Gender-based car color study has men seeing red, women seeing silver
iSeeCars' study is based on information obtained on its website, which aids users in the search for new and used cars. For a year, the crew at iSeeCars conducted the study on the 30-million used cars posted to their website, analyzing hundreds of thousands of inquiries into used cars by male and female visitors.
Did you know that women prefer blue vehicles more than men? Sure, why not. But would you have guessed that blue is the most common color for minivans? What a coincidence... And while women are 9.2-percent more likely than men to pick a silver vehicle, they're also 9.1 percent more likely than men to prefer brown. And red, the favorite color of men, along with black are the most popular colors of used sportscars. After red, men prefer orange, black, white, green and gray vehicles, in that order. After silver and brown, women prefer gold, beige, blue and yellow, in that order.
For more details on the iSeeCars study, head over to the website, then feel free share your color preferences in Comments.
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