In the battle between Gran Turismo and Forza Motorsport, the winner won't necessarily be the one with the biggest selection of cars or the best tracks, or even most top-notch physics and graphics that can traipse all over the uncanny valley. It'll be about exclusive content, and we're talking more than offering a few cars the other guy doesn't have. We're talking tie-ins, features so cool that people will buy the games just because of those special bits. Forza has a tie-in with Top Gear, and will see all three of the show's stars lending their voices to the title. Now, we know how Polyphony, the makers of GT, will respond.

The sixth title of the Gran Turismo series has just inked an exclusive agreement with the Ayrton Senna Institute that will see "a variety of content" relating to the late, great Formula One driver released for the game via downloadable content.

Players will be able to trace Senna's career over the years, and as GTPlanet hints, the Brazilian's association with the Interlagos Circuit makes its inclusion in the game almost a guarantee. For Brazilian audiences, Polyphony will even release an Ayrton Senna Limited Edition Playstation Bundle, which will include a PS3 and the anniversary edition of GT6.

This isn't just a one-sided exchange. Polyphony will be donating some of the game's profits to the Ayrton Senna Institute, a charity that educates and promotes literacy among Brazil's youth.

Kazunori Yamauchi, the creator of GT said in a press release:

"Ayrton Senna has always been my hero, and I'm honored to be able to work as a partner with the Ayrton Senna Institute which has carried on his legacy. If it wasn't for Ayrton Senna, I don't think the video game, Gran Turismo, would ever have been developed. Nothing makes me happier than to relay the gratitude of Ayrton Senna Foundation, to all the players of Gran Turismo 6."


Is the inclusion of exclusive Senna content enough to make you forget about Forza and its Top Gear links, or will more need to be added to make the Playstation title worthwhile? Let us know in Comments, and have a look below for the full press release from Polyphony Digital.
Show full PR text
Announcing the partnership between Gran Turismo®6 and the Ayrton Senna Institute

On October 24, 2013 at the SCEA Press Conference held in São Paulo, Brazil, we have announced a long term partnership with the "Ayrton Senna Institute" non-profit organization, and the "Gran Turismo" PlayStation Video game series.

In the PlayStation exclusive game title "Gran Turismo®6" to be released on December 6, 2013, content involving Brazil's legendary racing driver Ayrton Senna will be provided through online updates, enabling players to trace the roots of Ayrton Senna's racing career.

"For us, it's very special to have Ayrton as the main highlight of Gran Turismo®6. It represents victories that Brasil won far beyond just the sport. It's the Brazilian spirit, perseverance among challenges, and victory achieved through great effort. Ayrton also represents the creative intelligence, courage, and solidarity with friends and strangers. These are values that we Brazilians cultivate and saw represented in the figure of that champion, which added to this a meticulous technique," said Viviane Senna, the sister of the late triple champion and president of the Instituto Ayrton Senna.

Kazunori Yamauchi, creator of Gran Turismo, who presented the game at the press conference added "Ayrton Senna has always been my hero, and I'm honored to be able to work as a partner with the Ayrton Senna Institute which has carried on his legacy. If it wasn't for Ayrton Senna, I don't think the video game, Gran Turismo, would ever have been developed. Nothing makes me happier than to relay the gratitude of Ayrton Senna Foundation, to all the players of Gran Turismo®6."

About the Ayrton Senna Institute

The Ayrton Senna Institute is a non-profit organization established in 1994 by Ayrton Senna's sister Viviane, who carried on the hopes and dreams envisioned by Ayrton Senna before he passed away. The programs of the Senna Institute aim to have as many children as possible learn skills required for living successfully in today's society. And at the center of that education is the effort to raise the literacy level of the children. Since its establishment, schools supported by the Institute has spread to approximately 25% of the cities in all of Brazil, giving over 17 million children an opportunity to receive education directly, and the Institute has trained over 750,000 teachers with their educational programs. In schools supported by the Senna Institute, education is performed using curriculum and textbooks prepared by the Institute.


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    • 1 Second Ago
  • 22 Comments
      Robert Fitch
      • 1 Year Ago
      I have a feeling this Senna stuff is just something they are slapping on their game in hopes of more sales. I am willing to be proven wrong but I have a feeling it will be some special go kart events and that's it.
        TF110
        • 1 Year Ago
        @Robert Fitch
        No, Kaz said you will be able to follow Senna's career from his days in Karting. Not JUST Karting. This deal has been a year in the making according to Ayrton's sister (who is head of the charity).
      bK
      • 1 Year Ago
      GranTurismo is more for motorsports enthusiast than racing gamers. Afterall it is a racing simulator.
      frostillicus80
      • 1 Year Ago
      Personally, car/track selection and in-game physics are exactly what matter to me for a racing sim. This kind of exclusive content means d1ck to me. If I want to bask in the Top Gear crew or the legendary Senna, I will watch a program or some youtube videos involving them. This content is crap. Business agreements between the respective organizations to try and draw more suckers... I mean, people.
        me
        • 1 Year Ago
        @frostillicus80
        I completely agree. People are so easily distracted by sparkly things. If I want f1 I'd buy and f1 game. Gt only a managed 200 out 1000 to be next gen quality.... So instead adding distractions, they should fix the bad audio and effects and also the horrible sense of speed....doing 200 feels like 55 in this game, even on spec b where your just watching. My guy did 275 in the redbull car and trees and road moved by at the same rate as when he was doing 100. If there was no speedometer, you wouldn't know you were speeding up....
      Marcin Sączawa
      • 1 Year Ago
      yeah...great...but still not enough to compensate the fact it's being released on PS3 instead of PS4....
        Jason
        • 1 Year Ago
        @Marcin Sączawa
        Who cares? I have a perfectly good working PS3 at the moment and don't care to buy a new $500 system yet. I'm sure I'm not the only one that feels that way.
          me
          • 1 Year Ago
          @Jason
          It matters because ps3 just got gt5 last year.... So at the rate that polyphony works we won't see a gt7 until 2018
          Gator
          • 1 Year Ago
          @Jason
          While we all agree with you on it coming out for PS3. I feel it needed to come out for PS4 to take advantage of the platform and to offer more stunning physics and graphics. Why do you even care about GT6, when you are content with the PS3, it's like re-releasing GT5.5
        Lachmund
        • 1 Year Ago
        @Marcin Sączawa
        It's gonna be on PS4 as well baby.
      Brodz
      • 1 Year Ago
      Wow... GT is desperately trying to keep themselves relevant.
      Carlos
      • 1 Year Ago
      You all know that the Brazilian PS4 will be priced around USD 2,000?? The most expensive in the world? Games here cost around 90 bucks. Or more. XBox is around USD 1,000. In a country that is not rich, as you know...
      MotatoTopato
      • 1 Year Ago
      pfft, nice knowin ya gran turismo. and just how many kids do you think that play these games even know of senna?? now top gear on the other hand, yeaaa exactly. gt's problem is that it tries TOO hard to be a simulator and not a game. they fail to understand, that no matter how realistic you make it look and feel, your still just sitting in front of a screen playing a game. it will NEVER be like driving an actual car, even if you get that fancy seat with the wheel and pedals and shifter for it. forza gets it though. forza is actually FUN. on forza you can even play games like soccer, tag, even cat and mouse. you can do crazy engine and drive train swaps too like putting a corvette zr1 motor in a chevy spark! its a game, its supposed to be fun, not realistic. if you want the real deal then go out and buy a damn track car, not a fuggin playstation!
        tankd0g
        • 1 Year Ago
        @MotatoTopato
        Too bad Forza is stuck with being on the Xbox, which is why I'll never buy it. Don't feel like paying a monthly fee just to play with the person sitting next to me on his Xbox. You know, if it's not sent out for repair.
          The Comeback Kid
          • 1 Year Ago
          @tankd0g
          With the PS4 there will also be a monthly fee to play online...
          wickedsc300
          • 1 Year Ago
          @tankd0g
          You just made yourself look completely uneducated on the subject, and to be frank, dumb. The PS4 also charges you to play online now.
      wickedsc300
      • 1 Year Ago
      Who buys GT for F1? Sorry GT not interested, I have F1 2012 and 2013 for my F1 needs.
      • 1 Year Ago
      [blocked]
      Lachmund
      • 1 Year Ago
      Wow this is going to be so cool. Can't wait to play it on PS4!
        wickedsc300
        • 1 Year Ago
        @Lachmund
        Have fun waiting for years! GT6 is only coming out on the PS3.
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