Skip to main content

2014 BMW 328i xDrive Gran Turismo

"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked – some would argue that stands among the most effective ad campaigns ever – and countless Baby Boomers embraced the brand's fun-to-drive image by... Read More

Vital Stats

Engine:
Turbo 2.0L I4
Power:
240 HP / 255 LB-FT
Transmission:
8-Speed Auto
Base Price:
$41,450
As-Tested Price:
$54,570
  • 0
    BMW 3 Series GT
    First Drive: 2014 BMW 3 Series Gran Turismo [w/video]
    1363881420

    BMW Gets Much Closer To The GT Look And Feel It Seeks The 2014 BMW 3 Series Gran Turismo is being launched to a pretty cynical automotive press brigade. You know it. We know it. Heck, even BMW knows it. We've just returned from driving it on the rather unforgiving and sometimes nasty roads of Sicily, and even before we got behind the wheel, many of our ...

Autoblog iPhone App
Shop for a vehicle