Nissan introduces Leaf EV to South Africa with candid camera stunt
The gist of the two-minute ad, which you can watch below, is – spoiler alert – that a woman drives up in her Leaf and blithely walks into the store while asking the full-service attendants to just fill 'er up. Hidden cameras capture the confused workers as they try to find a place to stick the gas (sorry, petrol) pump. Just as they're about to flood the plug with fuel, she rushes back into the frame to tell them, Allen Funt-style, that they're dealing with an EV. Everyone laughs and South Africa takes one more step towards an oil-free future. Or Nissan makes another sale. Or something. Whatever the end result, it's a cute little commercial.
This isn't the first time an automaker has set a plug-in vehicle ad at a gas station. Take a trip down memory lane with these two Chevy Volt ads where people are shocked, just shocked, that the EV would deign stop at a gas station.
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