2014 Nissan Cube - blue - rear 3/4 viewAnother class cut-up has graduated from our motor pool. The Nissan Cube's indefatigable weirdness was likely both its chief selling point and its Achilles Heel, but Autoblog sources say that after a six-year run in the US, the niche player has been scrubbed from the Japanese automaker's lineup.

The move is hardly unexpected – there was confirmation from Nissan Canada that it was pulling the plug on the asymmetric little front-driver in its market back in May, and sales have not exactly been sparkling here in the States, either. In June, Nissan shifted just 336 Cubes, down 23.8 percent year over year. So far this year, Nissan has sold 2,294 units, a sales pace off 30.9 percent versus 2013. At its peak in 2010, the Cube remained firmly a niche vehicle, selling 22,968 units.

Nissan North America's Dan Passe, senior manager of product communications, maintains that "We are continuing to sell the 2014 Cube and we haven't made an announcement about future model plans," but Autoblog sources indicate that an official announcement will be coming in the next couple of months, and the Cube has been conspicuously left off of an exhaustive 2015 lineup "Charting the Changes" announcement released on Tuesday.

For now, it's unclear whether the third-generation Cube will continue to be sold beyond North America, or whether a fourth-generation is in the cards, but we wouldn't bet on the Brave Little Toaster making a return appearance. Either way, Nissan has a pretty full small-car stable, what with its Versa Sedan, Versa Note, Sentra, Juke and Leaf EV – not to mention the Micra being available in the Great White North.

America's once-burgeoning 'box car' segment appears to have sputtered out, with the original practitioners of the movement being either long gone (Honda Element) or hanging on by their aging fingernails (Scion xB). Only the Kia Soul has managed to find long-term success.

Even with their utilitarian dimensions, it could be argued that every one of these box cars have been faddish by design, so it's fair to assume a shorter shelf life. As Stephanie Brinley, senior analyst for IHS Automotive reminded us, "Even Scion's xB was intended to be a one-generation vehicle," adding, "when you have something that unique and unusual... just continually refreshing it doesn't cut it."


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  • 44 Comments
      flychinook
      • 5 Months Ago
      Kinda sad to see the cube go. Yeah, it was goofy looking. Ugly even. But if you could get past the looks, the cube is actually the perfect compact hatchback for tall people. Insanely roomy for its size, and the rear hatch opens to the side, so you don't bang your head into it when loading/unloading.
      Azazel
      • 5 Months Ago
      I'm probably one of the Cube's biggest fans. I'll miss it and all it's Japanese quirkiness.
      Cain Gray
      • 5 Months Ago
      Hey Nissan, how about another 240SX!
      RCM Royal Maids
      • 2 Months Ago

      My we have 8 of them in our fleet the girls love them they are the perfect Maid Car, lets hope that there is a return.

      Vasya Bricklyn
      • 1 Month Ago

      What a good awful shitstain of a vehicle. Good riddance. It was embarrassing just to look at. 

      BipDBo
      • 5 Months Ago
      Goodbye, Cube. You were ugly, useless and you will not be missed.
      Tweaker
      • 5 Months Ago
      Glad that little fad is over and one less ugly Nissan to look at. Maybe Nissan designers will figure out aesthetically pleasing exteriors are not a bad thing. And no more expensive to build.
      carguy1701
      • 5 Months Ago
      Nothing of value, etc. It's bigger than you expect on the inside, but that's really all it has going for it.
      starryknight936
      • 5 Months Ago
      Many haters here for this vehicle. If you have nothing good to say, or anything constructive, then best not to say anything. Of course the negatives keep pouring in, unfortunately. I say that if Nissan had paid more attention in promoting this machine it would NOT die the death coming to it here in the States and Canada. Sure, it was a niche vehicle catering to a non conformist group, but so is the Kia Soul and that machine is a great seller. Why? Because KIA backed it with a savvy promotion and word got around that it is hip to own one. The Cube didn't have that luxury, thus it failed. For those of us who dug the Cube it is unfortunate that this little critter of a vehicle is discontinued here. Peace! AladdinSane<-
      icemilkcoffee
      • 5 Months Ago
      Too bad. This is bad news for any other car makers who are contemplating a boutique car. Americans are way too conformist to appreciate an avant garde design. No more designer cars for us please. Just send us the cookie cutter boring me-too designs and we will lap it up.
      merlot066
      • 5 Months Ago
      Worst rental car I've ever had. I have nothing against "unique styling". I love the Soul, Flex, and even the first-gen xB wasn't bad. The styling was not right on this one. And it had a horrible engine, miserable CVT, and felt tippy around corners. The Juke is still "different" but it looks cool and drives well.
      Can Of Minus
      • 5 Months Ago
      Honestly, I like this car until I see the asymmetry, that makes drives the Sheldon Cooper in my head completely nuts.
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