For every finished vehicle design we see, there are probably hundreds of drawings and models that have long since been discarded. Housed in its own room inside the Ferrari Museum in Maranello, the LaFerrari has a unique exhibit that shows off some of the car's design evolution, and Autocar caught up with Ferrari design director Flavio Manzoni for an even deeper look at what went into creating this hybrid supercar.

In addition to the final product, the LaFerrari exhibit also reveals some of the designs that didn't make the cut – two of which made it to the full-size scale model phase, though. The display shows off five different designs (three from Ferrari and two from Pininfarina) that were in the running to become the final LaFerrari.

The interview with Manzoni even adds in some juicy bits of info, including news that one of the potential LaFerrari designs has been locked away and could resurface as a special, one-off model. Manzoni gets in a couple of good quotes while voicing his opposition of the current retro design language currently being used by some automakers, as well. Check it all out in the video below.


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  • 15 Comments
      CadiVetteFerrari
      • 1 Year Ago
      I'm not "oh my gosh" about the car. Maybe I'm becoming desensitized to supercars and/or this car looks more like flared 458 than something radical or extreme. The Enzo isn't pretty to look at, but it is striking, as Clarkson once said. This car is certainly more attractive but doesn't feel unique or look radically different than their other cars.
      mojotrongt
      • 1 Year Ago
      Nice inside look. Maybe it's my headphones, but it sounds a little bit like the narrator recorded the voice-over in a restroom.
      in.sumos
      • 1 Year Ago
      Perfectas maquinas los Ferrari, conoci a Mirsonia en Mid Valley . cuando se hizo la exposicion de pinturas con Bob
      Brad
      • 1 Year Ago
      Hopefully exhibit A is something like "How in the hell 'LaFerrari' won out over 'F70' and many other, much better names."
      Griffen W
      • 1 Year Ago
      Anyone remember the Ferrari World Design challenge a while ago? Looks like a lot of the LeFerrari design elements came from there, not all from the same one though unfortunately. Crowd source your design elements, pick the ones you like and put em together to avoid copyright infringement.
      NamorF-Pro
      • 1 Year Ago
      The LaFerrari is the best looking hypercar I've ever seen!! Idk if all that power is too much...? Since the F12, it seems Ferrari is gone too far with the power; it's becoming uncontrollable as Clarkson said in Season 20 of TG. This is much more than the F12! I'm a huge fan of the looks and styling, utterly breathtaking! Except for the wheels, they're still old.
      Broox Ravenna
      • 1 Year Ago
      masterpiece, but the most important kept secret, car design was born here and we still keep alive in Italy
        Dean Hammond
        • 1 Year Ago
        @Broox Ravenna
        simply breathtaking.....something McLaren, and Lambo seem to be missing....
          Firefly
          • 1 Year Ago
          @Dean Hammond
          Lamborghinis aren't missing a damn thing. They are breathtaking in a more passionately violent way that a Ferrari could never be. As a young teenager I never had a 308 on my wall. Countach? Yes. McLaren, design-wise may not be as elegant but considering it took as long as it did to break the speed record of the F1 as well as numerous championships under their belt I don't think they're worried. When Ferrari can turbo out a V6 to 592 bhp and on coast still get near 29 mpg, then I'll believe something is missing.
          Stomp and steer
          • 1 Year Ago
          @Dean Hammond
          I really don't think McLaren is missing anything. They're not Italian and don't want to be anything like them. Ferrari could polish a turd and price it at 300,000 and the Tifosi would think its the greatest thing ever and buy every one. I like that the British and the Germans do it their own way.
      Griffen W
      • 1 Year Ago
      A
      Brodz
      • 1 Year Ago
      How were those secrets being explored there?
      Arturo Rios Jr.
      • 1 Year Ago
      Now I understand why they name it LaFerrrari, because they spend so much time about the car process that calling it LaFerrari became natural.
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