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0Video: Hyundai's Canadian Super Bowl ads are full of yeti 1328970660
Hyundai Canada had its own ad for the Super Bowl, and instead of a cheetah they went for a more elusive beast: Sasquatch. Created to push the Hyundai Genesis Coupe, the "Country Drive" spot highlights a couple who are amazed at what they find on a drive through the woods. From the Sasquatch's ...
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Report: Hyundai still considering Genesis sub-brand 1328882460
Automotive News reports Hyundai is still mulling the possibility of a luxury sub-brand. Vehicles like the Equus, Genesis Sedan and Genesis Coupe would all sail under a new Genesis brand sold through Hyundai dealerships. The models would also receive a new alphanumeric naming system to avoid ...
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Chicago: Editors' Choice: Top Five 2012 Chicago Auto Show Debuts 1328835480
The Chicago Auto Show may be the smallest of the North American auto shows we cover (yet largest by square footage, ironically), but year after year, more and more automakers choose to show off some new metal under the lights of McCormick Place. This year saw a total of 18 major reveals (click ...
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Chicago: Hyundai adds more spunk to Veloster Turbo with graphics package 1328815920
Hyundai debuted the 2013 Veloster Turbo at the Detroit Auto Show earlier this year, adding some more oomph and a more aggressive look to the funky three-door hatch. We felt that an additional 63 horsepower and 71 pound-feet of torque was just what the little Hyundai needed, and we were especially ...
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Chicago: 2013 Hyundai Elantra Coupe serves up space and style in equal measure 1328727660
In addition to the GT hatchback, Hyundai also rolled out a new Coupe version of the C-segment Elantra here at the 2012 Chicago Auto Show. The new two-door is clearly meant to take on the likes of the Honda Civic Coupe, and it's got a spec sheet that compares rather favorably with its competitor ...
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Chicago: 2013 Hyundai Elantra GT delivers lightness, functionality 1328724120
After driving the 2013 Elantra GT out on stage here in Chicago, Hyundai executives immediately focused on one of its new five-door's core values: lightness. You see, the GT is the lightest C-segment hatchback in the United States, weighing 151 pounds less than a Mazda3, 175 pounds less than a ...
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Official: 2013 Hyundai Elantra Coupe has the Civic in its Fluidic sights 1328680860
Hyundai wants its Elantra to dominate the C segment, and that means in all body styles. The just-introduced five-door GT is set to battle the Ford Focus and Subaru Impreza hatchbacks, and this new Elantra Coupe clearly has the two-door Honda Civic in its sights. The four-door Elantra already ...
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Official: 2013 Hyundai Elantra GT is one handsome hatch 1328680860
When you intend to go up against cars like the Volkswagen Golf, Ford Focus and Mazda3, it doesn't matter how softly or loudly you speak, your stick had better be impressive. Hyundai believes it has just the thing in the 2013 Elantra GT, which is the updated moniker for the Elantra Touring (and a ...
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Long Term: 2011 Hyundai Equus Ultimate: January 2012 1328646720
January was not a busy month for our long-term 2011 Hyundai Equus. It did ferry one of our editors between auto company cocktail hours and dinners during the week of the Detroit Auto Show, but for the latter half of the month it wasn't driven all that much. But that's good news, because our Equus ...
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Podcast: Did Hyundai pull MPG claims from Super Bowl ad due to watchdog group pressure? [w/video] 1328459460
Hyundai has been targeted by Consumer Watchdog, a non-profit advocacy organization, over the automaker's 40 mpg fuel efficiency claim on the Hyundai Elantra. The group says Elantra owners have seen fuel economy averages of 18 and 19 mpg instead of the the 29 mpg city and 40 mpg highway reported ...

