Fiat's marketing machine has invaded Funny or Die, and the resulting web commercial is both entertaining and weird. Watch one couple buy the "most stylish" and "roomiest" car they've ever had, thinking they'd be able to transport golf bags and art supplies (and 32 basketballs?) only to have the roomy-for-a-Cinquecento back seat filled with a complimentary Italian family. In real life, we can't see this being a good thing; not only do they take up space, but their added weight most certainly would hurt gas mileage and performance.

But in commercial land, it comes off as funny, and Fiat does prove that the 2014 500L is roomy enough for five people (including the driver), if not golf bags, art supplies and 32 basketballs. Scroll down to watch amusing Internet short below.


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    • 1 Second Ago
  • 23 Comments
      Andrew TheBoss
      • 2 Years Ago
      Hahha as Italian.. i can say that everything is true. American coffee...Nooo.. Espresso!! Pappardelle! Fra 300Mt fare inversione A UUU A UUUU Turn A Uuuuuu Goooalllll. Very funny First Italian lesson for free, ask to me :).
      btulliani
      • 2 Years Ago
      Molto benne!!!
      Arturo Rios Jr.
      • 2 Years Ago
      Everything is good except the car but funny commercial.
      • 2 Years Ago
      [blocked]
      Stan
      • 2 Years Ago
      I wholeheartedly would convert to Italian! Naps any day you want, dressed up women every afternoon, food, culture. Great concept for a commercial.
        Rick
        • 2 Years Ago
        @Stan
        With Naps do you mean sleep? Not so common in Italy (except at night)! =)
          factchecker
          • 1 Year Ago
          @Rick
          Have you been to Italy? Everything closes down for awhile every afternoon.
      Paul M
      • 2 Years Ago
      Does it come with a complimentary improvement in quality over the regular 500? I drove a '13 Abarth about two months ago, and it was a tiny, plasticky penalty box. Even my wife commented on how cheap it was inside (and uncomfortable).
      Shiftright
      • 2 Years Ago
      Hilarious....
      Michael Silva
      • 2 Years Ago
      Bravo! Bravo!
      Matt McKinley
      • 2 Years Ago
      that was one of the dumbest things i've ever seen in my life
        factchecker
        • 1 Year Ago
        @Matt McKinley
        would it be funnier to you if there there were Irish cars and an irish family spoke only Gaelic?
      Alex Ellsworth
      • 2 Years Ago
      My mother was sold on one and ready to buy, but when she went for a test drive, she found the seat comfort to be "awful." She said they were too flat and that the bottom cushion was way too short - she compared them to airline seats. Sure enough, another couple of reviews I read mentioned that. Too bad, since I'm a total Europhile and was rooting for her to get one over the sensible but juvenile Kia Soul. I just don't get how they could have messed up the ergonomics so badly, especially considering how famous Italy is for design.
        Bill Burke
        • 2 Years Ago
        @Alex Ellsworth
        I'm shocked, truly shocked. If these seats are like those in the 500, oh my, they are sooooo comfortable. I've never sat in a more comfortable drivers seat in any car, at any price, including my very comfortable Chrysler 300. I have no desire or need to buy a Fiat 500, although my wife loves them, (she's Italian by the way) but that seat. I've driven lots of luxury cars, all for tens of thousands more, bottom line (literally) the Fiat 500 is most comfortable for my, what should I call it..... posterior.
      factchecker
      • 1 Year Ago
      That was hilarious! I love their ads. What's not to like?
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