The Subaru WRX STI breaking the automotive lap record at the Isle of Man might be just the beginning of the headlines trumpeting a Subaru racecar. According to the latest rumors, the Japanese brand is looking at taking motorsports more seriously in the future. That could possibly even mean endurance racing at Le Mans.

According to Auto Express, the brand is mulling a greater participation in motorsport, but the big question is where. The World Rally Championship isn't a certainty because it now favors smaller cars like the Volkswagen Polo. Subaru still competes in series like Rally America and Global Rallycross, but there are bigger stages to play on.

What's interesting, is that this commitment to motorsports comes right as the automaker is denying plans to build a small CUV for its passenger car lineup. According to Auto Express, the company has no intention of developing a crossover smaller than the current XV Crosstrek. Even if the sales are there, it would just cost too much to develop. In the US, at least, the XV is doing great with sales up 42 percent in July.

Autoblog reached out to the company for more hints about its future racing endeavors and we're awaiting their reply. Let us know in Comments where you'd like to see Subaru competing.


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  • 23 Comments
      jam
      • 4 Months Ago

      they is no need to spend any money to develop a another CUV, just bring the levorg over to north american. 

      thomas.leopard
      • 4 Months Ago
      This is somewhat unrelated to the article, but I really love my 2014 impreza. I came between the Mazda 3 and Impreza hatch, but the AWD won out. Steering is not as sharp, but you can still fly around corners way over the speed limit. Acceleration is about the same, and the CVT isnt as bad as you think it would be.
        Joey Franklin
        • 4 Months Ago
        @thomas.leopard

        That's not exactly a glowing review of the CVT... I work at a nissan dealership and replace way too many CVT's under warranty and just don't like the feel of them. As long as there is ANY other type of transmission available i won't be buying a cvt.

          Jasonn
          • 4 Months Ago
          @Joey Franklin

          I work at a Subaru Dealership and we've never had to replace a CVT transmission in the 4 1/2 years we've been using it. Subaru just did it better.

          Chris Bangle
          • 4 Months Ago
          @Joey Franklin

          Nissan's Jatco CVT's suck and are nothing like the CVT's from Subaru or Honda.

      ugot2bkiddin
      • 4 Months Ago

      I wish Subaru would simply take the BRZ and put the STi engine in it. That is a car I would buy in a heartbeat.


      joeshmoe34shmoe
      • 4 Months Ago

      If you aren't going to rally this beast, then give it a different name! You can't have 'world rally' in the name if you aren't going to hoon the thing through forests at top speed!

        Andrew Pappas
        • 4 Months Ago
        @joeshmoe34shmoe

        I can't exactly fault Subaru for not playing in WRC since the series moved away from them, not the other way around.


        They still rally on smaller stages.


        I just wished they had more of the rally DNA instead of making lifestyle tractors.  However, the current sales figures show I'm not financially correct.


        At least they aren't running away from motorsports all together.

      Hazdaz
      • 4 Months Ago
      I love Subarus and all, but the company always seem to make some "interesting" choices, to say the least, that baffles the Subie faithful.  For instance the styling of this new WRX compared to its concept version, eliminating the Legacy wagon and pulling out of WRC to begin with.  It wouldn't shock me all that much if Subaru decided to enter Formula 1, rather than WRC, for some bizarre reason!
        Andrew Pappas
        • 4 Months Ago
        @Hazdaz

        They did look at F1 before WRC.  They had a flat twelve put together, but it never got into competition.


      Chris Barbieri
      • 4 Months Ago

      As an enthusiast, this news is a breath of fresh air. Motor sports are a big part of Subaru's history. The world does not need yet another crossover as pretty much every other company offers them in every flavor one could possibly imagine. 

      Instead of "Toyotaizing" by taking any hint of sportiness out of their lineup, and developing more boring me too crossovers, they need to continue to cater to their niche and stand apart from the crowd. 

      The Forester has all but crossover anyways, so why do they need another one? Look what became of the Tribeca. 

      WindsWilling
      • 4 Months Ago

      Subaru's success in sales is going to lead them to become a major player in the automotive scene, and they should react accordingly.  They are no longer a "niche" maker.  They're the real deal.  Now kill off that BRZ and bring back the 22B.  And with something other than the EJ25 in in.  Thanks.

      11fiveoh
      • 4 Months Ago

      The only car thay looks good in blue, with gold wheels.

      thumerzs
      • 4 Months Ago

      What Subaru needs to do RIGHT NOW is figure out how to fix the oil consumption and head gasket issue they have with their 2.5 lt. engine.

      I was all ready to buy a Forester when I read all the horror stories about this issue. There are enough complaints online that there must be some validity to the accusations, and I for one, will not risk buying a car that might have to have its engine torn down when it is almost new. I don't want anybody at the dealership carelessly tearing my new car apart - even if the fix was covered under warranty.

        pavsterrocks
        • 4 Months Ago
        @thumerzs

        Why didn't you buy the Forester XT - it doesn't use the 'problematic' 2.5L Engine.

        thomas.leopard
        • 4 Months Ago
        @thumerzs
        Dude, thats an old issue. Just don't buy a used forester with the 2.5, and I have had zero oil consumption problems in my impreza.
          FriscoKid
          • 4 Months Ago
          @thomas.leopard

          Went 100,000 miles on our 2005 Forester XT with only one out of warranty repair on the engine in that time, and never had to add oil in between changes. I still miss that car, it was reliable and a blast to drive.

          FriscoKid
          • 4 Months Ago
          @thomas.leopard

          Now that I think of it, that was the only engine repair we had. Man, I really miss that car!

        Chris Bangle
        • 4 Months Ago
        @thumerzs

        Only the normally aspirated EJ series had head gasket issues. It's already been phased out.

      iwayne
      • 4 Months Ago

      Here how Subaru should approach Motorsport (10 year plan)

      BRZ - Continue GT series in Japan. Develop WRC R3 spec for European events with a couple exciting drivers (RWD sideways).

      WRX STI - US Rally series, GRC and Group N in WRC just to maintain presence

      XV Crosstrek - Develop version for Dakar style events

      Legacy/Outback - Road endurance for amateurs

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