In August, 2009, as the scuttled merger of Porsche and Volkswagen had gone bad and Porsche was backed up against the ropes, Porsche Automobil Holding SE (PAHSE) relinquished a ten-percent stake in itself to Qatar Holdings as well as options it held on 17 percent of VW shares. The sale meant that, for the first time since the founding of the company 61 years before, an entity outside the Porsche and Piech families had a say in the running of PAHSE.

Buying that ten-percent stake back returns full ownership to the two families, the holding company's sole possession being ownership of 50.7 percent of VW's common shares. The price paid wasn't disclosed, but at market rates the purchase would be worth close to $1.25 billion. Qatar intends to hold onto the 17-percent stake it has in Volkswagen.


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    • 1 Second Ago
  • 9 Comments
      GFB
      • 1 Year Ago
      The Porsche-Piech empire strikes back. In German auto manufacturing culture, there seems to be less corporate inbreeding than here in the U.S. and more input from stakeholders who are more interested in the engineering of cars and the reputation of marques than in the price of their stock at the exchanges.
        vi_per
        • 1 Year Ago
        @GFB
        So Germans are more interested in their reputation than profits? Bad news - ALL corporations are run for short term profits. You just need to look at BMW's horrendous and huge product portfolio including the GT models. Ditto Mercedes. Ditto Porsche and their hideous but popular Cayenne and Panamera. All good for profits in the short term, but a dark chapter and dilutive in the long run for their respective brands.
          Luis A. Martinez
          • 1 Year Ago
          @vi_per
          Really,hum?....are you a BMW,Porsche employee?,this days all others are loosing money and reputation when they are killing everybody (Kia and Hyundai are hey players,Daewoo got the Chevrolet and Buick names) thanks to this models those Germans are on the top and sad that Opel not!
          GFB
          • 1 Year Ago
          @vi_per
          There is a link between quality products and market value but the true value of the market value flows from quality products. The Volkswagen Group is not just VW. It is Audi (which owns Lamborghini, ItalDesign and Ducati), Porsche, Bentley and Bugatti; all of which take care to produce true halo cars with no equal (along with the silly but profitable trucks). VWs are mass market cars that are sometimes dumbed down to salable price points. BMW still produces benchmarks for sport sedans as well as the M-badge thrillers while the trucks and crossovers buoy up the balance sheet. I stand on my statement. The Piech and Quandt families care about cars. Meanwhile, Ford after managing the PAG Group into oblivion is trying to reinvent Lincoln into oblivion without a whimper from Bill who seems to care more about the moribund Detroit Lions.
        AngeloD
        • 1 Year Ago
        @GFB
        @GFB: I think you're wrong. VW seems to be on a mission from God to cheapen and decontent their cars, at least in N.A. And VW has had a terrible reputation for build quality and reliability since the day the last Super Beetle rolled out of a dealership.
          GFB
          • 1 Year Ago
          @AngeloD
          See above @vi_per. Don't forget. The corporate structure at the Volkswagen Group is not the same as for the Ford Motor Company. VW is just the mass-market brand within the Volkswagen Group and they are looking for market share. I don't hear you disparaging the quality of Audi, Porsche or Bentley do I?
      Feurig
      • 1 Year Ago
      There needs to be a movie about all this.
      • 1 Year Ago
      [blocked]
      CarMaven
      • 1 Year Ago
      This article is titled very poorly, as if the writer doesn't understand the structure or is purposefully misleading the readers. Actually the Piech and Porsche family's brought back their 10% stake (for a full 100%) in Porsche SE AG, the holding company that controls the majority [50.7% at current) of Volkswagen stock. So many people actually think VW controls Porsche. But in reality, it's the other way around. The Porsche and Piech family (through Porsche AG the Holding company), actually control the majority of VW stock, and 100% of it's voting shares. So contrary to many, Porsche always wins and will control it's own destiny as a manufacturer in the VW Group. It was the auto manufacturing Group (Porsche) that was integrated into VW. However it wasn't a full merger. That never happened. And even if it did, the Porsche/Piech Families would still watch out for Porsche, who ultimately control the corporation through their holding company Porsche SE AG.