The best money in the world might be configurator money - you never run out of it and you can never spend it the wrong way. We hope you're ready to dip into your configurator savings account, because it's time to start speccing out the 2014 BMW 4 Series, the coupe having just arrived in the virtual world.

There are four possible opening gambits: the 428i for $40,500, the 428i xDrive for $42,500, the 435i for $46,000 or the 435i xDrive for $48,000. After you've chosen your first move, there are three trim options: the $1,400 Luxury Line that features lots of chrome and wood (shown), the $1,700 Sport Line that adds lots of gloss black and contrasting trim color and stitching, or the $3,100 M Sport that offers the M Estoril Blue hue and lots of M-division specific accessories.

Starting with the 435i xDrive and M Sport, we then added items like the 19-inch wheels ($900), the Dynamic Handling Package ($1,000), Cold Weather Package ($700), Premium Package ($2,200), Tech Package ($3,150) and the Lighting Package ($1,900) on top of any other box we could check. The total, after the $925 destination and handling charge: $66,749.

That's a fair price to us because it's free. Head on over to the 4 Series playpen and see what kind of damage you can do.


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    • 1 Second Ago
  • 52 Comments
      Vien Huynh
      • 1 Year Ago
      High price? Meh, the target demographic would mostly lease them anyway.
      whatever
      • 1 Year Ago
      Like it or not, price is right there is the Audi A5, which is the true object of this change. Audi S5 can be optioned to $67,500. Besides, entry model - or close to it - leases will be the big seller for the 4-Series, not fully optioned sales.
      El Angel
      • 1 Year Ago
      134567? let me guess....2 series is next.
      Brian Rautio
      • 1 Year Ago
      Sticker Shock.
      tool0117
      • 1 Year Ago
      reality check time Starting with the 435i xDrive and M Sport, we then added items like the 19-inch wheels ($900), the Dynamic Handling Package ($1,000), Cold Weather Package ($700), Premium Package ($2,200), Tech Package ($3,150) and the Lighting Package ($1,900) on top of any other box we could check. The total, after the $925 destination and handling charge: $66,749. a NON M4 costing above 60k? BMW has truly gone off the deep end. And I agree with the guy below me, thumbs down me too all you want - this think looks like an Accord coupe.
        Hernan
        • 1 Year Ago
        @tool0117
        I just specced an S5 with all the options and got $68k, so BMW doesn't seem too far off base. I'd take the Audi though.
          Hernan
          • 1 Year Ago
          @Hernan
          I agree. Just for fun I loaded up an S5 convertible and got $75k. For that money, you can get a loaded Jaguar F-Type roadster (with the base engine).
          • 1 Year Ago
          @Hernan
          [blocked]
        superchan7
        • 1 Year Ago
        @tool0117
        I can't imagine someone going into a BMW dealer and writing a $70,000 check for this. I'll bet these are mostly leased to brand snobs whose only criteria are: 1) It's a BMW, and 2) it has 2 doors. And if they can swing the monthly, they'll also get the top spec engine and whatever options the cars on the lot have.
          superchan7
          • 1 Year Ago
          @superchan7
          Before I get branded as a hater, I'm sure most enthusiasts who actually purchase would just order a build, and only tick 1-3 important option boxes. Avoids most of the ripoff-ery.
          jesse_j
          • 1 Year Ago
          @superchan7
          Yup. I'd likely take the 335i M-Sport, add the cold weather package and call it a day. The rest of the stuff is nice but I'll be leasing and it's not worth all that dough. I should be off the lot for $50k and I think it's good value for what you're getting, compared to similar cars in it's class. I think the new design is fantastic, and this is coming from someone who has planned on buying an S4/S5 for the last couple years.
        434-2-804
        • 1 Year Ago
        @tool0117
        That's your opinion, but we all know that it won't drive like an Accord coupel
      • 1 Year Ago
      [blocked]
      BlackandMild
      • 1 Year Ago
      I know at least 12 people who have had Bimmers, and each could not wait to get rid of them due to reliability issues and over inflated repair cost- Most switched to the Lexus brand- (B) etter get rid of it just before the- (M) aintenance- (W) arranty expires!-
        Schadenfreude
        • 1 Year Ago
        @BlackandMild
        Agreed, same with Mini. Below average reliability and astronomical repair prices.
        ihyln
        • 1 Year Ago
        @BlackandMild
        BMW to lexus? Are you sure they weren't 90 year old people picking out what coffin they want to be buried in?
      • 1 Year Ago
      [blocked]
        mvance30
        • 1 Year Ago
        an e30 is nothing compared to a new bmw. Only thing that is the same is the name.
      vi_per
      • 1 Year Ago
      Turd continues to be excremented from BMW's factories.
      sinistro79
      • 1 Year Ago
      These cars are rip-offs no matter how anybody configures them. Then again, these cars are also a favorite among label ****** and mental midgets...so I'm sure they will sell just fine.
      ferps
      • 1 Year Ago
      I am disappointed by how neutered the production version is compared to the concept 4 series. This is simply a 3 series coupe. OTOH, the Audi A5 is noticeably lower and wider than the A4 with a sexy character line along its side.
        434-2-804
        • 1 Year Ago
        @ferps
        That's all it is supposed to be. BMW is just changing their numbering to have all coupes, grand coupes and convertibles to begin with even numbers. The sedans will begin with odd numbers. Also, this vehicle will be lower and wider than the 3 series.
      Eta Carinae
      • 1 Year Ago
      Can't wait to option a cadillac ats coupe............
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