Yes, red is the most popular vehicle color for men, and women like silver more than any other color, according to a study by iSeeCars. It's hard to make perfect sense of the study, which explores gender and its relation to vehicle color preference, but it does open a window into the minds of male and female car shoppers.

iSeeCars' study is based on information obtained on its website, which aids users in the search for new and used cars. For a year, the crew at iSeeCars conducted the study on the 30-million used cars posted to their website, analyzing hundreds of thousands of inquiries into used cars by male and female visitors.

Did you know that women prefer blue vehicles more than men? Sure, why not. But would you have guessed that blue is the most common color for minivans? What a coincidence... And while women are 9.2-percent more likely than men to pick a silver vehicle, they're also 9.1 percent more likely than men to prefer brown. And red, the favorite color of men, along with black are the most popular colors of used sportscars. After red, men prefer orange, black, white, green and gray vehicles, in that order. After silver and brown, women prefer gold, beige, blue and yellow, in that order.

For more details on the iSeeCars study, head over to the website, then feel free share your color preferences in Comments.


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    • 1 Second Ago
  • 38 Comments
      FutureDoc
      • 1 Year Ago
      I own a black car... last one I will ever have. Hold on, I need to wash it again.
        IcoHolic
        • 1 Year Ago
        @FutureDoc
        Haha, I've bought 2 black cars in the last year. They're stunning when clean... which is for 29 seconds after you wash and dry it.
        AlwaysOn
        • 1 Year Ago
        @FutureDoc
        So True. I had an 01 Honda Prelude that was black. Kept it's soft paint perfectly polished. Glad my wife didn't divorce me from all the neglect. (I own a silver car now - can't see swirls!)
        Gorgenapper
        • 1 Year Ago
        @FutureDoc
        You don't own a black car, it owns you. Hold on, there's a small cloud in the sky, I have to wash my car again while being extra careful not to leave any scratches or swirls.
      Bernard
      • 1 Year Ago
      I don't buy it, most of the red cars I've seen had female drivers. Especially the red Mercedes C-class drivers. Those were almost always female. I personally want a maroon Corvette, but that's not red. I don't like bright red, I like dark colors and blue is actually my favorite color but not every car looks good in blue.
        • 1 Year Ago
        @Bernard
        [blocked]
          • 1 Year Ago
          [blocked]
      stevenh
      • 1 Year Ago
      silver is the best colour to show off the lines of the car and why so many cars in brochures are chosen that way. Get a dent or a scratch in a black car you are forever seeing it, white which has the least reflectance is the most forgiving and hence why commercial vehicles are usually are that colour, you never see your reflection in a white car and defects are muted. Of course that is thrown out the window when the car starts to rust
      PeterScott
      • 1 Year Ago
      That makes no sense unless men don't get to buy cars. Less than 10% of cars sold are red. ~60% of cars are White/Black/Silver. http://abcnews.go.com/blogs/business/2012/10/worlds-most-popular-car-colors-2012/
        v6sonoma
        • 1 Year Ago
        @PeterScott
        I think men like red but many wouldn't buy a red car. Most go with a neutral color because they feel it's more "adult". Many people I know want a performance car but go with black or grey because they fell like picking up a client in a bright yellow or red car wouldn't be appropriate. If they could have multiple cars then they tend to choose or something else more exciting. Also if you have a significant other you tend to be more likely to have to compromise and go with something you both like.
        PeterScott
        • 1 Year Ago
        @PeterScott
        Looking into it a bit more, it looks like dubious methodology, by car selling site, trying to draw traffic. They succeeded.... Bravo. But a total nonsense waste of time for us.
      dovegraybird
      • 1 Year Ago
      To me, this is a worthless study. If you like a color ,or a particular car in a color, thats what you buy, no matter your gender. Curious if black was popular with younger guys than older, once you got kids you dont have the same amount of time to keep a black car clean. Personally I miss the old days when a buyer had many more colors to choose from.
        Seal Rchin
        • 1 Year Ago
        @dovegraybird
        Dart comes in 11 colors, Sonata 7 colors, Accord 8...............it's not like there's no choice.
          axiomatik
          • 1 Year Ago
          @Seal Rchin
          Except for the Dart, those aren't really much in the way of choices. Yes, the Sonata comes in 9 "colors". And what are those options? White, silver, bluish silver, gray, bluish gray, black, blue, red and beige. In other words, only really 3 colors plus 6 shades of white/gray/black. Let's take a look at the Accord's 8 options: white, silver, gray, another gray, black, red, blue, beige. Look at that, pretty much the exact same options. Look at almost any car on the market, and it is pretty much the same color options over and over again. One red option, one blue option, and a spectrum of gray. It's almost impossible to buy yellows, oranges, greens, browns, pinks or purples.
      trehorn mungaray
      • 1 Year Ago
      Totally unscientific observation, but I've noticed a lot of women purchase cars a similar color to their hair -- blondes picking white/pearl, brunettes picking black, redheads picking burgundy/red. My wife has ah..."silver" hair, and she wants her next car in silver. Obviously everybody knows somebody who doesn't fit this profile, but it's just something I've noticed.
      • 1 Year Ago
      [blocked]
      omgcool
      • 1 Year Ago
      Red Mazda 3, IMO, has the highest percentage of young attractive women drivers. Lately, I've been looking at my black car and wondering if I should have looked for one in silver. Something must be wrong with me.
        Seal Rchin
        • 1 Year Ago
        @omgcool
        Do you watch MSNBC? Who did you vote for?Answer these two questions and i'll tell you exactly if anything i wrong with you.
      bubba_roe
      • 1 Year Ago
      I have a hard time buying this article since so few people actually own red cars. But yet they claim its the most popular color for men? Or is it most men say they like red but never actually buy red.
        • 1 Year Ago
        @bubba_roe
        [blocked]
      Aurio Salimonne
      • 1 Year Ago
      Hum?,and the ugly purple Spark at the entrance of the dealer is what?......is been there for more than two weeks and no one cares for it!
      SpikedLemon
      • 1 Year Ago
      So why are so many men driving silver cars?
      GoGOGadgetZOom
      • 1 Year Ago
      Orange is my ultimate fave (think '13 zl1 Camaro), then Black, and Green (light). I have such disdain for red, silver, and white.
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