Yesterday, not long after we posted a story about a gay-centered General Motors marketing video for Chevrolet's new Camaro, the video was mysteriously pulled from YouTube. As it turns out, GM itself has copped to the disappearing act, as it reportedly ordered the popular video hosting site to yank the footage.

According to a USA Today article, GM spokesman Dave Barthmuss felt that the video – which featured a pair of so-called 'go go boys in Camaro-branded underwear washing a new 2010 model – was "not appropriate and not in good taste." The footage was filmed as part of a Transformers 2: Revenge of the Fallen gay day promotion at a Hollywood movie theater.

Despite pulling the video, GM has reportedly launched a more concerted campaign to broaden the scope of its marketing efforts as it applies to the Camaro, with more overt efforts to target gays, bisexuals and the transgendered. It is not immediately clear what (if any) effect pulling the footage will have on the rest of the automaker's p.r. efforts.

[Sources: USA Today; Mlive]

Quick – What's the best-selling light-duty pickup truck in America? Did you say the Ford F-150? Not so fast. According to the J.D. Power Information Network (via our friends at PickupTrucks.com), General Motors sold more Chevy Silverado 1500 pickups (119,959 units) in June that Ford sold F-150s (107,778 units), and that's not a fluke.

It seems that the automakers don't actually break out the sales of each pickup line when reporting overall figures, so Ford lumps all F-Series (F-150, F-250, F-350...) sales together when it correctly lays claim to the title of Best-Selling Pickup Line in America. Ford's Super Duty series commands nearly 50-percent of the HD pickup market, which puts the Blue Oval on top of the overall sales race.

Interestingly, all three American automakers picked up full-size pickup market share at the expense of Nissan and especially Toyota, which saw sales of its Tundra plummet from 76,516 units to just 36,106 units in June of 2009 compared to one year ago. Click here for the full breakdown of full-size truck sales data.

[Source: PickupTrucks.com]

Wasn't it just a couple of years ago that the American Family Association was boycotting Ford for marketing in gay-centric publications? Fast forward to today and see just how much things have changed. Last month, Chevrolet sponsored an event in Los Angeles called Gay Day at the Movies to promote the release of Transformers: Revenge of the Fallen. Michael Bay's latest opus, of course, features a bunch of General Motors vehicles, not the least of which is the 2010 Chevrolet Camaro that plays the leading role of Bumblebee.

A video was produced to promote Gay Day at the Movies featuring a pair of "Bumblebee Boys" in Camaro-branded briefs washing the Bowtie brand's pony car revival. The cheeky (pardon the pun) video is clearly targeted at the gay community and uses beefcake car washers to that effect in a not-so-subtle way.

Will Chevy or GM see a backlash from being associated with this video? Who knows, but the video isn't exactly being shown in primetime on NBC. For the moment, it lives solely on YouTube with a gajillion other vids – and one would have to actively search to find it.

Follow the jump to watch the video for yourself, and please remember to be respectful in the comments.

UPDATE: The video has been removed from YouTube by the user. We're searching to find it again on the interwebs.



[Source: USA Today via Huffington Post]

We don't have to tell you how important the Chevrolet Volt is to General Motors. Even if the model isn't likely to turn a profit for many years, the plug-in electric car's success or failure is likely to be seen as a crucial indicator of GM's post-bankruptcy prospects in the eyes of many. This being the case, it's not surprising that automaker is practically throwing everything it's got at the project. According to Chief Engineer Andrew Farah, the Volt team is currently working on getting the sound and feel of the driving experience just right. Speaking to Automotive News, Farah said:

The engine, not being directly connected to the foot, is one of the things we continue to tune. We don't want it to be discomforting to people. There is an expectation of what happens when you put your accelerator to the floor in the way the car sounds and feels. We've got the feel. We've got the feel of a sports car. The sound part and the way the engine plays into that perception is one of the areas we have to work on.

Clearly, creating a plug-in car with mass-market appeal isn't as simple as bolting an electric motor and a bunch of batteries into an existing chassis. People have come to expect certain things to happen as an automobile is driven, and GM needs to find the right compromise between zero-emissions technology and time-honored driving dynamics. Further complicating the issue is the tremendous weight of the car's T-shaped battery pack. Farah explains:

Here's the thing to remember: When you put the battery in, it actually lowers the center of gravity of the car. There are a thousand reasons why heavy is bad, but a few why it is good. And so we are getting those advantages of the good heavy, and the disadvantages we are managing.

[Source: Automotive News - sub. req'd]

In these dark days of bankruptcy proceedings, ever-dwindling sales figures and decades of receding market share, General Motors' base of dealerships certainly has plenty of things to keep it up at night. You may be surprised to hear, though, that a dwindling supply of available inventory is one of the major problems some dealerships are currently reporting. We're not shocked to hear there's only a six-day supply of Chevrolet Camaro models on hand, but dealers are also seeking remedies for shortages of Buick Enclaves, GMC Yukon SUVs and extended-cab Sierra pickups, as well as limited supplies of Chevrolet Silverado trucks. For a company that has historically had an unhealthy attachment to high inventories across their brands, this is an unusual development indeed.

GM is aware of the shortages and Mark LaNeve, vice president of vehicle sales, service and marketing, tells Automotive News that the shortage is a normal part of the adjustment process from the old days of carrying a 120-day supply of vehicles to today's goal of a leaner 75-day supply. The General's messenger further suggests that dealers trade inventory with each other to bolster inventory until the automaker is ready to rekindle its assembly lines beginning on Monday, July 13 after the company's extended summer shutdown.



[Source: Automotive News - sub. req'd]

High end tuner Fesler has created its own 2010 Fesler Moss Camaro; a tuned-up version of the hot-selling coupe that's been designed as an homage of sorts to General Motors' 1969 Bowtie. For about $55,000, you can get features like an adjustable coilover suspension, special 22-inch wheels and tires, as well as stainless steel struts. Bump the price up to $90k, and you'll get a supercharger that bumps the power quotient to an even 600 ponies. The fully loaded model stickers for a stout $150,000, and includes more equipment than we can reasonably add here. Fesler is even offering a package that includes a matching 1969 model(!) if you've got the garage space and the financial wherewithal.

Hit the jump to watch video of the supercharged version of the car in action. As you can probably guess on your own, the video includes burnouts and donuts. We wouldn't have it any other way.

[Source: Fesler]

Hennessey Performance Engineering makes the point that track-oriented Porsche owners can opt up from a normal 911 to a GT3 RS and Viper owners can choose the ACR edition, so what's out there for ZR1 owners who want a more hardcore machine? To answer that question, HPE has introduced the Z700 for 2010.

The exclusive new model features a number of enhancements that go beyond the requisite power increase, which in this case jumps from 638 to 705 dyno-tuned hp. HPE has also put the ZR1 on a diet, shedding pounds by adding lightweight carbon fiber seats and carbon fiber wheels wrapped in a Michilin Pilot Cup Sport tires. The wheels alone scrub off 60 lbs. of rotating weight. Aero enhancements include Hennessey's Z-Aero carbon fiber front splitter, canards and rear spoiler, all of which add 300 lbs. of downforce. Finally, an alcantara steering wheel and shift knob should feel better in the hand when barnstorming the track.

Hennessey plans to prove that the Z700 is a big improvement over the ZR1 by taking direct aim at the standard car's Nürburgring lap time of 7:26. They'll be flying to Germany with a Z700 later this year to take their best shot, but considering that HPE is perhaps the only only tuning company with its very own on-site track, Lonestar Motorsports Park, we expect good results.

Only 24 examples will be produced, and customers who order a Z700 also get a one-day performance driving instruction course at Lonestar Motorsports Park. Total cost for a base Z700 will start at $207,150, which also includes the cost of a donor ZR1. That's nearly a six-figure increase over the base price of a ZR1, so we'll have to wait until it sets some lap times to see if it's worth it.



[Source: Hennessey Performance Engineering]

Despite having fewer model variations on the market, pent up demand for the 2010 Chevrolet Camaro appears to have been enough to send the bad Bowtie past Ford's redone Mustang in June. Sales figures for the month are beginning to trickle in today, and General Motors says it shifted 9,320 Camaro units last month, as compared to the Blue Oval's 7,632 Mustangs.

Whether Chevrolet's victory will be sustainable over the long haul remains to be seen, but as The General has a backlog of 10,000 sold orders to fill (equating to less than a seven day supply), the streak is likely to continue for at least the next few months. Presently, GM offers just two main Camaro models, the V6 RS and the V8-powered SS, while the Ford Mustang has more bodystyles and trims than you can shake a stick at (arguably making the Camaro's achievement seemingly that much more impressive).

Sales of the third leg of 2009's pony car table, the Dodge Challenger, trail far behind, with just 1,369 units cleared last month.

As the industry heads into the dog days of summer, it looks like America's renewed pony car war is just heating up. Who will take the crown for the whole year? Sit tight, muscle fans.



Photos Copyright ©2009 Alex Nunez / Weblogs, Inc.


Photos Copyright ©2008 Drew Phillips / Weblogs, Inc.

Now that the Chevrolet Volt has progressed to the point where vehicles with near-production bodywork are running around, the time has come for the crew to begin ironing out details like the ride height and spring rates that will directly influence the plug-in hybrid's handling.

Regarding these points, chief engineer Andrew Farah has some interesting things to say about the Volt and the way GM will position it against its competitors. For instance, Farah notes (in reference to the Toyota Prius and Honda Insight), "Our chassis is much more sporty than either of the other vehicles."

Farah also comments on a couple of changes to the car's exterior design that eagle-eyed parties had noticed, such as the relocation of the plug from the front fender to under a flap in the traditional location for a gas cap. Other changes, such as the headlamps and taillights, may merely be present because the Volt is still early in its development cycle and there are some pre-production bits that aren't yet necessary for testing purposes.

Spy photographers take note: Farah also says the car is set to undergo some hot-weather endurance testing out west this summer.



[Source: Inside Line]

According to the well-connected boys over at Camaro5, General Motors will indeed produce a Chevrolet Camaro Z28 after all... and they've even scored some details on the hi-po offering.

According to Camaro5 user Hiney1 who attended a special question and answer session at the Carlisle Nationals this weekend (seen above), a Z28 will arrive after the Camaro Convertible, itself expected in the spring of 2011.

The Z28 will reportedly make use of some sort of high-output LS-based engine (C'mon, guys! You're killing us!), and it will incorporate a hood similar to that of the Bumblebee edition, along with a unique grille, the usual spate of graphics and emblems, and perhaps even a tweaked rear-end. Thanks for the tip, Jay!

[Source: Camaro5]