Prepare the funereal wreaths, dig out the black duds, practice those somber facial expressions; it may just be that the Honda Insight is not long for this world. The car that took the hybrid fight to the Toyota Priusand lost – could be on its way out, if we are reading our tea leaves correctly.

While Honda is still touting the 2014 model year, inside sources have told AutoblogGreen that some usual preparations (like preparing advertising materials) for a 2015 model are not taking place. If true, this could signal that there is, verily, no 2015 model coming to the US, leaving consumers without a cheaper hybrid alternative to the popular Prius in as little as a year from now. Of course, it could also be that the Insight is undergoing some sort of transformative change. Something, hopefully, beyond the most modest of mile-per-gallon improvements. Something that might enhance the hybrid-driving experience, or at least equal that of its competitors. Somehow, though, we doubt it.

The Insight is getting the squeeze from its stablemates. Honda's own Civic Hybrid has been trouncing it in sales, despite costing a few grand more. As well, budget-minded buyers may soon be able to buy a sweet Fit sedan that returns decent fuel economy figures and is more fun to drive.

We asked, but Honda is not ready to give out any details. Honda public relations manager Chris Martin returned our call to remind us that the automaker doesn't comment on rumors, giving us the old "can neither confirm nor deny" bit. That sure doesn't sound like the message Honda would give if the Insight were sticking around.

The more we think about it, though, the less compelling the business case for this vehicle becomes. Indeed, if the Insight falls from the lineup, we're pretty sure it won't really be missed. If you feel differently, however, let us know in the comments.


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  • 85 Comments
      Bill Coulter
      • 1 Year Ago
      Even while the latest insight was being proposed it was a stupid idea. Why do people buy hybrids?...IT's a no brainer...so , lets offer up one with significantly poorer mpg than the Prius. Who says Honda hasn't lost it Mojo?
      superchan7
      • 1 Year Ago
      Honda's mistake was trying to make a cheaper Prius. The result had too many compromises--poor FE, poor rear seat room. The price wasn't that much lower than a base Prius. Then, the real "cheap Prius" came as the Aqua/Prius C, coming in even lower than the Insight but with far better fuel economy. Honda has since engineered a real hybrid drivetrain in the new Accord Hybrid, so the current Insight is but a mere liability.
      Zortella
      • 1 Year Ago
      Hopefully they will revamp it into a car that would be more in line with the first gen Insight, a small 2 seater with amazing fuel economy.
      zanewylder
      • 1 Year Ago
      http://m.autoblog.com/2009/05/18/jeremy-clarkson-calls-honda-insight-biblically-terrible/ Enough said
        CoolWaters
        • 1 Year Ago
        @zanewylder
        Jeremy Clarkson: Nough said.
          aatbloke1967
          • 1 Year Ago
          @CoolWaters
          Jeremy Clarkson is actually a seasoned journalist and writer. I've been following his work for almost thirty years.
          PeterScott
          • 1 Year Ago
          @CoolWaters
          Jeremy Clarkson is merely and entertainer. His reviews are neither automatically right, nor automatically wrong. In this case he is closer to right. The insight was a pretty awful car, that near universally panned.
      stumpy
      • 1 Year Ago
      I see this as Honda making space for the Fit Hybrid. I'm not too upset though, the Fit Hybrid will be a more practical car anyway.
      AMac86
      • 1 Year Ago
      I leased a 2011 Insight Base for just $200/month. I traded it in after 6 months because it was just THAT bad. Jerky transmission, noisy unrefined engine, uncomfortable seats, bumpy ride (yet inexplicably squishy soft handling and ultralight steering). It was also very small in the backseat. Not to mention ugly. Extremely poor rear visibility with that damn bar in the middle of the rear windshield. Anyone who found the 2nd gen Insight even close to acceptable must not have driven another car before, ever!
        Rodney
        • 1 Year Ago
        @AMac86
        I concur. The Insifght and Prius are shitty looking cars with abysmal interiors. It seems to me that only Tesla can make a better EV that looks, drives, and is safer than just about any vehicle on the road. The Model X is gonna be my wifes some day. Master Rod
          aatbloke1967
          • 1 Year Ago
          @Rodney
          "Oh, and the A/C was so FRIGGIN WEAK" Who uses this type of verbiage other than children and pre-pubescent teens?
          clquake
          • 1 Year Ago
          @Rodney
          Dude, it also cost 5X more. It better have a good interior.
          AMac86
          • 1 Year Ago
          @Rodney
          I mean, it was so bad that on my 45 minute commute, by the time I got to the office, my legs would have fallen asleep (didn't help that the base model does not have cruise control). And I'm not obese or old or anything! Oh, and the A/C was so FRIGGIN WEAK. And the A/C would shut off if the engine shut off, so you'd be sweating your balls off waiting at a traffic light, unless you turned off Eco mode.
      Aaronm_mt
      • 1 Year Ago
      Honda's new Hybrid system makes the Insight obsolete. The new Fit Hybrid is just too darn good. Either put the new Hybrid system in the Insight, CR-Z, Civic, and ILX or just cancel them.
        CoolWaters
        • 1 Year Ago
        @Aaronm_mt
        Agreed. The new Fit Hybrid, in Japan, would be a fantastic replacement. But, they could drop the engine in the Fit Hybrid, into the Insight. They don't seem to want to do that. The rear head room of the Insight was the big initial selling point problem with the car, and they're not going to fix that. So...
          Andrew Pappas
          • 1 Year Ago
          @CoolWaters
          I remember the NY auto show when the first had the Insight and ZDX. Both vehicles have that sloping back glass... one for style one for aero. Both had the rubber seals torn out of place from people having trouble getting in and out.
      Kurt
      • 1 Year Ago
      I drove Insights pretty often last year as Zipcars, and I have to say that it's one of the worst cars I have ever driven. Shuddering starts, an utter lack of power (even compared to a Prius), terrible ride quality, and a decidedly cut-rate interior (both design and materials). I'm not sad to see it go.
      aatbloke1967
      • 1 Year Ago
      I liked my old Insight EX. I regularly averaged 46-47mpg US, and at a steady 40-45mph on flattish terrain I could easily average 52-53mpg. The downside was the low-rent interior materials, but that issue was remedied when it was updated. It was probably the best-handling FWD car I've ever driven in snow thanks to the weight at the front coupled with its low-slung design and narrow tyres.
      justandyandme
      • 1 Year Ago
      So much for taking fights to one's adversaries.
      poorboywrx
      • 1 Year Ago
      Honda insight is a great car and gets great gas mileage. I think what kills it is that it doesn't get the "HOV" lane pass, at least here in NY despite it's amazing fuel economy. Whenever I borrow my mother in-law's insight I average around 47 mpg. Last time I picked her up LaGuardia I averaged near 50 mpg on the way home doing around 70-75 mph. /shrug
      Frisky_Dingo
      • 1 Year Ago
      No surprise. It's long overdue.
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