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Adam Morath

Multimedia Director (email | twitter | google+) Subscribe to RSS

As Multimedia Director, Adam Morath oversees video production and strategy for Autoblog. Adam is the creator and Executive Producer of TRANSLOGIC and Executive Producer of The List – 1,001 Car Things To Do Before You Die. These award-winning original video series were the first in AOL’s history to make the jump to broadcast television. Before joining AOL in 2009, Adam created original videos and photography for Winding Road magazine. He graduated from the University of Michigan’s School of Art and Design, and is an MBA candidate at the University of Michigan's Ross School of Business. He resides in metro-Detroit with his wife, Natalie.

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    Translogic: Translogic 152: Lamborghini Huracán LP 610-4
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    Translogic: Translogic 151: Mission Motorcycles
    We Get An Early Ride On Mission's Range-Topping RS Electric Motorcycle 1401727500

    Translogic's new host Jonathon Buckley heads to La Honda, CA for the chance to ride the Mission RS electric motorcycle. Can this plug-in superbike from Mission Motorcycles keep up with the gas-powered competition? Jonathon puts the RS to the test, then sits down with Mission Motorcycles' founder ...

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    The List: The List #0392: Go Drag Racing
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    Hosts Jessi Combs and Patrick McIntyre head to Southern California's Irwindale Speedway to compete in a weekly "run what ya brung" NHRA Thursday Night Thunder event. With them they've brung brought some Mopar muscle: a Dodge Charger SRT and Dodge Challenger SRT8, both packing 470-horsepower 392 ...

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    The List: Autoblog's The List nominated for Webby Award
    Here's How You Can Help 1397065500

    We first introduced you to our list of "1,001 Car Things To Do Before You Die" in 2011. Now, with over 30 items checked off The List, ranging from attending a performance driving school to driving to the Arctic Circle to breaking a land-speed record, we're looking to tick the box on a different ...

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    The List: The List #0117: Race in the King of the Hammers
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    Our hosts head to the Mojave Desert in California to compete in one of the most varied and extreme off-road races on the planet, the inimitable King of the Hammers. Jessi Combs has entered the event four times, but has yet to finish. For her co-pilot, Patrick McIntyre, this will be his first ...

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    TRANSLOGIC 150: Volkswagen XL1
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    How do you build the world's most fuel-efficient production car? Start with the world's most aerodynamic design. The Volkswagen XL1 is capable of 261 miles per gallon thanks to its sleek shape and ultra efficient plug-in diesel hybrid powertrain. The downside is that only 250 will be made and none ...

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    Tesla-Based Rinspeed XchangE Concept Offers A Vision For The Future Of Autonomous Driving
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    It has become an annual tradition for Swiss automaker Rinspeed to release details of its latest inventive concept just ahead of the Geneva Motor Show. Not your customary custom shop, Rinspeed considers themselves an "automotive think tank and mobility lab." Perhaps it's no surprise, then, that this ...

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    TRANSLOGIC 149: Detroit Collision Works Container Hotel
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    Collision Works Founder Shel Kimen has a vision for a nonprofit, mixed use hotel and community center in Detroit. What does that have to do with transportation? The entire development will be made from recycled shipping containers. See how sustainable container architecture could change the ...

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    Will BMW-Designed Bobsled Give Team USA An Edge At The Sochi 2014 Winter Olympics? [UPDATE]
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    When we first reported on BMW's plans to develop a new bobsled for Team USA, the 2014 Winter Olympics were over two years away. Now the games are upon us and BMW's high-tech, carbon fiber sled is ready for competition in Sochi.

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    TRANSLOGIC 148: Audi A3 Sportback E-Tron
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    We get an early drive of Audi's first plug-in vehicle for the U.S. market, the A3 Sportback E-Tron PHEV. Part of Audi's all-new A3 lineup, the Sportback E-Tron boasts an estimated electric driving range of about 30 miles at speeds up to 80 miles per hour. Find out what the future holds for Audi ...

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    DriveSafe Google Glass App Helps Keep Drivers Awake At The Wheel
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    Our connected devices are typically viewed as the root of the distracted driving problem, but what if they became part of the solution? A new app for Google Glass seeks to do just that.

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    TRANSLOGIC 147: CES 2014 Autonomous Vehicles
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    We head back to CES in Las Vegas to check on the progress of autonomous vehicles in 2014. We go hands-free on the highway with Audi, narrowly avoid a collision with Ford and hear all about BMW's drifting driverless car. But first we take a ride on Induct's self-driving Navia shuttle.

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    Host Bradley Hasemeyer Departs TRANSLOGIC For Next Adventure
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    Kenguru Announces Pre-Orders For Wheelchair-Accessible EV
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    When we first introduced you to the Kenguru wheelchair-accessible EV in 2012, Community Cars founder and CEO Stacy Zoern was still seeking funding for her Texas-based startup. The company was struggling to meet demand due to a lack of capital to purchase inventory. "It's an interesting problem to ...

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    TRANSLOGIC 146: Best of 2013
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    It's that time of year where we take a look back at the future of transportation in 2013. We drove electric vehicles on four, three and two wheels. We saw an airplane that can transform into a car and rode an ATV that can turn into a jet ski. We visited a world-class Formula 1 race track and met a ...

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    TRANSLOGIC 145: BMW i3
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    We get behind the wheel of BMW's first production electric vehicle, the BMW i3. This groundbreaking car has been years in the making and marks a new electric era for the German automaker. With an eco-friendly design inside and out, the i3 looks to become the ultimate green machine.

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    Amazon Prime Air Drones Deliver A Vision For The Future Of Shipping
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    Amazon dominates the online retail space by offering a massive selection, competitive prices and fast, affordable shipping--not to mention personalized ads that seem to know what you want before you even realize it. But one thing Amazon can't compete with is the immediacy of a brick and mortar ...

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    TRANSLOGIC 144: Sebastian Vettel And Infiniti Red Bull F1
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    F1 driver Sebastian Vettel is renown for his multiple FIA Formula 1 World Championships, but holds a lesser-known title for Infiniti, one of the sponsors of his racing team. As 'director of performance' for Infiniti, Vettel is reportedly transferring his knowledge from the track to the road in an ...

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    TRANSLOGIC 143: LA Auto Show 2013 Fuel Cell Vehicles
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    The Los Angeles Auto Show is known for high tech rides that are as green as they are groundbreaking. This year, hydrogen fuel cell technology made a resurgence at the show, with the debut of Honda's FCEV concept and Hyundai's Tucson Fuel Cell. Meanwhile, Toyota unveiled their FCV concept at the ...

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    TRANSLOGIC 142: Ford Research And Innovation Center
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    We head to Dearborn, Mich. for a glimpse behind the scenes at Ford's Research and Innovation Center. Here you'll find groundbreaking technologies like Virttex, a 360-degree, high-resolution driving simulator atop a massive hydraulic base. We also check out F3T, Ford's freeform fabrication ...

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