Nissan Leaf TV ad asks 'Why gas?'
Over the past few years, Nissan has gradually been tilting perceptions of plug-in vehicles. The company took a humorous angle in 2011 by notably unveiling a campaign showing a bunch of gas-powered appliances that are traditionally powered by electricity (alarm clocks, coffee makers, laptop computers) spewing exhaust around the house. It's also shown how polar bears love Leaf owners. While the messages have taken a while to get out there, Leaf sales gained momentum this year as prices were dropped and production was moved to Nissan's Tennessee factory. The company still sold more than 334,000 trucks in the US during the first eight months of the year. Just saying.
The "Why gas?" video isn't embeddable and it's not yet available on Nissan's YouTube page but you can watch it here.
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