We've said it before and we'll say it again – while we usually grow tired of the endless barrage of special edition vehicles, that isn't the case with the Jeep Wrangler. Every unique model we encounter seems cooler than the one before it, and this Willys Wheeler Edition is no exception.

The Willys Wheeler package is sort of a throwback to early Jeep CJ models, and wears "Willys" stickers on the hood. There's also a gloss black grille, rock rails to protect the side sills, and unique 17-inch black wheels wrapped in meaty BF Goodrich KM Mud Terrain tires. For proper off-road prowess, this special edition uses a Dana 44 rear axle with a limited-slip differential and a 3.73 final drive ratio.

Look for the Willys edition to hit dealerships early next year, starting at $25,795 for the two-door version and $29,595 for the four-door. Feel free to read all about it in the press release below.
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New 2014 Jeep® Wrangler Willys Wheeler Edition: A Classic Throwback With Modern Capability

-A Jeep purist's dream: Wrangler Willys Wheeler Edition a salute to the earliest civilian Jeep vehicles
-Based on Wrangler Sport model, with array of additional off-road hardware for increased capability
-New Wrangler Willys Wheeler Edition available in Jeep showrooms early next year at a U.S. MSRP of $25,795

November 18, 2013 , Auburn Hills, Mich. - The roots of America's love affair with Jeep® can be traced to World War II, as the one-of-a-kind vehicle dutifully served the U.S. military with its durability and ruggedness. The affinity for Jeep gained traction as the first civilian Jeep ("CJ") vehicles – the Willys-Overland CJ-2A – reached the public in 1945. The CJ-2A, and successor CJ-3A, was immortalized for its go-anywhere capability and strictly functional amenities.

Beginning early next year, when the new 2014 Jeep Wrangler Willys Wheeler Edition arrives in Jeep showrooms, customers can connect with the original Jeep vehicle's rugged and purely functional capability. The latest Wrangler special edition makes its debut at the 2013 Los Angeles International Auto Show.

"The new Jeep Wrangler Willys Wheeler Edition is a Jeep purist's dream, delivering a Jeep vehicle that harkens back to the original, classic CJs of the 1940s," said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. "This new Jeep vehicle delivers pure functionality and rugged capability in a unique package that recognizes the origins of the brand."

Based on the Wrangler Sport model, the Willys Wheeler Edition features upgraded hardware, including a Dana 44 rear axle with Trac-Lok limited-slip rear differential and 3.73 gears, BF Goodrich KM Mud Terrain LT255/75R17 tires, rock rails and a new Jeep Trail Rated Kit that includes a D-Ring, tow strap and gloves in a Jeep-branded bag. This works with the Jeep Command-Trac 4x4 part-time, two-speed transfer case with a 2.72:1 low-range gear ratio to give the Jeep Wrangler Willys Wheeler Edition its improved off-road chops.

Special exterior design cues include a gloss black grille with black Jeep badge, gloss black front and rear bumper appliques, historic satin black "4 Wheel Drive" rear tailgate decal and "Willys" hood decals and unique high-gloss black 17-inch aluminum wheels. The Willys Wheeler Edition comes standard with a Sunrider soft top and deep-tint sunscreen rear windows. A premium Sunrider soft top and black-splatter Freedom Top are available.

Willys Wheeler Editions feature the Connectivity Group with SiriusXM satellite radio, and Sport S-based models have the Power Convenience Group and Premium Tire Pressure Monitoring System as standard. Jeep Wrangler's iconic half doors are an option.

The 2014 Jeep Wrangler Willys Wheeler Edition features the award winning 3.6-liter Pentastar V-6 engine that produces 285 horsepower and 260 ft.-lbs. or torque. It is available with a standard six-speed manual or an available five-speed automatic transmission, and delivers up to 21 miles per gallon on the highway.

Available in any Jeep Wrangler color, the Willys Wheeler Edition has a Manufacturer's Suggested Retail price (MSRP) of $25,795 for two-door models and $29,595 for Unlimited (four-door) models. The 2014 Jeep Wrangler and Jeep Wrangler Unlimited are built at the Toledo Supplier Park in Toledo, Ohio.

About Jeep Brand
Built on more than 70 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.

The Jeep vehicle lineup consists of the Cherokee, Compass, Grand Cherokee, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all Jeep models sold outside North America are available in both left and right-hand drive configurations and with gasoline and diesel powertrain options. Chrysler Group LLC products are available in more than 150 countries around the world.


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    • 1 Second Ago
  • 13 Comments
      skiaholic85
      • 1 Year Ago
      I dig it, minus the gloss grill & bumper...
      Brian Reichert
      • 1 Year Ago
      So they threw on some Rubicon wheels and tires along with factory Rubicon rock rails, painted some stuff gloss black, tossed on some Willys stickers, and.......... yeah that's it. How is this any cooler than someone's bone stock Sport with Rubicon take offs, rails and willys stickers? "For proper off-road prowess, this special edition uses a Dana 44 rear axle with a limited-slip differential and a 3.73 final drive ratio." D44 is standard, as is the limited slip. 3.73s are a $500 option... I can't see how the Rubicon wheels and tires, rock rails, and some Willys stickers are worth $2,000 extra when the same parts can be sourced in like new or new condition for half of that. Jeep needs to offer the Rubicon drivetrain in a stripped down model. This is just lame
        Dave
        • 1 Year Ago
        @Brian Reichert
        the LSD is not standard, and not even available on the Sport.
        wilkegm
        • 1 Year Ago
        @Brian Reichert
        might want to recheck the order form- 3.73 gears are a $200 option, but the limited slip ($300 option) requires a bundle or 32" tires, alloys and AIR CONDITIONING. To me the biggest fallacy is affixing the Willys name to the pig that the JK Wrangler is, not what the package contains.
        CB
        • 1 Year Ago
        @Brian Reichert
        Agree 100% Brian - The Wrangler Wild Willy story and this article sound like absolute BS. A Jeep purist's dream?? Why? Throwback...Really?? Is it the black glossy plastic grill? That had to be from the 1950's, right? (heee hhee) Black rims....definetly 1950's.
      Daniel
      • 1 Year Ago
      Jeep: Now it almost as many special Editions as Bugatti. Paint the grille and wheels back and slap a few extra on the pricetag and call it a day. Don't get me wrong. I love the Wrangler, especially for keeping the lineage of a REAL off road capable vehicle (if if the soroity girls never take it near dirt) alive, but there is a point where all the special editions get rather blase and Jeep is fast approacing that point.
      CB
      • 1 Year Ago
      Oooooo I want the pretty black grill. Definitely paint in the right places can justify a couple thousand dollars more - and they say it's "retro" .......keep looking........keep your eyes on it...........maybe you'll see it.
      SloopJohnB
      • 1 Year Ago
      Those lights in the bumper eff up where a winch could/should go.
        Smilez1105
        • 1 Year Ago
        @SloopJohnB
        It goes on top. Of course that begs the question as to why they went with a gloss finish.
          Rob K
          • 1 Year Ago
          @Smilez1105
          It\'s for the mall crawlers. Any serious off-roader is going to ditch that bumper and go aftermarket.
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