Bluebird will make sure the debut of its electric vehicle is all in the family. The racing-vehicle maker, which is headed by UK racing royalty Don Wales, will enter an electric vehicle in a September race that will feature celebrity and father-son teams. The winner will take home the Bluebird Trophy and the contest will also raise money for charity.

The race is part of the 2014 Dunlop MSA British Touring Car Championship at Rockingham Motor Speedway (that's the UK's Rockingham, not the one in North Carolina). Bluebird will enter an electric vehicle in a race that will feature six celebrity teams as well as two dozen father-son racing teams. The family bent makes sense, since Bluebird is named for a car Sir Malcolm Campbell, Wales' grandfather, who raced a century ago. Campbell set a number of land speed records, as did his son Donald Campbell.

Last summer, Bluebird said it was preparing to make 50 Bluebird DC50 electric sports cars that would have 360 horsepower and a 200-mile single-charge range. The company was also readying its GTL electric race car designed for the Formula E all-electric racing circuit set to debut later this year in Beijing. By last September, though, Bluebird's plans were delayed indefinitely, so this announcement is good news. Check out Bluebird's press release below.
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- New electric Bluebird car to race 100 years after Sir Malcolm Campbell first raced in a Bluebird at Brooklands
- The Bluebird Charity Trophy for Father/Sons at Rockingham has been created to run 30 Bluebird racecars on the 6th - 7th September 2014
- Father and son format will see a mix of professional and semi-pro pairings raising money for charity

100 years after Sir Malcolm Campbell first took to the track in a Bluebird racecar, the world famous name in motor racing and speed records is returning to the racetrack with a new electric racecar design.

Sir Malcolm's grandson, Don Wales, is now leading the charge back onto the track, following 10 years of development into pioneering the use of electric technology in racecars.

Back in the 1920s Sir Malcolm Campbell broke a number of speed records in Bluebird cars and boats before his son, Donald, continued the family tradition, achieving double world records on land and water in 1964. Bluebird is now continuing its father and son heritage with the Bluebird Charity Trophy for Father/Sons at Rockingham.

The new unique format of fathers and sons racing together was developed by Rockingham who also decided that the event would be a great fundraiser for deserving charities. To make the Charity Race happen they have partnered with Bluebird to manage the event as part of the Rockingham round of the 2014 Dunlop MSA British Touring Car Championship on 6-7th September.

With six celebrity pairings and 24 Pro-Am Father and Son teams, the charity event will help raise funds for a number of good causes.

Don Wales, Sir Malcolm Campbell's grandson, has been the driver and Team Principal of the electric Bluebird land speed record car since its inception in the 90s.

He commented: "Electric car technology is central to everything we are doing at Bluebird and this is another opportunity to demonstrate our engineering and motorsports development. Creating the Bluebird Trophy for fathers and sons is a great way of showcasing our advancements whilst raising funds for good causes."

Peter Hardman, Chief Executive of Rockingham, said: "We are delighted to see our idea become a reality in the Bluebird Charity Trophy for Father/Sons and look forward to making significant sums for some very deserving charities. Moreover, to mark the race with the return of Bluebird to the track in what will be the first electric car race in the UK just makes it even more special for Rockingham".

This is also a real success for Electric Corby to help bring Bluebird and electric racing to Rockingham and is another demonstration of Northamptonshire being the leading county in motorsport and high performance technologies.

Full details of the race and cars will be revealed at a launch event to be held at Rockingham in the spring.

For further updates on Bluebird please visit or follow them on Twitter @bluebirdspeed or on Facebook Bluebird Speed Records.

All driver enquiries to Rockingham Raceway

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    • 1 Second Ago
      • 1 Year Ago
      Cool looking concept, can't wait to see it on the track. Doubt very much it will do 200 miles in race mode. Maybe one day with inductive charging embedded in the track, it's a good dream!
      • 7 Months Ago
      I don't mind racing and if F1 would go electric I'd be all for that but at the same time I recognize that racing doesn't move us forward at all. Pardon the pun. It would certainly move some dense minds if F1 went electric but what benefit has all the years of F1 really done the car? It certainly didn't give us electric drive, it has even fought against that and still do. It hasn't given cars good aero, low weight, high performance, advanced brakes. Nothing. It seems mainly to be some primal unintelligent machismo expression. Racecar drivers also often have the squarest of jaws :) Like they ate an oversize toblerone laced with testosterone and it got stuck in their mouths :) what I'm slowly getting at is that all this money these half cocked old guys are spending on race cars is almost entirely wasted and useless. the only value it has is to give the impression among the dullard masses that something is happening with electric drive. a very high dollar ineffective information campaign that would be greatly surpassed by for instance a quarter price tesla roadster for sale. something people can see on the roads. a living example of how EVs are better than ICE cars. Rich guys playing with their poorly engineering kitcars once a year isn't really making a dent. Like that weird Andros ice rally in France once a year. How many million euros spent on that and what good has it done us... Drayson spending big money converting a Lola racer and clueless google's Schmitt goes to see it. For what? how does it help us. And where are they to contradict me? to correct my erroneous conclusions and tell us what good it really serves. No, they are off paddy caking in their bubbles of isolation. Mindless. Total faith in their own impulses. No need for discourse.
        • 7 Months Ago
        Paul Drayson's racer is likely very important to companies like Yasa Motors. The fact that Eric Schmidt has an interest can also only be seen as a good thing for EV's.
      • 1 Year Ago
      Cool looking concept, can't wait to see it on the track. Doubt very much it will do 200 miles in race mode. Maybe one day with inductive charging embedded in the track, it's a good dream!