Porsche has found itself in the good graces of People for the Ethical Treatment of Animals, which is pretty odd considering it's the only brand we know of that offers leather-lined vents. The activist group is praising the sports car manufacturer's handling of reports that some of its dealerships were set to feature tigers or tiger cubs at the local launch events for the Macan. Apparently, "macan" is the Malay word for tiger, which explains the connection between a highly touted crossover and a jungle cat.

A Tampa, FL dealership already displayed some three-week-old cubs, with PETA saying tigers for display should be at least eight to 12 weeks old. Even then, the group argues that the animals can suffer due to stress, malnourishment, neglect and a lack of veterinary care. The group brings up legal concerns, as well, arguing that if one of the cubs bit a customer, the dealership could be held liable (we're no big cat experts, but it seems unlikely a three-week-old cub could do that much damage).

Porsche's PR department quickly reacted to PETA's claims, with Vice President of Marketing Andre Oosthuizen, telling the group that Porsche is concerned about the "welfare of any animal, large or small, wild or domesticated." Oosthuizen's statements were reported in an official PETA blog.

According to that blog, which reported on Porsche's handling of the situation, Atlanta-based Porsche Cars North America issued a "forceful communication urging all dealers to refrain from" displaying the tigers at Macan events.

"Over the next few days, our field force across the country will personally make contact with every Porsche dealer to reinforce our appeal that no animals whatsoever be used in any dealer activity," Oosthuizen told the activist group.

All told, it seems like the matter was pretty well handled by Porsche. We've reached out to Porsche for additional comment, and will update this story when we hear back.


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  • 26 Comments
      Kevin
      • 7 Months Ago
      I was at the Macan launch party at Reeves Import Motorcars in Tampa. It was a top-notch event and the tiger cubs were a big hit. There are two big points being missed here: 1) Tigers are in danger of becoming extinct in the wild, this was amply conveyed during the event and money was raised to help conservation efforts. I cannot think of a better way to engage a potential donor and pull on their heartstrings than by showing them a helpless, baby animal. The attendees were not allowed to hold them, they were only exposed to people for small increments of time and there were several people on hand to constantly monitor them 2) these tigers and cubs do not belong to Porsche or Reeves for that matter. They belong to an entity that raises, cares for and promotes awareness about these amazing and majestic animals. If a finger is to be pointed, why is it being pointed at Porsche and not the owners of the tigers who (according to PETA) put these animals in harms way?
      yish...
      • 7 Months Ago
      Macan is NOT the Malay word for tiger. The Malay word for tiger is "harimau". I don't think Macan is even in the Malay dictionary, but it does stand for "the Malay people" when pronounced in a certain Chinese dialect.
        yish...
        • 7 Months Ago
        @yish...
        I stand corrected, it IS in the Malay dictionary. Never knew this Malay word existed until now.
      elanjacobs
      • 7 Months Ago
      Assuming it's pronounced 'makan', it's actually the Malay word for 'food'
      ChaosphereIX
      • 7 Months Ago
      As a true animal lover, I applaud Porsche's stance on this. Animals for display or entertainment is just wrong, and I am glad Porsche is setting an example to the automotive community to refrain from enslaving these animals. If you want a poignant explanation of this 'slavery,' watch "Blackfish".
        Car Guy
        • 7 Months Ago
        @ChaosphereIX
        Animals can't be slaves dumbass.
        Car Guy
        • 7 Months Ago
        @ChaosphereIX
        You need to study what real slavery was all about in this country. Your comparison to show animals beyond idiotic.
          ChaosphereIX
          • 7 Months Ago
          @Car Guy
          @ Car Guy, no you need to research what slavery actually means. And then research what we are doing to animals in captivity and in factory farms. And during that research watch Blackfish and Speciesism. THEN come back when you are informed on the topic. Your ignorance to the genocide/slavery that is happening every day to animals in captivity is truly shocking, yet indicative to the mass brainwashing the meat/dairy/animal entertainment industry has put in your head. Research, then come back and we can talk. I know all about slavery, both animal and human.
          GR
          • 7 Months Ago
          @Car Guy
          @Car Guy, Actually ChaosphereIX has a good point. A lot of people get offended when people compare human slavery to that of animal oppression yet if you study slavery or genocide like I did in a university, you'd find these facts: - The most common justification for slavery, genocide, and inequality among humans is the claim that different groups of people are not equal. The oppressor will justify dominance and violence because of their claims to superiority and righteousness. They will claim that the subjects of the oppression are sub-human and more like animals. - Every genocide you can think of had some kind of propaganda in which the violence was justified because the oppressor claimed the victims were sub-human. The Holocaust, the Rwandan Genocide, and the treatment of Native Americans all had this element. The Nazis used pseudo-science claiming the Jewish people were descendants of rats. The Hutus compared the Tutsis to cockroaches in widespread radio propaganda. The US government labeled Natives as vermin and encouraged their slaughter and even gave financial rewards to mercenaries who killed Native Americans and proved it. You see the commonality? All justified the killing of other humans because they claimed the subjects were subhuman and more like animals. The rational was that the killing of animals like rats, cockroaches, and vermin was acceptable. The oppression of animals was okay therefore the propaganda tactic was merely to make these people less human and more like animals to justify their slavery and slaughter. Basically, it's not at all a far stretch to compare the exploitation of animals to human slavery if you know actual history and the tactics that were used. In fact, many Africans were brought to Europe centuries ago as displays in circuses much like a tiger or an elephant in a circus today. These human slaves were often in chains and treated like animals. Out of view of the show-goers includes a life of chains and whips for these animals even today. All so humans can point and laugh and be "entertained". Lastly, you all know who the following people were: Susan B. Anthony, Gandhi, Cesar Chavez, and Rosa Parks among some others. All are famous for fighting inequality and discrimination. What you probably did not know is that all were vegetarians and supporters of animal rights. You see, many who are enlightened and courageous enough to fight for freedom and rights see that they themselves aren't the only ones facing oppression. Compassion is a not a finite resource and many who fight for freedom extend their fight against oppression to all who are oppressed, including those that are not even human.
          ChaosphereIX
          • 7 Months Ago
          @Car Guy
          very, very well put GR, best comment on the internet all day. Scholar and a gentleman.
        ChaosphereIX
        • 7 Months Ago
        @ChaosphereIX
        very, very well put GR, best comment on the internet all day. Scholar and a gentleman.
          GR
          • 7 Months Ago
          @ChaosphereIX
          Thanks.
      Ross
      • 7 Months Ago
      PETA is annoying as heck...I'm sick and tired of hearing them disapprove just about anything that ever happens.
        ebn.hahn
        • 7 Months Ago
        @Ross
        Regardless, a 3-week animal should NOT be a source of ammusement for A-Holes called humans......
      Car Guy
      • 7 Months Ago
      Why does the PETA Taliban get so much air time on this site?
        GR
        • 7 Months Ago
        @Car Guy
        Last time I checked, PETA did not hijack two planes, pilot them into two buildings, and kill thousands of innocent people. Nor did they shoot girls who simply want an education. In fact, the last time I saw PETA members, they were just holding signs and handing out pamphlets and stickers. Get a reality check.
      Teleny411
      • 7 Months Ago
      Why don't they get toy stuffed tigers to make the point and give to kids? Animals aren't merchandising props & why encourage dumb people to think big cats make good pets. PETA & Porsche are right.
      ebn.hahn
      • 7 Months Ago
      You Are correct, You no big cat expert and you should stick to writing lousy blogs about cars.... I am sure you heard about a Bear Cub that was brought to a university and evantually bit few students and gave them raibes!!?? and evantually poor aninmal was put to sleep!!!!. a Tiger cup should not be an attraction for would be car buying "walking talking Rektums". Just leave animals alone..........
      theinterceptor
      • 7 Months Ago
      "People Eat Tasty Animals"
      Fazzster
      • 7 Months Ago
      Barf
      Joe Liebig
      • 7 Months Ago
      Another good reason for "direct-to-consumer sales" ... And it would be unfair if only Tesla was allowed to do so. All brands should have that opportunity.
        Joe Liebig
        • 7 Months Ago
        @Joe Liebig
        dang, please delete ... This discussion thing and firefox sometimes don't play nice.
      colin911
      • 7 Months Ago
      Slow news day?
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