"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked – some would argue that stands among the most effective ad campaigns ever – and countless Baby Boomers embraced the brand's fun-to-drive image by takin... Read More
- Turbo 2.0L I4
- 240 HP / 255 LB-FT
- 8-Speed Auto
- Base Price:
- As-Tested Price:
Another day, another new BMW spied. Sometimes it feels like Bimmer is developing so many new models that in the future, every buyer will get their own unique car. The latest one spied is the upcoming BMW X4 that was launched as a concept nearly a year ago. The Bavarians still see a need to camouflage the rear end of its prototypes, though. As you can ...
While most of the automotive world has been focused on The City of Angels for the LA Auto Show, BMW snuck in an opportunity to shoot its new 2014 3 Series Gran Turismo just a couple miles away from the LA Convention Center, and give us our first undisguised look at the upcoming hatchback. We've seen camouflaged test mules for the 3 Series GT in the past, ...
We'll spare you the discussion about whether or not it actually makes sense for BMW to create a Gran Turismo version of its 3 Series, especially given the dismal sales of the larger 5 Series Gran Turismo here in the United States. And nevermind the fact that BMW calls its new 3GT "a style conscious car with the dynamic prowess to match its looks." (We've ...
BMW hinted that a 3 Series GT was in the works. Like its larger BMW 5 Series GT sibling, the 3 Series Gran Turismo would feature a two-tier rear hatch, raised seating position and a boosted ride height. And rumor has it that a non-swirly-camo version will be heading to the 2011 Frankfurt Motor Show. The BMW 3 Series GT will slot in the lineup to combat ...
If you love the idea of the 5 Series Gran Turismo but don't want a vehicle quite that large, BMW's got something baking in the oven that you may very well be interested in: a 3 Series Gran Turismo. Just like its larger sibling, this wagon that's masquerading as anything other than a wagon will sport a fastback-like rear roof design that covers up a larger ...