Bartsch had a short tenure – he only took the helm in September 2013. In a press release, Infiniti said he was leaving to "pursue other interests." Bartsch, a veteran of more than 30 years in the auto industry, came to Infiniti from Porsche.
Parker comes from within the Nissan empire, formerly heading up the company's sprawling west region, including its marketing, distribution and dealer network. Before that, he served stints at GMAC and General Motors.
Bartsch isn't alone in leaving Renault-Nissan recently. Ex-Renault COO Carlos Tavares took the top spot at Peugeot, Infiniti boss Johan de Nysschen left for Cadillac and Nissan executive vice president Andy Palmer took over at Aston Martin.
Scroll down for the full press release from Infiniti.
Infiniti Motor Company announces leadership change at Infiniti Americas
NASHVILLE - Infiniti Motor Company, Ltd. today announced a leadership change at Infiniti Americas aimed at growing the brand's presence in the U.S.
Randy Parker is appointed Vice President, Infiniti Americas, effective immediately. He succeeds Michael Bartsch who will leave the company to pursue other interests.
Most recently, Parker, 48, was Vice President, Nissan West Region, Nissan North America, Inc.
"Randy has been a key contributor to the growth of Nissan in the United States," said José Muñoz, chairman, Management Committee, Nissan North America and executive vice president, Nissan Motor Co., Ltd. "He has overseen strong growth for the Nissan brand in our western region, and we look forward to the skills that he will bring to Infiniti."
"It is our pleasure to welcome Randy Parker to Infiniti," said Roland Krueger, president of Infiniti Motor Co., Ltd. "Randy will be responsible for accelerating Infiniti's progress in our largest worldwide market and driving our brand transformation as we execute an expanded product portfolio of premium luxury products."
Most recently, Parker was responsible for regional marketing, distribution, dealer network development and financial controls for Nissan's largest U.S. regional operation.
Previous to his Nissan experience, Parker held management positions with General Motors Acceptance Corporation (GMAC) and General Motors in sales, service and marketing and holds a bachelor's degree from Texas Christian University in Fort Worth, Texas.
Parker will report directly to Roland Krueger in close coordination with José Muñoz. He will be located at Infiniti Americas headquarters in Franklin, Tenn.
Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China. Production in the UK will start in 2015, bringing with it significant expansion of the brand's portfolio. Infiniti plans to also expand manufacturing into Mexico by 2017.
As the Title Partner and Vehicle Performance Partner of Infiniti Red Bull Racing, Infiniti has a far-reaching technical collaboration with the four-time FIA Formula One World Championship winning Team.
More information about Infiniti, its Total Ownership Experience® and its industry leading technologies can be found at www.infinitiusa.com. For the latest news on Infiniti, visit www.infinitinews.com, "Like" Infiniti on Facebook, and follow the brand on Twitter @infinitiusa.