• Aug 16, 2013


Chevrolet is playing the electric vehicle price competition game with a twist. The company not only says you will save $9,000 in fuel costs over five years if you buy a 2014 Chevrolet Spark EV, but you'll be able to use all that money to buy some really cool stuff!

The Spark EV gets a combined city/highway equivalent of 119 MPGe on its 82 miles per charge range. Compared to average new vehicle, the fuel savings could mean $150 per month in saving over five years, according to the automaker.

The Chevrolet press release teases car shoppers with a few creative ideas on how to spend that $9,000. As for perks to consider, how about 6,425 Starbucks tall-size coffees of the day, airfare for a trip around the world or six pairs of Google Glasses? There's more in the press release below, along with an infographic of cartoony ways you can spend money. The MSRP for the Spark EV is $26,685 MSRP (before the federal tax incentive), and is being sold now in California and Oregon. Later on, it rolls out to Canada, South Korea and Europe. Of course, the gas-powered Spark starts at $12,185.
Chevy Spark EV Economics

Spark EV Makes Saving for Other Stuff Easier
All-electric mini-car can save an EPA-estimated $9,000 in fuel over five years

2013-08-07
DETROIT – The all-new 2014 Chevrolet Spark EV, an all-electric mini car, can save its owners approximately $9,000 in fuel over five years compared to the average new vehicle – that's $150 per month that can be spent on something else.

Spark EV's EPA-estimated combined city/highway fuel economy equivalent of 119 MPGe and driving range of 82 miles per charge make it the most efficient EV in its class.

"Spark EV is one of the most affordable EVs on the market, with one of the lowest costs of ownership of any new vehicle out there," said Cristi Landy, director of Chevrolet small car and electrified vehicle marketing. "Spark EV is a great city car that rewards frequent use by being fun, efficient and affordable."

Spark EV makes it possible to afford a number of other big-ticket items, as well as some favorite everyday items, including:

Airfare for an around-the-world trip
A Viking outdoor grill
6 pairs of Google Glasses
60 Nike+ FuelBands
6,425 Starbucks Tall Coffee of the Days
Expanding the Spark lineup, the 2014 Chevrolet Spark EV is designed to make the trip as electrifying as the destination. It is priced under $25,000 with tax incentives and will be available this summer in California, Oregon, and later in Canada, South Korea and Europe.

About Chevrolet
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4.5 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.
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    • 1 Second Ago
  • 50 Comments
      • 1 Year Ago
      The truth is, all of the manufacturers are seriously ******* up the marketing. They shouldn't focus on price, or the green aspect, or the technology. Right now what they should be focused on is just telling people what it is and how it works. Believe it or not, but most people don't read tech, or environmental, or even finance blogs -and don't care about any of that. Consider the iPhone for an example. Do you remember the first iPhone commercials? They were simply zoomed in on an iPhone, with a narrator saying "This is how you turn it on. This is your email. These are your photos." Apple knew they couldn't get away with artistic or complicated commercials because they had to teach people how to use the phone. Electric car companies should be doing the same thing. They should have a commercial that says, "This is your garage. This is where you plug it in. This is how you put it into gear...." Only when people understand what the heck it is will it make any sense to market the advantages.
      wric01
      • 1 Year Ago
      Problem is after 5 or more years you'll probably have to buy a new battery priced at 12-15k.
        • 1 Year Ago
        @wric01
        The Spark EV battery is warrantied for 8 years, 100,000 miles. AND real-world battery degradation in EV's with active liquid cooling systems has generally outperformed initial expectations. (A study on the original Tesla Roadsters showed that they should retain 85% capacity after 10 years.) AND battery pack costs in 8-10 years will be a lot lower than they are today anyway. AND when batteries do degrade over time, it's not as through they're useless. They just have slightly less capacity. You'd only have to replace the battery (or trade-in the vehicle) if the percentage of capacity lost is critical to your daily driving.
        Spec
        • 1 Year Ago
        @wric01
        One word: Warranty. These car companies run the numbers before they make these warranties, wric01. They don't just pull numbers out of their butt like you apparently do.
        Marco Polo
        • 1 Year Ago
        @wric01
        @ wric01 Each to his own ! You may wish to buy a new battery after 5 years, but the rest of us will be content to rely on the eight year warranty, and the reality (shown by experience), that batteries last even longer ! But, by all means feel free to buy your batteries every five years.
        DaveMart
        • 1 Year Ago
        @wric01
        if you ignore the specs and want to imagine that, and refuse to lease instead of buy if you are worried about it, fine.
        brotherkenny4
        • 1 Year Ago
        @wric01
        8-year/100,000-mile limited warranty†.
      johnandy27
      • 1 Year Ago
      wow u could buy a nice boat but it wont pull a boat so u would have to buy a truck to pull the boat
        Spec
        • 1 Year Ago
        @johnandy27
        Or you could leave the boat at the water where it belongs.
      clyogi
      • 1 Year Ago
      I bet you will need to some of the savings to pay your electric bill.
        BraveLil'Toaster
        • 1 Year Ago
        @clyogi
        I have a Leaf, which is slightly less efficient per kWh, but the $30 we pay in extra electricity comes nowhere near the $200 we'd pay in gas for the same driving. Then there's my coworker, who spends about 2 hours in traffic every day, and spends around $400 in gas. I don't think these are anywhere near comparable.
        Spec
        • 1 Year Ago
        @clyogi
        That is already in the calculation, doofus.
        archos
        • 1 Year Ago
        @clyogi
        At night. You're talking pennies compared to dollars in gas.
        hodad66
        • 1 Year Ago
        @clyogi
        I pay less now to power my Volt than it used to cost me to run my hot tub......
      Koenigsegg
      • 1 Year Ago
      if only it was good looking
        Grendal
        • 1 Year Ago
        @Koenigsegg
        It just means that more people will buy the Gen III Tesla when it comes out. It's not a bad car though. More EV's out here = better.
      Spec
      • 1 Year Ago
      How do I get downvoted for that? Jeez, troll, get a life.
      BraveLil'Toaster
      • 1 Year Ago
      Yeah, but then he wouldn't be able to drive down the highway, showing everyone how *he* has a *powerboat*! Or park it in his driveway, showing all his neighbours how *he* has a *powerboat*! What good is conspicuous consumption if you can't show *everyone*?
      Andrew Berardinelli
      • 1 Year Ago
      So my comment didn't post. Lets try this again. I would love to have this car available in my state. It would fit my commuting needs perfectly. And I could see some money going toward other things. And in 5 years battery technology will be much cheaper and more highly developed that I won't have to spend as much for a battery pack as compared to the prices today.
        sirvixisvexed
        • 1 Year Ago
        @Andrew Berardinelli
        You shouldn't have to think about even entertaining the idea of battery replacement for at least a decade, unless it's an air-cooled battery and you live in AZ
          sirvixisvexed
          • 1 Year Ago
          @sirvixisvexed
          Yup, good to prepare, and as you say, the costs will go down at a good pace throughout the years of your ownership. I think replacement after 5 years will be very rare. It's good to see the warranties of EVs, which are new tech, matching the longest warranties out there, 100,000 miles (in either 5, or 10 years, varying by each mfg)
          Andrew Berardinelli
          • 1 Year Ago
          @sirvixisvexed
          True. But you should always think of the possibility of needing to replace the battery pack for any unknown factor in the future, even if its supposed to last so many years.
      JTalltrees1
      • 1 Year Ago
      EH,BS!
      paulwesterberg
      • 1 Year Ago
      They could have made a more informative info graphic. Traditional vehicles require a lot of maintenance in addition to fuel costs: Oil changes, brakes,transmission fluid, muffler repair, radiator fluid, belt replacement, etc.
        HAT1701D
        • 1 Year Ago
        @paulwesterberg
        You have to remember, this vehicle also has brakes as well. Shocks and struts. It also has moving parts such as bearings and tie rods and various other suspension components. Oh...tires as well, they do not last forever and are so very often over looked. It will have to be maintained and there just might end up being things needing replaced that a traditional car never deals with......No machine is infallable.
      Electron
      • 1 Year Ago
      That $150 per month in fuel savings compared to the ICE version is definitely achievable but it requires a monthly mileage in excess of 1300 miles which is quite a lot for such a small car. Also suggesting there will be money left over to spend takes a more comprehensive cost comparison compared to the ICE version sometimes working in its favour (maintenance) sometimes likely working against it (depreciation). Maybe GM should appeal to the heart and stress the fact that it makes for a great and green ride rather than suggest the cold numbers work all that much in this car's favour.
        archos
        • 1 Year Ago
        @Electron
        The electric version will have a much slower depreciation. Gas isn't going to be getting a whole lot cheaper.
          Electron
          • 1 Year Ago
          @archos
          No doubt depreciation will be relatively low though higher in absolute numbers until you factor in up to $10k in incentives which should the choice almost a no brainer for those who qualify.
      brinseana
      • 1 Year Ago
      It would be much more appealing if it wasn't so darn ugly!
        MTN RANGER
        • 1 Year Ago
        @brinseana
        I love the tech of the Spark EV, but I have to agree. Something about the front headlights/bumper/wheels just looks so disproportional. If GM had used the slightly bigger Sonic, it would have been miles better - seating for five and a much better look. Sonic is also made in the US.
        Spec
        • 1 Year Ago
        @brinseana
        Well a lot of people don't agree with you. Apparently the little Spark car has been quite the surprise hit with the gas version. And the electric version is much MUCH better than the gas version. http://www.nytimes.com/2013/08/17/business/chevrolets-cheap-minicar-spark-is-a-surprise-hit.html
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