Not all reality television is a guilty pleasure. Sure, there's stuff like Keeping Up With the Kardashians and Real Housewives that give the genre a bad name, but some reality TV can be genuinely fascinating. Take this latest reality show, set to air tomorrow on the Travel Channel. It's called Backroad Gold, and as you can see from our handy headline, it promises to be a mix of American Pickers and car restoration shows like Chasing Classic Cars.

Starring Corky Coker (of Coker Tire and Honest Charley Garage fame) and his daughter, son-in-law and father, the show follows the team as they scour the land looking for "anything that's cool." This can include memorabilia like signs and gas pumps, as well as some very, very interesting barn finds.

Once the team discovers something worthwhile, it's bartered for, and then returned to Coker's base of operations – Chattanooga, TN. There, it's restored and then sold. So yes, it's like a lot of other reality shows out there, but we're guessing that this one will be decidedly more car-centric than some of the other programs that find something, make it pretty and then sell it. That's enough to get us to tune in, at least to check out the first episode.

Backroad Gold debuts on February 5 at 9:30 PM Eastern on the Travel Channel in the United States. Take a look below for the trailer and an official press release from the Coker Group and the Travel Channel, and then hop into Comments and let us know if you think this looks promising.

Show full PR text

All-New TV Series Hosted by Corky Coker Debuts Feb. 5 on The Travel Channel

Chattanooga, Tenn. (January 16, 2014) – The Coker Group, today announced an all-new TV Series, Backroad Gold, will debut on The Travel Channel, February 5 at 9:30PM ET. Backroad Gold follows antique car expert Corky Coker as he scours the highways, back roads and small towns of America, wheeling and dealing for hidden riches such as antique cars, motorcycles, trucks, gas pumps and road signs.

With more 40 years of experience in the collectible automobile industry serving as the President of The Coker Group, searching for these treasures is truly Coker's life-long passion, and his business.

Hunting for unique and long forgotten relics from years past is a family affair. Together with his expert team of restorers – including his father, Harold; son-in-law, Greg; daughter, Casey and head wrench, Hal – Coker buys, restores, and sells all finds from his shop, Honest Charley Garage, in Chattanooga, Tenn.

Backroad Gold is produced by Brentwood Communications International, Inc. for The Travel Channel. Brentwood Communications International, Inc., have produced hit shows including Overhaulin', Rides, Hot Rod TV, RU Faster than a Redneck and Rock My RV. For Brentwood Communications International, Inc., the executive producer is Bud Brutsman. For Travel Channel, the executive producer is Sean McKnight.

Backroad Gold airs Wednesdays at 9:30PM ET on the Travel Channel, beginning February 5.

About Corky Coker
In 1974 Corky Coker was handed the reins of his father's Chattanooga based B.F. Goodrich dealership. Although he didn't know it then, much of what Corky would do over the course of the next 40 years would define the vintage tire industry. He grew Coker Tire into The Coker Group and revived the iconic Honest Charley Speedshop. Corky is widely regarded as an expert on collecting and restoring antique automobiles and motorcycles. He speaks frequently regarding the collector car hobby, vehicle legislation, and the future of the automotive restoration market. Corky draws strength from his faith and family and believes in the principles and values of hard work that this country was founded on and applies them in every aspect of his life and business style.

About The Coker Group
The Coker Group is based in Chattanooga, Tenn. and is home to a family of brands that includes The Coker Tire Company, Honest Charley, The Great Race, Phoenix Race Tires, Specialty Wheel, Roadster Wire Wheels, Pro-Trac Tire Company, Coker Cycle Company, Chestnut Properties LLC, Wheel Vintiques, M & H Drag Tires,, and Coker Collectibles. For more information on the Coker Group and its affiliates visit

About Travel Channel
Travel Channel is a multiplatform travel lifestyle brand with the core mission of providing inspiring and compelling programming that takes viewers beyond their everyday destinations, making the unfamiliar familiar, whether it's around the world or around the block. A dual feed network that is also available in HD, Travel Channel is the world's leading travel media brand, and is available in over 94 million U.S. cable homes. Owned and operated by Scripps Networks Interactive (NYSE: SNI), Travel Channel has offices in Chevy Chase, MD, and New York, NY. Scripps Networks Interactive (NYSE: SNI) also owns and operates HGTV, DIY Network, Food Network, Cooking Channel and Great American Country.

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    • 1 Second Ago
      • 10 Months Ago
      Now Jay Leno is retiring, someone needs to talk him into starting a "standalone" automobile channel.
      • 10 Months Ago
      Many of these shows are fake...but those who know Corky Coker know that he has been collecting and restoring vehicles for close to 30 years. If you ever have a chance to see his amazing facility in Chattanooga, TN, it will literally make a car guy's head explode! What a collection! And his facility at Honest Charley Garage is one of the top restoration and hot rod shops in the south. So is this real?...I suspect it will be VERY real! Can't wait to tune in.
      • 10 Months Ago
      "...but we're guessing that this one will be decidedly more car-centric than some of the other programs..." Hardly a main purpose of "reality" tv. No matter what topic-centric any reality tv show is themed around, it's all about the drama, fights, and staged arguments. The more you watch, the more they will create. So no, I won't watch a car-centric reality show, just like I won't watch motorcycle, cupcake, or pawn shop centric reality shows.
      Cool Disco Dan
      • 10 Months Ago
      I don't "reality TV" in my car shows. I want information and education. It can be like the old power block or what /Drive does but please don't insult my intelligence with fake drummed up drama. There a few shows I would watch if they were less "real".
      • 10 Months Ago
      These types of "reality" shows must be dirt cheap to produce with how many of them are littering the airwaves now. They're all scripted, there is no reality about them at all, and every network just copies the others.
      • 10 Months Ago
      From what I've read from so called insiders is that ALL of these car flipper shows are fake to some degree. Sometimes cars are sold at "profit" and sometimes at a "loss", depending on what the producers think the audience wants to see. Maybe some are legit sales, but there certainly have been episodes that look totally fake. I know what it takes to restore a car as I'm in the business and most times their cost is totally unrealistic. Don't know about this show, but if they go from empty barn to empty barn, or from crap to crap, there wouldn't be much audience interest now would there?
      Winnie Jenkems
      • 10 Months Ago
      I'm getting really sick of all these stupid shows. American Pickers American Hoggers American Restoration Auction Kings Dukes of Haggle Ax Men Mountain Men Yukon Men Gold Rush Gold Fever Bering Sea Gold Klondike Fast N Loud Rods N Wheels Counting Cars Street Outlaws Pawn Stars Cajun Pawn Stars Hardcore Pawn Storage Wars Storage Wars New York Parking Wars Property Wars Swamp People Swamp Loggers Swamp Pawn I could go on.... This 'reality' tv BS is getting out of hand. These lineups are ridiculous. I remember when I could put on the History Channel and actually see some history, and maybe even, like, learn something. Then I switched to H2 in search of actual history, and now that's just huge blocks of "Ancient Aliens" and other such nonsense. I will not watch this show. You should not watch this show. Do not allow your children to watch it. It will blind the knowledgeable and convert the innocent.
        • 10 Months Ago
        @Winnie Jenkems
        Im sure glad you are up on this subject, and Im glad Shipping Wars wasn't on your list.
          • 10 Months Ago
          Love shipping wars!
        • 10 Months Ago
        @Winnie Jenkems
        Are you serious? I learn tons from American Pickers, pawn shows, and storage wars. Sure they have some scripts but if you pay attention they teach a lot about the rare or expensive finds. I know American Pickers alone has taught me a lot about old America. It basically is a history show! So while I can understand reality tv may not be exactly what it was when real world came out, to say one learns nothing from any of these shows is an ignorant statement.
        • 10 Months Ago
        @Winnie Jenkems
      • 10 Months Ago
      I love AP and CC! This sounds awesome cannot wait!
      • 10 Months Ago
      There is no reality in reality TV.
      mid engine madness
      • 10 Months Ago
      I hate these shows
      • 10 Months Ago
      Tosh.o is the only reality show out there
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