2010 Kia Soul

MSRP ?

$13,300 - $17,195
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Smart Buy Market Avg. ?

N/A
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Engine Engine 1.6LI-4
MPG MPG 26 City / 31 Hwy
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2010 Soul Overview

2010 Kia Soul - Click above for high-res image gallery Greeting the Kia Soul with low expectations didn't make sense. Perhaps the details of the funkwagon's story seemed overly familiar at first blush – Kia wants, nay, needs to be more than just the bargain-basement Hyundai store. Differentiating product lines with the help of bold design has been tried before, and the results have been disastrous more often than they've been wildly successful. Finding out that the Soul's styling inspiration was a wild boar sent the cynical mind of this autowriter reeling, preparing to suffer with a bore of a swine-inspired car. But Kia's been on a roll lately with aggressively priced product that's well equipped and imbued with performance that's often more inspired than the sum of its parts. If any brand stands a chance of melding its design studio's hit parade with tuning that lives up to the looks, it's Kia... right? %Gallery-65575% Photos Copyright ©2009 John Neff / Weblogs, Inc. The Boar thing – snicker if you like – but what Mike Torpey and the team of designers in Korea have wrought is earning accolades the world over. That porcine inspiration delivered a Red Dot design award for Kia, the first for any Korean car and a punctuation mark on the widely held opinion that the Soul is one fine-looking automobile. The critical success of the Soul's design is directly attributable to a nature documentary that designer Torpey took in while working on the car in Korea. The show was about a wild boar that is apparently common to the region, and something about the animal spoke to designer Torpey. The Soul's cheeky, brash stance is great looking in a non-conformist way, regardless of what got the idea going. Boxy yet not slabby, the Soul's exterior has been deftly drawn with careful detailing. Windows and taillight clusters are set off by bevels, and a continuous line is an Easter Egg for anyone who cares to trace it from its origin outlining the glass, around the roof, down the back and across the bottom, finishing off in front. The raked and tapered sideglass furthers the Soul's ready-for-action stance. Every vent, character line, bulge and curve has been placed cleanly and with purpose, and the end result is that the Soul's styling is clever without being cloying. Drawing an automotive extrovert with just the right touch of restraint is no mean feat, and the longer you gaze at the Soul, the better it gets as you discover all the fun that the design team molded into its flanks. No shrinking violet in any shade, the radioactive green on our test car was dubbed "Alien." The verdant hue is just the thing for springtime, and the Soul may represent a shift as big as the change of seasons in Kia's fortunes. Young buyers ought to be attracted to the Soul for its ability to tackle every request, as well as its low price and standard equipment list that includes …
Full Review

2010 Soul Overview

2010 Kia Soul - Click above for high-res image gallery Greeting the Kia Soul with low expectations didn't make sense. Perhaps the details of the funkwagon's story seemed overly familiar at first blush – Kia wants, nay, needs to be more than just the bargain-basement Hyundai store. Differentiating product lines with the help of bold design has been tried before, and the results have been disastrous more often than they've been wildly successful. Finding out that the Soul's styling inspiration was a wild boar sent the cynical mind of this autowriter reeling, preparing to suffer with a bore of a swine-inspired car. But Kia's been on a roll lately with aggressively priced product that's well equipped and imbued with performance that's often more inspired than the sum of its parts. If any brand stands a chance of melding its design studio's hit parade with tuning that lives up to the looks, it's Kia... right? %Gallery-65575% Photos Copyright ©2009 John Neff / Weblogs, Inc. The Boar thing – snicker if you like – but what Mike Torpey and the team of designers in Korea have wrought is earning accolades the world over. That porcine inspiration delivered a Red Dot design award for Kia, the first for any Korean car and a punctuation mark on the widely held opinion that the Soul is one fine-looking automobile. The critical success of the Soul's design is directly attributable to a nature documentary that designer Torpey took in while working on the car in Korea. The show was about a wild boar that is apparently common to the region, and something about the animal spoke to designer Torpey. The Soul's cheeky, brash stance is great looking in a non-conformist way, regardless of what got the idea going. Boxy yet not slabby, the Soul's exterior has been deftly drawn with careful detailing. Windows and taillight clusters are set off by bevels, and a continuous line is an Easter Egg for anyone who cares to trace it from its origin outlining the glass, around the roof, down the back and across the bottom, finishing off in front. The raked and tapered sideglass furthers the Soul's ready-for-action stance. Every vent, character line, bulge and curve has been placed cleanly and with purpose, and the end result is that the Soul's styling is clever without being cloying. Drawing an automotive extrovert with just the right touch of restraint is no mean feat, and the longer you gaze at the Soul, the better it gets as you discover all the fun that the design team molded into its flanks. No shrinking violet in any shade, the radioactive green on our test car was dubbed "Alien." The verdant hue is just the thing for springtime, and the Soul may represent a shift as big as the change of seasons in Kia's fortunes. Young buyers ought to be attracted to the Soul for its ability to tackle every request, as well as its low price and standard equipment list that includes …Hide Full Review