Last week, we all watched with enjoyment as Jalopnik editor Travis Okulski got epically pranked by a mustachioed Jeff Gordon. As we explained then, Gordon starred in a memorable "viral" ad for Pepsi, which saw the NASCAR champion disguise himself and take a car salesman on a wild test drive. It was all called out as bull, and Okulski was one of the most vocal critics.

As payback, Gordon and Pepsi teamed up to get the unwitting editor back, for a second Test Drive commercial. This time, Gordon played a cab driver, while Okulski sat in back on his phone. It was all downhill from there.

The video has been a bit of a hit on YouTube, racking up nearly 14 million views since it debuted on February 27. Now, Okulski is sitting down with Mike Spinelli from Drive to explain absolutely everything that happened before, during and after the commercial.

Have a look below for both the original commercial and the interview on Drive.




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    • 1 Second Ago
  • 11 Comments
      theharpyeagle
      • 9 Months Ago
      Who cares if these were fake? They are entertaining, and that's what counts for the majority of YouTube viewers out there.
      Ducman69
      • 9 Months Ago
      Its not the the videos were "faked", its that they were rehearsed, with the consent of the person being traumatized, along with a non-disclosure, waiver form, and release form already filled out for the commercial along with a nice healthy paycheck. It amazes me what people still fall for these days. TV magicians learned this trick ages ago, where they would use simple camera tricks for their illusions that the audience would be in on obviously, but guess what ever "regular Joe" audience person videoed was paid to be there and act amazed. *rolleyes* Its painfully obvious, and should be even more so in this day and age where he could of had a medical issue from the excitement or they inadvertently hit something and he has whiplash and can now sue a multibillion dollar company, not to mention that they can't release the video without his consent. Have him sign something or put something legally binding in the commercial that says this was not rehearsed and the "victim" had no prior knowledge of this and was not paid by Pepsi... they won't do it, because they can't.
        Ducman69
        • 9 Months Ago
        @Ducman69
        And notice that Pepsi implies that people didn't think it was "real", because that's such vague language. People know its "real", but people were pointing out in the prior and this video that the commercial consisted of many takes, was well rehearsed at the scene multiple times, and that the victim was in on it, which are things that are all true and Pepsi won't flat out deny.
        Krazeecain
        • 9 Months Ago
        @Ducman69
        Try actually watching the video. He addresses all of your points...
          Phil T
          • 9 Months Ago
          @Krazeecain
          Wasting your breath - he's one of the special few that prefers to believe his own dribble despite any evidence put before him.
      Luke Colorado
      • 9 Months Ago
      Fake!! :-)
      mktnb
      • 9 Months Ago
      EPIC win, true or not.
      Cruising
      • 9 Months Ago
      I would be suspicious of a Caprice Yellow Cab also especially being a resident of CLT.
      PMD G8
      • 9 Months Ago
      Read the original backstory written by Travis on Jalopnik. Yes, mutliple takes were done on this prank. Travis even acknowledges that there was a second take of this made in the comments, more than likely for exterior shots. His reactions are real and genuine. Yes, the original Pepsi Max commercial was fake. This wasn't.