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2013 Lincoln MKZ [w/video]

Rebranding When Reinvention Is Requisite Lincoln – pardon us, the Lincoln Motor Company – assures us that Ford is committed to its success. The awkwardness of the statement (which feels vaguely like your mother telling you that she loves and supports you regardless of what everyone else thinks) was hard to escape when we recently spent a few days with the all-new second-generation 2013 Lincoln MKZ. Launched earlier this year at the 2012 New York Auto Show, the MKZ is a midsize premium sedan that shares platforms with the Ford Fusion (also all-new for 2013). The sedan's... Read More

Vital Stats

Engine:
3.7L V6
Power:
300 HP / 277 LB-FT
Transmission:
6-Speed Auto
MSRP:
$37,155 (base)
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    Lincoln MKZ
    Report: Lincoln prepping MKZ re-launch?
    1365089520

    Launching an all-new car is no easy task. Case in point is the 2013 Lincoln MKZ, introduced with the fanfare of a major nationwide marketing campaign, including expensive Super Bowl ads, just as Ford was curbing production over potential quality issues. The resulting mess was nothing short of a nightmare for any automaker – customers visiting ...

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    Lincoln MKZ
    Report: Lincoln says MKZ supply crisis over
    1364223600

    After an excessive number of recalls on the 2013 Escape and Fusion, we can't really fault Ford for being a little extra cautious with the launch of the 2013 Lincoln MKZ. Last month, we reported that dealer supply of the car was extremely limited due to more attention being paid to quality checks of cars rolling off the assembly line, which led to a ...

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    Lincoln MKZ
    Report: Lincoln dealers frustrated over slow MKZ production ramp-up
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    Lincoln has clearly been working hard to get the word out about its 2013 MKZ sedan. The Dearborn automaker has taken out lavish spreads to trumpet its boldly styled new model in magazines of every description, along with placing commercials for both the vehicle and the reborn brand behind it on all manner of television programs, including the super-costly ...

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    Lincoln MKZ
    Video: Lincoln's second, more traditional, Super Bowl commercial
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    For its second Super Bowl commercial, Lincoln Motor Company has stepped away from the Max Ernst-ian surrealism of the "Steer the Script" spot. No Germans, no turtles, no aliens nor alpacas this time, just a 30-second run through the ways in which Lincoln sees the 2013 MKZ as a rebirth of the brand and everything a luxury consumer would want. The kind of ...

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    Lincoln MKZ
    Video: Lincoln takes to the Super Bowl with Twitter schizophrenia
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    Lincoln has officially pulled off the wraps on its ad for this year's Super Bowl. As you may recall, the company invited people to send in their tweets to help craft the spot's story line with Jimmy Fallon in the director's chair. The company chose five tweets and ran with them, and the result is, well, about as focused as your average online comment ...

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    Lincoln MKZ
    Report: NHTSA upgrades Ford floor mat unintended acceleration probe
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    According to a Bloomberg report, the National Highway Traffic Safety Administration has upgraded an investigation into complaints of unintended acceleration lodged against Ford vehicles. The investigation began in June of 2010 when just three complaints had been received and it only concerned the Ford Fusion and Mercury Milan, but this was at a time when ...

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    Lincoln MKZ
    First Drive: 2013 Lincoln MKZ [w/video]
    1354899420

    Rebranding When Reinvention Is Requisite Lincoln – pardon us, the Lincoln Motor Company – assures us that Ford is committed to its success. The awkwardness of the statement (which feels vaguely like your mother telling you that she loves and supports you regardless of what everyone else thinks) was hard to escape when we recently spent a few ...

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    Lincoln MKZ
    Report: RWD Lincolns are coming, fate depends partly on MKZ success
    1354636860

    The product portfolio at Lincoln may seem a bit sparse at the moment, but if a report is to be believed, new products are on the way. TheDetroitBureau.com spoke with sources at Lincoln and Ford, who claimed the American premium brand is working on, perhaps more than one, rear-wheel-drive vehicle. Lincoln would likely platform-share with the ...

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    Lincoln MKZ
    Video: Lincoln and MKZ propose brand reinvention
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    Lincoln made a rather assertive statement about the future of its products at the 2012 LA Auto Show. Rather than put any new vehicle on display for the first press day, the American premium brand placed a collection of classic cars from its past on the show floor. For the second day, that assortment was replaced with more than a half-dozen examples of the ...

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    Lincoln MKZ
    Video: Lincoln video teases new things to come... but what?
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    Lincoln has released a new video teasing... something. In what looks to be an advertisement for more advertising, the company has worked up a clip featuring everything from a drum solo and a flying hawk to Abraham Lincoln himself. The video shows a few shots of what looks to be an MKZ and promises more news is coming on Monday. What does the company have ...

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    Lincoln MKZ
    Report: Ford's Farley addresses 'the burden of being Lincoln'
    1347377460

    For at least two years, the plot lines concerning Lincoln have been "How much longer until Ford kills it?" and then "How much longer until Ford turns it around?" We were told that the 2013 MKZ would begin the resurrection of a brand that many felt nostalgia for, but not love (not unlike Cadillac of not so long ago). But Lincoln knows it can't get back in ...

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    Lincoln MKZ
    Official: Lincoln headed to China in 2014
    1346175840

    Buick has done well for itself in the Chinese auto market, and now Ford Motor Company is hoping it can find a similar success by introducing Lincoln to the growing market. Starting during the second half of 2014, Lincoln will begin selling its cars in China through a dealer network that will deliver a personalized brand experience. By the end of this ...

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    Lincoln MKZ
    Report: Lincoln to focus on volume models, not halo car
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    There's profits in numbers. That's going to be the approach to new vehicles at Lincoln, Automotive News says. Lincoln will focus on high-volume vehicles instead of low-selling flagships and halo vehicles. That means a steady diet of alphabet soup loaded with MKZ's, MKX's and MKS's for dealers and no more fancy flagships or other vehicles that don't meet ...

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    Lincoln MKZ
    2013 Lincoln MKZ configurator comes alive, hybrid option at no extra cost
    1343073840

    Lincoln has officially fired up the configurator for the 2013 MKZ, keeping the option sheet fairly simple with a total of five trim packages. The party gets started with Premiere trim, which includes SYNC with MyLincoln Touch, a huge 10.1-inch LCD information screen and leather seating. Stepping up to Select trim will throw in a rear-view camera, wood ...

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    Lincoln MKZ
    Official: 2013 Lincoln MKZ configurator comes alive
    1343052960

    Lincoln has officially fired up the configurator for the 2013 MKZ, keeping the option sheet fairly simple with a total of five trim packages. The party gets started with Premiere trim, which includes SYNC with MyLincoln Touch, a huge 10.1-inch LCD information screen and leather seating. Stepping up to Select trim will throw in a rear-view camera, wood ...

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    Lincoln MKZ
    Podcast: Autoblog Podcast #286
    1339537500

    Lincoln is the future, front-wheel-drive BMW 1 Series, Dany Bahar fired, GM bonuses tied to sales Episode #286 of the Autoblog Podcast is here, and this week, Chris, Dan and Chris Paukert chat about Lincoln being held up as the future of the American car industry, the upcoming front-wheel-drive BMW 1 Series, the firing of Dany Bahar, and GM tying bonuses ...

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    Lincoln MKZ
    NPR's Planet Money claims the fate of the U.S. auto industry rests on the success of... Lincoln?
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    To claim the fate of the U.S. auto industry rests on the success or failure of Lincoln is about as bold a statement as one can make, but that's how far NPR program Planet Money goes in its latest episode (scroll down to listen). The gist of host Alex Blumberg and contributor Sonari Glinton's argument is that a successful luxury brand brings in more profit ...

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    Lincoln MKZ
    Video: Lincoln goes back 80 years to sell the 2013 MKS
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    Lincoln has released the first 30-second ad spot for the 2013 MKS, with its seventeen intial seconds spent covering the era of Lincoln glory from 1922 to 1976. The ad almost feels like an apology for the MKS, as if the ad team really wanted to sell the 2013 MKZ but was assigned the penalty-box MKS and had their protestations silenced with, "Just make ...

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    Lincoln MKZ
    Report: J Mays: Split-wing grille won't look the same on every Lincoln
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    Ford design chief J Mays tells Automotive News that the controversial grille design that debuted on the 2013 Lincoln MKZ at the New York Auto Show won't necessarily be pasted onto the front of every Lincoln model. Mays means something quite specific, though: the perimeter of the grille and headlight form will remain, but the "grille texture" – the ...

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    Lincoln MKZ
    New York: 2013 Lincoln MKZ is a big step in the right direction
    1333556460

    The 2013 Lincoln MKZ has made its long-awaited debut at the 2012 New York Auto Show. In an effort to further distance the model from the very successful Ford Fusion, the MKZ now wears a more aerodynamic and distinctive shape, complete with a new interpretation of the family's split wing grille. Max Wolff, the Lincoln design director, says the grille is ...

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