Even thought demand in California for the Fiat 500e electric vehicle is growing, the fun little EV is about to grown its sales to the north. Fiat US chief Jason Stoicevich tells Wards Auto that sales of the EV will start in Oregon this summer, adding that green-minded Portland will likely be a strong market for the model.

Fiat 500e demand in California is "fantastic."

This year's first-quarter sales of the gas-powered and EV variants of the 500 were up about 19 percent from a year earlier, as a recent TV ad campaign featuring Sean "P. Diddy" Combs and the model's availability at about 220 dealerships appear to have been effective. Stoicevich didn't give any specific sales figures for the 500e, though he did say demand in California is "fantastic."

"After its introduction in California last year, the Fiat 500e has been a great success for our brand in just a short period of time," Fiat spokeswoman Angela Bianchi wrote in an e-mail to AutoblogGreen while confirming the debut of 500e sales in Oregon this summer. "Oregon is the second-largest ZEV (zero-emissions vehicle) state after California."

Late last year, Wards Auto named the 500e motor to its 10 Best Engines list, making the model the first Fiat ever to receive that honor. The 500e has 111 horsepower and can go 87 miles on a single charge. The 500e also won Road & Track's 2013 award for best electric car in November as the model was praised for its power and handling. Read our review of the 500e here.


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  • 14 Comments
      Mike
      • 8 Months Ago
      Supply in the Bay Area is way up now. Cars.com shows 164 cars in inventory just within 200 miles of San Francisco. They only sold 200 in the whole first quarter in the whole country (really just CA). So, of course they will expand sales area to other CARB crediting areas.
        Spec
        • 8 Months Ago
        @Mike
        I've seen a few 500es on the road. But I wonder if people are shying away from them because they don't want a low volume compliance car that is hated by the CEO of the company? It also has no DC-fast charging and costs more than the Spark EV, base Leaf S, etc.
          Spec
          • 8 Months Ago
          @Spec
          Yes, I know that. And a lot of people are not comfortable buying a low volume vehicle because people won't know how to repair it and it won't be so easy to get parts for.
          omni007
          • 8 Months Ago
          @Spec
          You didn't read the article from like a year ago? They're building them in very tiny numbers intentionally. They don't want to make a single one unless they absolutely have to. But they're selling every single one they make. It's all bogus, dude.
      snoop augie dog
      • 8 Months Ago
      This is the car of the future, and It is nice looking, practical and more. I even had sex in one in the back seat.
        fairfireman21
        • 7 Months Ago
        @snoop augie dog
        Car of the future? Nice looking? Practical? The Spark EV is $6000 cheaper, looks better, has better mpg range city and highway, more head and leg room, more power, passenger volume for 500 is 78.6 cu.ft. passenger volume for the Spark is 86.3 cu.ft., more cargo room 7.0 cu.ft. for 500, and 9.6 cu.ft. for Spark. The Fiat is over priced, under spaced, under powered, and just plain ugly as heck. To this day I have never seen either in EV form but I have seen thousands of Sparks and less than a dozen 500's. Even the Spark comes standard with secound row side airbags when the 500 does not even offer them. So the Spark is even safer. So you had sex in the backseat where there is only 27.6 inches of legroom. Both of you must have been realy realy short. Plus the 500e has a range of 87 miles. While the Sparks range is 82 miles. So how is this the car of the future?
        rcavaretti
        • 8 Months Ago
        @snoop augie dog
        Pictures (of her) or it didn't happen.
      DarylMc
      • 8 Months Ago
      Sounds like a great little car and I hope that selling more of them fixes the problem where Fiat-Chrysler boss Sergio Marchionne claimed that they were losing $10 000 on each one they sold.
        korblalak
        • 8 Months Ago
        @DarylMc
        Sergio Marchionne is losing $10,000 on each 500e because he won't let it scale. The Fiat 500e is a compliance car, nothing more.
        Spec
        • 8 Months Ago
        @DarylMc
        The 'losing $10K per car' remark was from several years back and it was a flippant remark by an EV hater. It probably has little to do with reality and more of just whining.
          plinth5
          • 5 Months Ago
          @Spec
          Marchionne actually said this in May of this year- after you made your comment
      Fred
      • 8 Months Ago
      How can they sell a 10000$car made in mexico for over 20k some body is getting rich could be fraud
        Spec
        • 8 Months Ago
        @Fred
        Actually, it sells for over $30K. But it is an electric car and batteries are not cheap.
        Ele Truk
        • 8 Months Ago
        @Fred
        It's ASSEMBLED in Mexico. The glider is made in Italy, the drive train comes from Germany.
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