Reevu, that company that makes those nifty helmets with the built-in rear viewers has another innovation for those of the two-wheeled persuasion. Expanding on the idea of a rear viewer, Reevu seems to have integrated a display into the top of the visor.

The system projects information, according to the images, ranging from turn-by-turn directions to speed to lap times. We'll admit, the information provided is quite thin. The helmet manufacturer apparently uses something called a multiple reflective optical system to display the information, claiming it won't strain the eyes or cause distraction for the driver.

Limited info aside, the potential of an in-helmet head-up display is huge for people on two and four wheels. The same concepts that make this appealing for bikers would make it a must-have for any serious track enthusiast. Drivers could get everything from lap times and sector splits to emergency warnings if oil pressure were to drop. You can bet we'll follow this one closely. Scroll down below for the press release.
Show full PR text

World's First "I" EYE Integrated Intelligent Helmet Invention

LONDON, July 17, 2013 /PRNewswire/ --

Following on from the Global success of Reevu's introduction of the World's First "Rear Vision" Yes, rear vision in a helmet. Reevu have now invented another World first, a commercially available fully functioning Intelligent Helmet with internal Heads up Display.

Reevu's development engineers have invented and built Another World first by utilizing their knowhow and internationally registered patents to develop the World's first "Intelligent" EYE Helmet device. The knowhow developed over the many years in assembling complicated Optical devices into articles of headgear while enhancing their impact resistive capability is the product development in which Reevu has led the World. The compact Multiple Reflective Optical Systems. M.R.OP.S was the invention that allows a functioning Helmet that can deliver information without eye strain or unnecessary distraction to the wearer. "Being able to integrate mobile communication systems in the form of a heads up display overcomes a number of issues in relation to the environment that a helmet inhabits. Noise is an issue that visual electronic Data overcomes and we have Invented, not only a functioning product but a product that has passed most of the World's international standards, the invention can be used by a number of helmet wearer's, an example is diagnostic engine Data or GPS capability, while the current product is for the motorsports sector further products are on the drawing board using the invention" Markus S. Engineering team leader.

"This invention takes the Reevu business into a $500 billion mobile communications market, as we negotiate with a number of companies to spin out the innovation into a number of business sectors utilizing our commercially available optical system, If you need H.U.D. communications systems in an article of headgear we have the commercially viable answer" Graham Steele marketing sales Direc to r Reevu.


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    • 1 Second Ago
  • 25 Comments
      Big Squid
      • 2 Years Ago
      Riding a motorcycle is not like playing a videogame. If you get killed you don't automatically respawn at the previous intersection. Giving riders more distractions is a terrible, terrible idea.
        markus_aurelius.markus
        @Big Squid
        Information is exactly what riders need. Left your indicators on lately? How many times do you do it before you get wiped out by a car pulling out in front of you.. Or being able to see behind you covering off your blind spot.. Do you not want to see a truck getting to close to you from behind? Or the State trooper?
      vi_per
      • 2 Years Ago
      Hasta la vista babay...
      Zeus
      • 2 Years Ago
      IMO more important than any of the points people have brought up so far is the fact that if you are a great motorcycle rider or driver you rely very little on seeing instrumentation as opposed to feeling how something is reacting or furthermore going to react before it happens. Does Valentino Rossi need HUDs to set fast laps...case in point.
        RampantFury
        • 2 Years Ago
        @Zeus
        Well, Not everybody is Valentino Rossi. Besides, with something like this he could be even faster.
          Zeus
          • 2 Years Ago
          @RampantFury
          That just shows me how little you understand about how to become a great rider or driver. You have to learn without technology and focus on how something should feel sound smell etc before you can make any sense of data. Remember, data isn't there to make your technique better which is where great riding comes from. Do tennis players need a HUD to play well? Not everyone is Rossi, but they should strive to follow the greats if you want to become great. If they don't need it to be great, you don't either.
        markus_aurelius.markus
        @Zeus
        How many times have riders left their indicators ON.. Have.. You? I've been riding for 25yr and it only takes one time for a Car to pull out in front of you.. Oh and by the way this helmet gives you rear vision as well something that my mirrors have never done.
      avconsumer2
      • 2 Years Ago
      Heh - I'd settle for some turn signal reminders. But really, it'd have to be highly programmable and adjustable (with which things I'd like displayed, and where - and possibly an easy toggle switch somewhere.)
      bK
      • 2 Years Ago
      Its about time someone made this...
      SCUL8RSB
      • 2 Years Ago
      Well how groovy is that.
      Frankie Rose
      • 2 Years Ago
      I can tell the guys that ride motorcycles are the underdogs here. Seriously, 7 thumbs down for saying this is a distraction? Why is there a shift light on my '09 Honda CBR1000RRA and a tach? Hint: sometimes I can't look at the information provided by the gauge at 176 feet per second (120mph) A motorcycle is not a car. Let me type that slowly so you video gamers can comprehend. A motorcycle is not a car. There are things you can do in a car you can't do on a bike and vise versa. I can't position a car in a turn with my butt, on a bike yes. You use your right foot to do the same in a car. I know this because I also have a 2011 track ready 412 HP (heehee:) Mustang GT. Now while I perform these acrobatics on the bike, WTF do I need a HUD for? All the info I need to make me ride faster is already in my head.
        markus_aurelius.markus
        @Frankie Rose
        Engine Temp.. FOR one and like all F1. Engine and gear box stress DATA.. What all Pro riders need but don't have that the Car race teams do.
        Timothy Gray
        • 1 Year Ago
        @Frankie Rose
        " I can't position a car in a turn with my butt, on a bike yes. " if you really think this then you dont know how to ride a motorcycle. Countersteering is how us pros do it, the N00bs think you shift your weight to steer. Shifting your weight is about controlling the Center of gravity NOT steering. Please go out and read "a twist of the throttle" and actually learn how to ride and race a bike.
      thecowfers
      • 2 Years Ago
      I would welcome the GPS functionality, other than that no thanks.
      rkeeeballs
      • 2 Years Ago
      Better than google glass ?.....Hmmmmm ?......OK...let's go with it !
      Timothy Gray
      • 1 Year Ago
      If this helmet is anything like the photo, no thanks. Also not interested in their selection of information. It needs to be very simple info such as speed, blind spot notification of an idiot in a SUV floating in your lane towards you turn signals, Low fuel light, etc. Small no attention span needed information that you can get without even glancing at it. I would prefer them to be backed up with Voice prompts as well.... BING Low fuel.... Sadly motorcycle makers and electronics companies dont hire engineers capable of making what is honestly needed.
        markus_aurelius.markus
        @Timothy Gray
        Timothy.. You are right on the Money and that is exactly what the Reevu helmet will deliver. In your peripheral vision not in your line of sight.
      John Bubba
      • 1 Year Ago
      I ride a bike to work, in the rain and snow even. I do not want a lot of gee whiz clutter pulling my attention off of the road, so the only thing I like about this is that the helmet has a video monitor I could use for my own purposes. If I can't customize the display to only show what I need, then I can't use it. For example, if I want to see how fast I'm going I can just look at my existing speedometer, but it doesn't tell me if I'm going 5 over. It would be nice to have a plus/minus speed reading that only shows the difference from the posted limit. Pair this with a smartphone and provide a free app to pull GPS and local speedlimit positions from an existing data network. Another example, HUD GPS directions should not show anything more than a 'turn here' arroqw. If I need to get a map-view then I'll tilt my head down and the display should switch to map-view. But the real biggie is going Luke Skywalker and pulling a light-blocking shade down over the visor & only using the video monitor to see where I'm going. Couple that with a wide-angle infrared camera and or HDR low-light camera and I can see the edge of the ditch at night while oncoming cars try to blind me with those stupid euro light kits! And no, I don't mean riding at night on a nice summer evening. I mean riding at night when it's cold and raining and you have drops of water on your visor making all kinds of glare scattered across your view while your visor is trying to fog up inside. And what about that deer I hit while riding my bike at 11 PM? Wish I could've seen that one coming!
        markus_aurelius.markus
        @John Bubba
        John all of the imagery is in your peripheral vision,, so No need to refocus or look at it. You are bang on the money and all of your idea's will be passed to the design team.
      IOMTT
      • 2 Years Ago
      I would find this distracting. But then again, too many splattered insects are also. After 25 years of riding, I rarely use the instruments anyway. I can sense speed and the engine tells me when it is time to shift gears. Warning lights are quite enough. What I do want from a helmet is comfort,lightness,quietness and ease of maintenance.
        markus_aurelius.markus
        @IOMTT
        You get that an more with a Reevu helmet. You can see behind for one,, First time in a lifetime of riding making sure No one is in your blind spot. Warning lights to let you know you have left your indicators on and a fuel indicator to tell you when your getting low on Gas.
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