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2012 Audi A1 Sportback [w/video]

Do We Really Want Audi To Think This Small In America? Perhaps... It is perhaps with all the speed of a mighty iceberg, but increasingly, more and more North American buyers appear willing to think smaller when pondering their next auto purchase. The other shoe, which still has largely yet to drop, is for automakers to convince consumers of the merits of a luxury subcompact, paying a price premium for a longer list of creature comforts, options and badge appeal. However small, this trend in the States is best represented by BMW and its Mini range, followed (with a few stumbles out of... Read More

Vital Stats

Engine:
1.4L I4
Power:
138 HP / 184 LB-FT
Transmission:
7-Speed S-tronic DCT
MSRP:
$21,500 (est.)
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    MISC 2012 Audi A1 Sportback
    Video: Audi A1 commercial highlights big pieces of a small car
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    The Audi A1 may be small, but the latest home-market spot for the supermini highlights the car's features in a big way. How big? How about a towering wall of guitar amplifiers that's really an enormous Bose speaker like those you'll find inside the A1? Or a movie screen that's actually the Navigation System display. We have no explanation why you'd want ...

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    MISC 2012 Audi A1 Sportback
    Report: Audi won't be seeing the Up! side - but a Q1 could be in the cards
    1295909940

    While some automakers – American ones especially – may be consolidating their product line-ups around the world, German automakers seem to be in a constant state of expansion. Audi is no exception, with no fewer than 37 model variants now and plans to reach 42 by 2015, according to Automotive News Europe. None of them, however, will be a ...

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    MISC 2012 Audi A1 Sportback
    Report: Audi won't be seeing the Up! side - but a Q1 could be in the cards
    1295879280

    While some automakers – American ones especially – may be consolidating their product line-ups around the world, German automakers seem to be in a constant state of expansion. Audi is no exception, with no fewer, according to Automotive News Europe, than 37 model variants, set to further expand to 42 by 2015. That reportedly won't, however, ...

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    MISC 2012 Audi A1 Sportback
    Audi A1 quattro works it out in the snow
    1294772220

    The diminutive Audi A1 hatchback has had to watch as it's older siblings enjoyed all-weather fun thanks to their quattro all-wheel drive system. Now the previously front-drive-only three-door is set to join in on that fun. Audi wants to make sure every model is offered with the quattro system and testing has begun on a quattro-equipped A1. The Audi A1 ...

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    MISC 2012 Audi A1 Sportback
    Audi maintains it isn't at odds with parent VW over new EV?
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    All is apparently well in the house of Volkswagen. According to Automotive News, Audi has come out and refuted reports that the German automaker is butting heads with its parent company. Rumors had cropped up that the two had been locking horns over the creation of the Audi A1 E-tron. Word had it that VW was riled that Audi wanted to craft a ...

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    MISC 2012 Audi A1 Sportback
    Report: Audi deflects criticism about A1 pricing
    1292427660

    There's been some speculation that the steep price tag on the Audi A1 has kept the hatch from being the sales success that Audi had hoped. Right now, the A1 commands a €15,800 price tag in Germany (that's a bit over $21k USD), and many analysts seem to think that kind of coin is well out of the reach of most young buyers. Audi, meanwhile, says that ...

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    MISC 2012 Audi A1 Sportback
    Audi makes a push for solar
    1291380900

    Audi is rolling out a new solar program for its fledgling fleet of eTron electric vehicles. The German manufacturer is planning to expand the solar panel system at its facility in Ingolstadt so that the electric vehicle's batteries may be charged using clean, renewable energy from the sun. Audi says that by the end of the year, it hopes to cover some ...

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    MISC 2012 Audi A1 Sportback
    Audi makes a push for solar
    1291242660

    Audi is rolling out a new solar program for its fledgling fleet of eTron electric vehicles. The German manufacturer is planning to expand the solar panel system at its facility in Ingolstadt so that the electric vehicle's batteries may be charged using clean, renewable energy from the sun. Audi says that by the end of the year, it hopes to cover some ...

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    MISC 2012 Audi A1 Sportback
    Audi to skip the S and go straight to RS1?
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    If you were surprised Audi chose to forgo the S1 nameplate for the top-spec version of the A1 premium hatch, hold on to your hats, because the rumor mill is spinning up again. This time, reports direct from Germany suggest that Ingolstadt may choose to skip the S1 altogether and go straight to the top with a new RS1. The move would necessitate the ...

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    MISC 2012 Audi A1 Sportback
    VW considering adding all-wheel drive to Audi A1, Polo?
    1287080880

    Audi surprised us all when it took the wraps off its top-of-the-line A1 TFSI hatchback packing everything but the kitchen sink...and the S1 nameplate. The reason, according to reports, was that every S model in the company's history has featured Quattro all-wheel drive, but the PQ25 platform on which the A1 is based can't accommodate it. At least, not ...

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    MISC 2012 Audi A1 Sportback
    Report: Second generation Audi A1 could come to the U.S.
    1286211660

    Less than a week after complaining about the A1's lack of a U.S. visa comes word that Audi is considering bringing the second generation entry-level hatch to the States. Speaking with Automotive News at the Paris Motor Show, Audi AG board member Peter Schwarzenbauer said the chances of the next A1 coming to the U.S. are "quite high," although a decision ...

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    MISC 2012 Audi A1 Sportback
    Paris 2010: 2011 Audi A1 1.4 TFSI
    1285844280

    Despite the success of the Mini Cooper and America's newfound love of hatchbacks, Audi continues to deny us the all-new A1. There are a variety of reasons for excluding the pint-sized hatch from the U.S. market (marketing, brand image, average transaction price, etc.), but the introduction of the twin-charged A1 here at the Paris Motor Show has us ...

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    MISC 2012 Audi A1 Sportback
    Audi ready to play hot odds: A1 S-Line, S1, RS3 and RS7 on deck
    1285443360

    Audi's lineup is expanding so quickly you'd think its cars were spawning new models by mitosis. In a few days at the Paris Motor Show we'll be seeing the newest hot addition to the A1 range: the 185-horsepower 1.4 TSFI with thrust provided by a twin-charged four cylinder. That's not the S1, it just has the S-Line package thrown on for racy looks. Next ...

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    MISC 2012 Audi A1 Sportback
    2011 Audi A1 dual-charged 1.4-liter TFSI model hits nearly 40 mpg
    1285192560

    Audi will pull the wraps off a hopped-up version of its diminutive A1 hatch at the year's Paris Motor Show, but even in its high-output trim, the Audi A1 1.4 TFSI promises to be a green machine. The 1.4 TFSI model packs a 185-horsepower dual-charged four-cylinder engine with 185 pound-feet of twist. What's dual-charged? Well, if you take a turbocharger ...

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    MISC 2012 Audi A1 Sportback
    Don't Call It S1: Audi shows off 185-hp A1 ahead of Paris debut
    1285001820

    As if we needed another reason to salivate over the delicious little Audi A1. The Four Ring'd One has just announced that it will pull the sheets off of a new, hopped-up version of its tiniest hatch at this year's Paris Motor Show. Here's the important part: under the hood, there's a 185-horsepower dual-charged 1.4-liter four-cylinder engine with 185 ...

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    MISC 2012 Audi A1 Sportback
    Video: Audi channels '50s street racing scene for A1 photo shoot?
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    We'll be honest: we have no idea what's going on in the video after the jump. Near as we can tell, Audi wanted to work up a photo shoot for its new A1 subcompact, so the company dialed up two members of the band Tokio Hotel, packed a warehouse with 22 pieces of classic iron and went to town. Yeah, we don't quite get it ourselves. There's a '50s ...

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    MISC 2012 Audi A1 Sportback
    Senner Tuning among first to amp up Audi A1
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    The arrival of the A1 abroad means the tuning of Audi's pint-sized hatch begins in earnest. Germany's Senner has taken on the angry-eyed three-door and has beefed up the 1.6 TDI model, boosting output from 103 to 138 horsepower. And just the engine mods alone will run you €899 ($1,146 U.S.). If you have more needs and more to spend, the ...

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    MISC 2012 Audi A1 Sportback
    Video: Fifth Gear pricks up its ears for the Audi A1
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    The Audi A1 certainly looks the part of a premium micro mini. Luxury touches like LED headlamps and available faux aluminum trim helps make the case that Audi's newest and smallest ride deserves to wear the four-ringed badge. But beyond attractive sheet metal and a typically wonderful Audi interior, we can't help but wonder how the A1 handles itself. ...

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    MISC 2012 Audi A1 Sportback
    Spy Shots: Audi S1 prototype has that 'forbidden fruit' thing going on
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    If you're mad about the fact that Audi won't be bringing its new A1 to the United States, you'll want to look away – our spies have captured the hotter S1 version of Audi's pint-sized hatch. This prototype may only look like an A1 in S-Line trim, but our spies point out that the larger tailpipes and heartier exhaust note are a dead giveaway of this ...

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    MISC 2012 Audi A1 Sportback
    World Cup Fever: A1GP to make a comeback?
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    Until its demise, A1GP had an intriguing, original formula. (At least once it took its place as a feeder series and not a competitor to Formula One). The idea, for those unfamiliar, was to pit teams representing their home countries against each other in identical F1-style single-seaters on famous race tracks around the world. Unfortunately, like so many ...

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