...

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    MISC 2012 Audi A1 Sportback
    Spy Shots: Audi A1 about as naked as it's gonna get
    1265412660

    Audi has gone the typical swirly exterior applique route with its upcoming new Mini-fighting A1 hatchback, but our intrepid spy photographers still managed to snap off a series of shots that show the premium little city car out and about undergoing shake-down testing. Judging from these photos, it's clear that Audi's smallest vehicle will retain the ...

  • 0
    MISC 2012 Audi A1 Sportback
    Spy Shots: Audi A1 about as naked as its gonna get
    1265401740

    Audi has gone the typical swirly exterior applique route with its upcoming new Mini-fighting A1 hatchback, but our intrepid spy photographers still managed to snap off a series of shots that show the premium little city car out and about undergoing shake-down testing. Judging from these photos, it's clear that Audi's smallest vehicle will retain the ...

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    MISC 2012 Audi A1 Sportback
    Audi A1 to take on the white roof with multi-color options [w/video]
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    We knew Audi had its eyes on the Mini with the imminent arrival of the A1 premium hatchback, but we didn't know just how closely they'd be following (or besting) the formula until Audi released a few more details on its new compact hatch. According to the project's exterior designer Jurgen Loffler, the Audi A1 – earmarked for release next month ...

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