General Motors has gone from simply providing vehicles for the Transformers series of films to supplying actors, as Vice President of Global Design Ed Welburn will be making an appearance in the latest installment of director Michael Bay's franchise.

Welburn revealed that he has a speaking roll, which sees him confront star Mark Wahlberg in a scene filmed at the GM Design Dome. It's not clear what role Welburn will be playing, although he did tell The Detroit News that his line to Wahlberg ("My office in 15 minutes. I think you know where that is.") required him to "get angry." He also mentioned that his office was transformed into that of a CIA executive, which could hint that the GM Tech Center, where Welburn's office and the Design Dome are located, could feature as some sort of CIA installation in the upcoming tentpole flick.

In addition to filming with Welburn at the Design Dome, T4 also filmed scenes in the lobby of the Design Center, at various other areas at the tech center, at GM's Milford Proving Grounds and at the Delta Township factory where the Buick Enclave, GMC Acadia and Chevrolet Traverse are built.

Transformers: Age of Extinction hits theaters on June 27.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 18 Comments
      Taylor
      • 6 Months Ago
      Seems like some serious product placement
      Gorgenapper
      • 6 Months Ago
      With how soft spoken Ed Welburn is, it's hard to imagine him getting angry.
      Cruising
      • 6 Months Ago
      It turns out Transformers secretly designed the new Vette under the supervision of Ed.
      Revis Goodworth
      • 6 Months Ago
      So you can get a role in a movie solely based upon incompetence - the thick-bodied, smashed roof styling that this jerk has perpetuated even after Chrysler ditched it is now transformed into tacky hackey. Welburn has no talent - no eye for design whatsoever - he has continued to oversee a mess - you cannot find good taste in anything he does - designs are overdone in the front, underdone in the rear, dented, and arbitrarily creased in the flanks, and overall there is not one design that is original or breath-taking. The Shamvette is perhaps one of the worst designs ever passed off on a commercial product - outright theft of other automakers' works and smashed together in such a wretched execution that it is vomit inducingly ugly. To call this a Corvette is appalling. I hope Welburn's character is buried under rubble in the end.
        MayTheBestCarWin05
        • 6 Months Ago
        @Revis Goodworth
        I bet it just makes you angry to see that so many people disagree with you. Check the sales chart. Customers vote with their wallets.
          Tariff The Imports
          • 6 Months Ago
          @MayTheBestCarWin05
          @ Alfonso T. Alvarez Ya. Like I'd take the advice of a GM shill - the most dense, idiotic, ignorant customer there is.
          • 6 Months Ago
          @MayTheBestCarWin05
          [blocked]
          Alfonso T. Alvarez
          • 6 Months Ago
          @MayTheBestCarWin05
          @ Tariff The Imports " ... And people buy Big Macs over better offering from competitors. You comment helps prove GM customers are idiots ... " Wow, you are so lame it is amazing - you continually make this kind of snide and moronically pathetic comeback that you think is 'so' clever and don't even realize that everyone who sees your drivel is convinced you are a total moron! You really, really need to get some professional help and soon. I feel sorry for you ...
        Jerry
        • 6 Months Ago
        @Revis Goodworth
        You sound upset... i bet it kills you that the corvette has been a huge success and more awards than they know what to do with.
        imoore
        • 5 Months Ago
        @Revis Goodworth
        I never realized a troll could be so depressing. Revis, please cut it out.
      richard
      • 6 Months Ago
      Ed Welburn has done a fine job at GM, witness the Camaro, Corvette, Buick LaCross, the Cadillacs, you name it. People like good looking cars, and GM sales are proving it.
      amge5.5
      • 6 Months Ago
      Makes sense....after all most of their cars look like they are made for this films target audience. Their only good cars (C7, Camaro) look like they were designed after a Hot Wheels car.
      Adrian Hosein
      • 6 Months Ago
      Gm ruined Transformers....ugh....well, I'm sure when bumblebee is transforming the ignition key will slip and he'll get stuck between car and robot and an autobot (Ferarri or some sort ) will kill him. Pretty soon GM will have to re-call all the Transformers of which 25% of them won't get fixed. Also, didn't that head guy at Cadillac resign due the really slow sales? just asking.
        Cruising
        • 6 Months Ago
        @Adrian Hosein
        Saying GM ruined the film is like saying Lockheed ruined the film, how? If you are obsessed about the cars you are missing the point of the film. The story of the Transformers and the relationship they share with Sam is most important. Many major cars were featured in the film, hell even a Datsun in the last one even if it was not a Transformer.
      miketim1
      • 6 Months Ago
      Nice
      Stinkyboy
      • 6 Months Ago
      he will transform into a unicycle.
    • Load More Comments