Considering Maserati sold all of 6,300 cars globally in 2012, its goal of selling 50,000 by 2015 seemed like a bit of a stretch to say the least, but it turns the Fiat-owned automaker was on to something. Reuters is reporting that Maserati has already received about 17,000 orders for cars this year, with help from the new 2014 Quattroporte and strong demand in China.

The US continues to be the top market for Maserati sales, but the report quotes Harald Wester, brand chief executive, as saying that China is now the top market for Quattroporte. As big of an improvement as this is it bears mentioning that the Ghibli isn't even on sale yet and the Levante SUV, a redesigned GranTurismo and a new 911-fighting coupe are still waiting in the pipeline.


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    • 1 Second Ago
  • 26 Comments
      vi_per
      • 1 Year Ago
      Understated elegance.
      John
      • 1 Year Ago
      if anyone is wondering what a four door ferrari would look like, that is it.
      Bill Burke
      • 1 Year Ago
      I had no doubt that Maserati would begin to move to that sales goal once they began to tap their Chrysler assets with their own style and refinements. By the way, yup, that SUV is a re-styled Jeep Grand Cherokee, yup, another Chrysler product given the "Maserati touch". What this makes stunningly clear is how good, given some TLC, yup, Chrysler products really are and how good they can and will be for both Maserati and Chrysler. No doubt that the refinements made in Italy, yup, will migrate to the next generation Chrysler products making them more compelling to American buyers. Oh yes, yup, that Gran Turismo just might become a Crossfire replacement for Chrysler to give the brand a much needed "halo" model. The possibilities are endless for this cross-Atlantic partnership and it's all good. Truly a doable number for Maserati thanks to their Chrysler cousins, yup, and the picture for Chrysler brightens every time a Maserati, Lancia or other Fiat brand dips into the Chrysler parts bin for something significant. Yup,eventually, Chrysler and the American buying public reaps the benefits. So exciting to be a Chrysler fan these days. YUP!
        mikoprivat
        • 1 Year Ago
        @Bill Burke
        everything you said is true and I agree that this partnership would cut an even deeper wound in the toyota honda and other asian cadaver car companies Chrysler and Fiat are a perfect match and Sergio whom I know personally has honest and balanced plans to maintain both the Chrysler and Fiat DNA . Chrysler will always get the American DNA in its blood and will always remain a true American company, this time with a very close cooperation with Fiat ...just use less of the "yup" thing and your words could get more credibility
          Bill Burke
          • 1 Year Ago
          @mikoprivat
          Thanks, I enjoy doing a little playing with my comments because I'm no authority and I try to communicate that with some silly stuff. I do have some hardcore opinions though and your agreement with some, makes me confident. I wish I knew Sergio like you do, as one day with him would give me a chance to see into his head and I could unload my thoughts and opinions on the "main man". He has to be smart, humble and focused to recognize the sacredness of the Chrysler culture and to make it all work. Yup (opps) the Fiat/ Chrysler merger is a perfect storm if managed well (nothing is perfect) and so far he has kept these two distinct, but actually quite similar in circumstances, companies totally and cooperatively working without diminishing their individual chemistry or pride. Boy would I like to have the hand of cards he has to play. Those Italian brands can make Chrysler so appealing and Chrysler has so much to contribute in return. Introduce me, we'll do lunch. Italy works for me.
        Rick
        • 1 Year Ago
        @Bill Burke
        Actually the majority of parts and components passed from FIAT group to Chrysler group, in particular chassis and engines, that's part of the deal. That said, Jeep is a great asset for FIAT group's future SUVs.
          CEC
          • 1 Year Ago
          @Rick
          Actually, you are wrong Rick. In the near future, the only thing Chrysler uses that was once FIAT's is the Alfa PLATFORM used in the Dart, Cherokee, and new 200. I emphasized platform, because the suspension and architecture is all Chrysler developed. The 1.4 MultiAir Turbo is being dropped from the Dart lineup (for the 2015 refresh) in favor for a 2.0 tigershark Turbo. So if the 1.4 is dropped, the twincluch auto is being dropped too. The MultiAir2 tech on the 2.4 tigershark was developed by Chrysler off a tech that FIAT pioneered with MultiAir1 development. So that mean FIAT has given Chrysler the Alfa platform. Chrysler has given FIAT, the LX platform, the WK2 platform, the Pentastar V6 engine block (used for the new Maserati turbo engines), and the UConnect tech. Something is more then the other.
      Skye Barcus
      • 1 Year Ago
      Nice Infiniti!
      • 1 Year Ago
      [blocked]
      safeerexus
      • 1 Year Ago
      Ridiculous...Carmakers simply keep hyping up the Chinese market like it's the Monte Carlo of Asia with a billion plus humans & make it appear as though 1 in 10 of them can afford to buy cars as expensive as a Quattroporte. Has anyone seen the road & traffic conditions in China? they're 3rd world like. Also the QP is a niche seller compared to mainstream rivals like the S-class & it's missing features common in the class like Adaptive Cruise with stop&go,seat cushion extender,power trunk closer etc. The only markets that matter are the Western ones with maybe oil rich regions like the UAE counted in. Articles like this are propaganda by auto makers to force sales of more cars in the traditional markets like the US & Europe. After all these are cars made in the West for the West. The whole of the Asian region doesn't count,they can drive around in their locally manufactured cars. Not everyone is that gullible...
        wendavid99
        • 1 Year Ago
        @safeerexus
        Have you ever visited any city in China ? Infrastructure there make US looks like 3rd world.
        Teleny411
        • 1 Year Ago
        @safeerexus
        Western Capitalists have dreamed of dumping manufactured goods in the Chinese market since the 1890s. Ironically China now dominates the West with manufactured goods.
      Sasha
      • 1 Year Ago
      Well, nobody ever said that wealthy Chinese have any taste...
      Spam Alot
      • 5 Months Ago
      Test Comment
      Greg
      • 1 Year Ago
      Maybe Maserati will make a long wheelbase Quattroporte for everyone since China loves long wheelbase sedans, even the BMW 5-Series and Audi A6.
      NY EVO X MR GUY
      • 1 Year Ago
      I wasnt crazy about it before. Now, its starting to grow on me. I would think they would have a long wheelbase option in the near future.
        safeerexus
        • 1 Year Ago
        @NY EVO X MR GUY
        It is primarily designed as a LWB car only, the length alone is around 0.2 in shorter than an A8L.
      charles
      • 1 Year Ago
      AWESOME, I WILL WAIT FOR THE AVANTE AND TRADE IN MY RANGE ROVER SPORTS.MY GRAND SPORT IS A AWESOME CAR.KEEP UP THE GOOD WORK SERGIO.
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