The Jeep Wrangler might be the reigning king of special editions, but with sales records being broken almost all year, this plan is obviously resonating with buyers. Joining new models like the Dragon Edition and Polar Edition, the 2014 Jeep Wrangler is adding a new Willys Wheeler Edition to pay homage to Jeep's military heritage.

Getting ready for its big debut at the LA Auto Show, the 2014 Jeep Wrangler Willys Wheeler Edition is inspired by early Willys CJ (Civilian Jeep) models with exclusive styling and upgraded off-road goodies. Starting with a Wrangler Sport, these upgrades include a Dana 44 rear axle with limited-slip differential and 3.73 gears, along with meaty BF Goodrich KM Mud Terrain tires mounted to the Willys Wheeler's black 17-inch wheels. For more of a classic Jeep look, this model adds a gloss black grille, "Willys" hood stickers and rock rails to protect the side sills. Jeep is also tossing in a D-ring, tow strap and gloves that are all kept in a special carrying bag.

When it goes on sale early next year, the Wrangler Willys Wheeler Edition will start at $25,795 for the two-door model, while the four-door will start at $29,595. There's an official press release posted below, and we'll be sure to have live images of the special-edition Wrangler live from the LA Auto Show floor later this week, so stay close.
Show full PR text
New 2014 Jeep® Wrangler Willys Wheeler Edition: A Classic Throwback With Modern Capability

-A Jeep purist's dream: Wrangler Willys Wheeler Edition a salute to the earliest civilian Jeep vehicles
-Based on Wrangler Sport model, with array of additional off-road hardware for increased capability
-New Wrangler Willys Wheeler Edition available in Jeep showrooms early next year at a U.S. MSRP of $25,795

November 18, 2013 , Auburn Hills, Mich. - The roots of America's love affair with Jeep® can be traced to World War II, as the one-of-a-kind vehicle dutifully served the U.S. military with its durability and ruggedness. The affinity for Jeep gained traction as the first civilian Jeep ("CJ") vehicles – the Willys-Overland CJ-2A – reached the public in 1945. The CJ-2A, and successor CJ-3A, was immortalized for its go-anywhere capability and strictly functional amenities.

Beginning early next year, when the new 2014 Jeep Wrangler Willys Wheeler Edition arrives in Jeep showrooms, customers can connect with the original Jeep vehicle's rugged and purely functional capability. The latest Wrangler special edition makes its debut at the 2013 Los Angeles International Auto Show.

"The new Jeep Wrangler Willys Wheeler Edition is a Jeep purist's dream, delivering a Jeep vehicle that harkens back to the original, classic CJs of the 1940s," said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. "This new Jeep vehicle delivers pure functionality and rugged capability in a unique package that recognizes the origins of the brand."

Based on the Wrangler Sport model, the Willys Wheeler Edition features upgraded hardware, including a Dana 44 rear axle with Trac-Lok limited-slip rear differential and 3.73 gears, BF Goodrich KM Mud Terrain LT255/75R17 tires, rock rails and a new Jeep Trail Rated Kit that includes a D-Ring, tow strap and gloves in a Jeep-branded bag. This works with the Jeep Command-Trac 4x4 part-time, two-speed transfer case with a 2.72:1 low-range gear ratio to give the Jeep Wrangler Willys Wheeler Edition its improved off-road chops.

Special exterior design cues include a gloss black grille with black Jeep badge, gloss black front and rear bumper appliques, historic satin black "4 Wheel Drive" rear tailgate decal and "Willys" hood decals and unique high-gloss black 17-inch aluminum wheels. The Willys Wheeler Edition comes standard with a Sunrider soft top and deep-tint sunscreen rear windows. A premium Sunrider soft top and black-splatter Freedom Top are available.

Willys Wheeler Editions feature the Connectivity Group with SiriusXM satellite radio, and Sport S-based models have the Power Convenience Group and Premium Tire Pressure Monitoring System as standard. Jeep Wrangler's iconic half doors are an option.

The 2014 Jeep Wrangler Willys Wheeler Edition features the award winning 3.6-liter Pentastar V-6 engine that produces 285 horsepower and 260 ft.-lbs. or torque. It is available with a standard six-speed manual or an available five-speed automatic transmission, and delivers up to 21 miles per gallon on the highway.

Available in any Jeep Wrangler color, the Willys Wheeler Edition has a Manufacturer's Suggested Retail price (MSRP) of $25,795 for two-door models and $29,595 for Unlimited (four-door) models. The 2014 Jeep Wrangler and Jeep Wrangler Unlimited are built at the Toledo Supplier Park in Toledo, Ohio.

About Jeep Brand
Built on more than 70 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.

The Jeep vehicle lineup consists of the Cherokee, Compass, Grand Cherokee, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all Jeep models sold outside North America are available in both left and right-hand drive configurations and with gasoline and diesel powertrain options. Chrysler Group LLC products are available in more than 150 countries around the world.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 37 Comments
      RG1527
      • 1 Year Ago
      I really wanted to buy a jeep but the gas mileage just put me off. If they had had a diesel power plant I would have taken another look.
        Snark
        • 1 Year Ago
        @RG1527
        Then you didn't really want a Jeep.
        John W
        • 1 Year Ago
        @RG1527
        If gas mileage is your buying point, I think you want a Jetta TDI. Of course then you have a Jetta instead of a Wrangler. Worth the gas mileage? No way.
      zack_falcon
      • 1 Year Ago
      I'd prefer a Willy's that came in Green, and also honored the Willy's CJ more by being off-road capable, yet stripped down. Dana 44 axles, front and rear with lockers. No carpet, tops, or doors. Rock-Trac 4x4 system. No touchscreen audio. 32 inch tires standard. 6 Speed Manual transmissions standard. Price it (2-door) at $27k or so, then consider it sold.
      AUTOerotic
      • 1 Year Ago
      I just bought a Sport with the 3.73 gearing and tossed some guys Rubicon wheels he had which he immediately took off for 35's. So all I am missing is the rear axel... of course I have full doors and spent roughly $3,000 less than the starting price of that Wrangler (including taxes). I am not saying that isn't cool because it is. The problem is you can get Sports for so cheap you can usually build it or even pay someone to and keep it cheaper. I guess this should come as no surprise but hey.
      • 1 Year Ago
      [blocked]
      OpenTrackRacer
      • 1 Year Ago
      Oh boy! Another "Special Edition" Wrangler consisting of unique trim, paint and wheels. Still my beating heart...
      Teleny411
      • 1 Year Ago
      I can't help but think if Jeep offered a small version of Wrangler-about Sidekick size that they couldn't build them fast enough.
        360_AD
        • 1 Year Ago
        @Teleny411
        Going smaller rarely make a sales success in the US. The opposite is usually true.
        Teleny411
        • 1 Year Ago
        @Teleny411
        Yeah, the wrangler is a lot bigger than the type of vehicle I'm talking about. I don't think a smaller vehicle would steal wrangler sales. The Wrangler is an icon. I do think Jeep could exploit the 12-15k niche with a small, capable vehicle like the Samursi-but better.
      David
      • 1 Year Ago
      I've been telling Jeep for years to do a matte black edition. Finally. [URL=http://s14.photobucket.com/user/american_tuscani/media/Jeep/IMG_00001608_zps1ee2fed9.jpg.html][IMG]http://i14.photobucket.com/albums/a309/american_tuscani/Jeep/IMG_00001608_zps1ee2fed9.jpg[/IMG][/URL]
      Matt McKinley
      • 1 Year Ago
      I'm sorry Julio B but I have a hard time believing that you got all that on a Wrangler for only 23 grand
      Rick
      • 1 Year Ago
      THUMBS UP
      don
      • 1 Year Ago
      First of all the color is Granite Crystal Metallic. The rear axle you say you're missing is still a 44 on the sport. Willys package just adds a limited slip and 3:73 gearing.
        AUTOerotic
        • 1 Year Ago
        @don
        I was thinking of the Dana 30 in the front. I guess you are right. The tow package means you have the 3.73 I believe. I am sure you can just order it without the tow package as well. I am a car nerd but my fan-dom spans to many cars to keep it all perfectly straight.
      Charles Robichaud
      • 1 Year Ago
      why do you loss the mirrors when you take the doors off??? look at the pic of the old 1 and the mirrors are attached to the hinge... wtf jeep! dont you remember your styling from the past? this has styling from the past... the model t had no mirrors also!!! why would you do that???=dumbasses, put a post on the inside of plastic of mirror, so when ya take the door off you can transplant mirror to the hinge! and the euro spec jeeps have that huge air gap to the front tires closed off from the bumper to the fender flare. why not here in america??? looks good, and is probably more aerodynamic!!!
        John W
        • 1 Year Ago
        @Charles Robichaud
        Mirrors block your view forward when you offroad. If you need mirrors there, you have a problem. The rest of your post makes you sound like you couldn't afford a 10 year old wrangler.
      VDuB
      • 1 Year Ago
      I feel like there is a special edition jeep every week. Easy publicity I guess...
    • Load More Comments