Turns out, a Tesla in China will remain a Tesla. Or, more accurately, Tesla will be Te Si La, which is the name the company originally wanted to use before having to come up with the "Tuosule" workaround after a Chinese businessman registered the "Te Si La" trademark away from the California automaker there.

Speaking to Reuters this week as Tesla announced its "aggressive" pricing for the Model S in China, Veronica Wu, vice president of Tesla's China operations, said, "We went to court and we won. The court has given use right to use the name, which is why you see the Chinese name in our store now." Te Si La is the name "best known" to buyers in China, Reuters says. So now that's what it'll be called when buyers plunk down 734,000 yuan (the equivalent to $121,000 US) for a Model S.


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    • 1 Second Ago
  • 94 Comments
      bluepongo1
      • 10 Months Ago
      BTW that was for @ James Hoyt - In case it wasn't clear.
      purrpullberra
      • 11 Months Ago
      This is going to be a huge status symbol in China amongst the wealthy and well-off. I wonder if there was some negotiating between the Chinese government and Tesla where Tesla agreed to not gouge Tesla buyers in return for getting the name handed over. I guess the timing of the 2 announcements may have been coincidental but I'm not sure. At least Tesla are now perfectly set up to shake up the Chinese auto industry as they have in the US and Europe. Do the Chinese hate dealerships as much as Americans? They're human so they must. All the better for Tesla and China.
        Technoir
        • 2 Days Ago
        @purrpullberra
        It probably has more to do with the announcement of a future Tesla factory in China..
      machineman
      • 11 Months Ago
      the first customers are named : WE TU LO , HO LEE SHT , SUM TING WONG
        Spec
        • 11 Months Ago
        @machineman
        It was: Sum Ting Wong Wi Tu Lo Ho Lee Fuk Bang Ding Ow And it was hilarious. And no, I don't think it would be racist if you did the same joke in Chinese with names like Bob Joe Bill Frank Bo etc.
        Koenigsegg
        • 11 Months Ago
        @machineman
        look at all the sensitive babies that disliked everything LOL grown men getting their jimmies rustled learn to take jokes fellas stop living that boring serious life.
          raktmn
          • 2 Days Ago
          @Koenigsegg
          whine... whine....
          Dean Hammond
          • 2 Days Ago
          @Koenigsegg
          actually, judging by some stage names and outbursts, along with the gratuitous vote downs, I am not so sure "grown men" is accurate.....
          Dean Hammond
          • 2 Days Ago
          @Koenigsegg
          BINGO....funny really...world is getting too PC Tesla Fan....cheers.
        i.own.your.ass
        • 11 Months Ago
        @machineman
        haha...we to hot, ong fiya (on fire)
        Dean Hammond
        • 2 Days Ago
        @machineman
        see what I mean machineman?....rest my case, and not enough backbone to even adress the reasoning why...like little kids sometimes....theres only a couple that bring something to the table, Weapon and Grendal...
          bluepongo1
          • 2 Days Ago
          @Dean Hammond
          @ raktmn & @ purrpullberra ...WOW !!!! I'd almost feel sorry for these pathetic commenters, but racists are unsympathetic ignorant villians. If you can't tolerate other commenters and downvotes, why keep coming back ? Gotta' get in the last word ? O.C.D. ? WHINE !!!!!!!!!!!! :-D
          raktmn
          • 2 Days Ago
          @Dean Hammond
          whine..
          Dean Hammond
          • 2 Days Ago
          @Dean Hammond
          raktmn...its WINE dammit, are you buying?....careful, you may be carded....
        Dean Hammond
        • 11 Months Ago
        @machineman
        careful, Tesla followers arent exactly known for having any semblance of a sense of humor , but are quick to vote down............
        m_2012
        • 11 Months Ago
        @machineman
        That was original. How long did it take you to come up with that?
        Grendal
        • 11 Months Ago
        @machineman
        Dr. No, Odd Job, and Xenia Onatopp.
          Dean Hammond
          • 2 Days Ago
          @Grendal
          ractmn....grow up, grow up.....
          Dean Hammond
          • 2 Days Ago
          @Grendal
          say it isnt so, now they are coming after YOU Grendal, one of the most avid proponents of Tesla????....you hold some crazy company my friend....
          raktmn
          • 2 Days Ago
          @Grendal
          whine,..........
          Dean Hammond
          • 2 Days Ago
          @Grendal
          touchy touchy group in desperate need of some therapy for being overly sensitive.....
          Grendal
          • 2 Days Ago
          @Grendal
          Me love you long time. Oh yes, I went there. :P
          raktmn
          • 2 Days Ago
          @Grendal
          whine...... whine.......
      Donn Belo
      • 11 Months Ago
      Stupid Chinese can't even pronounce Telsa, Hope there not going to copy the the car and use the name Te Si La, LOL!
        • 2 Days Ago
        @Donn Belo
        The 'word' stupid should not be thrown around. What the article above is not telling you is that 'Te-Si-La' is just the romanization of Chinese Characters. There is no Chinese Character sound for 'Tes', it simply does not exist in the language. So when they 'phoneticize' a word from another language such as English, all they can do is get close. English has similar problems attempting to transliterate words of other languages. Usually when pronouncing English words that have foreign roots, it is not just the spelling, that tells you how to pronounce the word, it is the root and definition. For instance how do you prounounce 'belial'.
          tump
          • 2 Days Ago
          I can't upvote you enough. Do these morons actually think "China" is literally how the Chinese spell their country? Or that it's even correct? WE CAN'T EVEN GET THEIR COUNTRY NAME RIGHT. We have to do the same exact thing the Chinese are doing with our language. Zhōngguó is too difficult for most Americans.
        tump
        • 2 Days Ago
        @Donn Belo
        You are so obviously American and 90% chance you're from the Bible belt. You're embarrassing. Shut up.
        Robert Fahey
        • 2 Days Ago
        @Donn Belo
        I think there smarter than you.
        laresid10
        • 2 Days Ago
        @Donn Belo
        Calling Chinese stupid? Are you 12? Ignorant douche... Can YOU pronounce any Chinese words? Please don't validate what the rest of the world already thinks of us Americans: a bunch of uneducated, self-centered people who have absolutely NO cultural sensitivity. Just because America was the dominant force in the 20th century, doesn't make us so now. It's a different world today, my friend. The sooner we realize this, the less caught off guard we'll be And it's 'they're' not 'there'. You're spelling is worse than a 5 year old Chinese kid kearning English as a 3rd language. Who's the stupid one now?
        Koenigsegg
        • 2 Days Ago
        @Donn Belo
        do i even have to say it....
        m_2012
        • 2 Days Ago
        @Donn Belo
        Did you read the article?
          Robert Fahey
          • 2 Days Ago
          @m_2012
          To thomas.leopard: I was repeating Donn's mistake to highlight it, you see ...
      purrpullberra
      • 11 Months Ago
      What a bunch of nasty and uneducated knuckle-dragging monkeys you all are to get so racist. Your negative scores reflect the fact that you are human garbage. Cars cars cars. Good for Tesla
        Dean Hammond
        • 2 Days Ago
        @purrpullberra
        lighten up mate, its NOT the end of the world.....jeez.
          Dean Hammond
          • 2 Days Ago
          @Dean Hammond
          no whining raktmn, just sympathize for people wound so tight......
          raktmn
          • 2 Days Ago
          @Dean Hammond
          whine................ Dean, you've got a dozen posts on this blog, all of which are you endlessly whining about downvotes. Like I said, lighten-up with your butt-hurt whining. Getting down-voted is not the end of the world....jeez
          Dean Hammond
          • 2 Days Ago
          @Dean Hammond
          whose complaining ?, its carte blanche with the Tesla groupies, ZERO sense of humour, judgMENTAL incapable ( barring grendal and Weapon ) and embracing anyone elses opinion but their own, and waving pitchforks and burning torches for anyone that dis-agrees with anything they preach, and then they name call in a hypocritical manner, its PRICELESS....and should NOT be missed....I mean WHO would go by a stage name such as raktmn?...is that a take on rectum?....classic, oh and I believe its "whine" and "world"....
          raktmn
          • 2 Days Ago
          @Dean Hammond
          /s/while/whine /s/wrold/world Before you whine about my spelling like it's the end of the world......jeez.
          raktmn
          • 2 Days Ago
          @Dean Hammond
          Don't while like a baby about being down-voted for being an uneducated knuckle dragger. It's not the end of the wrold..... jeez.
        machineman
        • 2 Days Ago
        @purrpullberra
        hey purple balls why don't you and your lawyer's ME SU YU and FUK YU and BLO MI
          purrpullberra
          • 2 Days Ago
          @machineman
          Good point! Ching chaw chow & buckteeth. LOL, right !! Are you happy? Is that what you want? P.S. Your momma swore she'd keep my colorful secret, but she had to brag to you as a part of her regular torture regimen, huh? I approve!
        Dean Hammond
        • 2 Days Ago
        @purrpullberra
        hmmm, so please enlighten me why its ok you can state "uneducated knuckle draggers" and thats any different.....? BURN!
          Dean Hammond
          • 2 Days Ago
          @Dean Hammond
          AT LEAST YOU ARE ORIGIONAL RECTUM.
          raktmn
          • 2 Days Ago
          @Dean Hammond
          Ah Dean, you're so funny. Look who's all wound up now? You are posting sentence fragments in all caps, too full of rage to spell correctly, shouting nasty names. Dude, why so uptight? If you pucker you sphincter any harder, it is going to squeeze your throat shut and choke yourself to death. Relax buddy. Don't be such a humorless troll.
          Dean Hammond
          • 2 Days Ago
          @Dean Hammond
          purrpullberra...Im glad YOU think its good satire, but words of advice, don't quit your day job. And being a foreigner myself, perhaps Im immune to people poking fun at accents....however, direct name calling is apparently acceptable in your books...little hypocritical no?
          raktmn
          • 2 Days Ago
          @Dean Hammond
          whine.............
          Dean Hammond
          • 2 Days Ago
          @Dean Hammond
          actually raktmn, check my posts, not whining in the slightest,just stating facts which have been backed up thanks to the usual mob, so all youve done is prove my point, thankyou. Not one whine, I dont care in the slightest about the gratuitous vote downs, I take them for what they are, spiteful childishness, nothing more nothing less, what I will call out also, is the originality of your posts...they reflect a VERY young age....
          raktmn
          • 2 Days Ago
          @Dean Hammond
          whine..........
          raktmn
          • 2 Days Ago
          @Dean Hammond
          PS -- Whine, whine, whine.........
          raktmn
          • 2 Days Ago
          @Dean Hammond
          whine.........
          purrpullberra
          • 2 Days Ago
          @Dean Hammond
          The fact that you need me to explain why my remark is absolutely fine and in fact, very good satire, then you are less educated than you sound. I am not writing about race but terrible racist BS. Using the words that racists spew as hate to put the racists in their place is satire. I guess you have a very empty and sad life to require an explanation. Cars. Cars. Cars. Good for Tesla.
      Marco Polo
      • 11 Months Ago
      Well done Tesla, it appear even in the somewhat byzantine PR legal system, commonsense has prevailed. I hope Tesla prospers in the middle kingdom. ( those boys in the back row, making all the gratuitous, hackneyed and racist remarks, can spend the weekend writing a 3000 word essay on the causes and effects, of the Ist and 2nd opium wars, with special emphasis on US involvement, )
        bluepongo1
        • 2 Days Ago
        @Marco Polo
        Do tell ... how it is wrong to berate a different culture ( Like you and your mate Dan on the 4th of July thread last year.)
        Marco Polo
        • 2 Days Ago
        @Marco Polo
        @ bluepongo1 You are one weird dude, DF and I have never agreed on anything. (except he doesn't seem to like you). You are confusing 'culture' and politics, with racism, and gratuitously offensive remarks. But hey, who knows what goes on in your hostile, confused mind.
      bluepongo1
      • 10 Months Ago
      I see all your mates like @ Dean Hammond & @ Dan F agree with you or is that your multiple log-ins ? You can deny and deflect all day but all evidence to the contrary. :-P
      Michael Walsh
      • 10 Months Ago
      特色拉 = Tessera. No joke. (A bit racist, I know. But funny non-the-less).
      raktmn
      • 10 Months Ago
      whine......
      James Hoyt
      • 11 Months Ago
      Call it the FAT PIG@ 4,741 Lbs THAT WORKS! OHH NO TESTICALS in my EGG DROP SOUP>
      bluepongo1
      • 10 Months Ago
      BTW @ purrpullberra & @ raktmn LOL!!! I laughed till I cried . Too bad these racists are too dumb to realize how much shame they bring on themselves and their community by venting their impotent rage here. @ racists K.Y.S. :-P
      marv.shocker
      • 11 Months Ago
      I would have thought they'd want to use "Teshra"
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