Chrysler, Jeep and Ram all had big months in May of 2015, offsetting slow sales at Dodge and Fiat to bring FCA's total monthly gain to a little over four percent. Of all the big multi-brand conglomerate automakers, that performance was tops, followed by General Motors and American Honda. Jaguar Land Rover's nearly 13-percent gain led all manufacturers in May, with Daimler landing a scant half-percentage-point behind.

Behind Chrysler, Mitsubishi's 31-percent gain last month stands as an impressive feat, considering the relatively meager product line the Japanese automaker has to put on dealership lots. Smart, too, did a lot with a little (quite literally, as its Fortwo is the smallest car on sale in America), posting a gain of over 20 percent. Other standout performers include Land Rover, Maserati and Acura. We have to give a special shout-out to Volkswagen, which sees itself in the green for the first time in a long time with an eight-percent sales increase in May of 2015.

A whole slew of automakers should be happy with their numbers, falling solidly on the positive side of the sales equation last month, though there were some noteworthy losers. As mentioned above, Dodge and Fiat drug down FCA's otherwise positive month, and Hyundai's 10-percent fall puts it within spitting distance of corporate sibling Kia.

A few more noteworthy data points:
  • The seasonally adjusted annual rate for 2015 sits at 17.71 million, according to Wards Auto. That figure is better than anticipated.
  • BMW and Mercedes could hardly be closer for the overall luxury brand sales lead in the United States so far in 2015, separated by less than 500 total sales. Lexus isn't far behind, and could certainly eliminate the 4,000-unit gap before the year ends.
  • There were 26 sales days in May of 2015, one fewer than there were in the same month a year ago.
As always, you're encouraged to peruse our past By The Numbers posts for all the sales data from previous months and years.



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