The on-again, off-again discussion regarding the rumored Rolls-Royce SUV seems to be back in the "maybe" camp now. In February, we heard that Rolls-Royce was considering adding an SUV, but then in April, another report said that these rumors had been shot down. Automobile is now saying that this ultra-luxury SUV could be determined by the success of the equally uncertain BMW X7 (on which the R-R SUV would be based), which we've heard little on since 2011.

Although the article is based solely on speculation, there are some interesting details about such a potential Rolls-Royce, including a plug-in hybrid drivetrain using a twin-turbo V8 (not a V12) and a chassis and body built in South Carolina with final assembly taking place in Goodwood – where all Rolls-Royce cars are built. We could also assume that a green light for a Rolls-Royce SUV would be based on the success of rival SUVs like the Bentley Falcon and Maserati Levante.


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  • 33 Comments
      Ken
      • 1 Year Ago
      You know this would sell insanely well in the Middle East, and probably every other part of the world where there is lots of new money. Middle East, spots in Africa, India, etc. You also know people will want to make armored versions ASAP.
      purrpullberra
      • 1 Year Ago
      Rolls would be making an enormous mistake. This would be so much harsher on Rolls than it was on Porsche for making their ugly SUV. This would be louder than the BMW fans who cry at the prospect of a FWD Bimmer. Rolly owners are buying the most revered marque ever and those people just don't do anything TRENDY. Trendy is the only way a true Rolls customer will describe any SUV with that grille. (BTW How big would that be?) I mean I think maybe rappers or sports stars would buy it but not traditional Rolls customers. I think it will scare them off. That said, I'd probably like one if it doesn't look stupid.
      interruptive_cow
      • 1 Year Ago
      I hope I still live in Miami when they start selling this. It's going to attract an amusingly tasteless crowd.
      IceDree
      • 1 Year Ago
      "The on-again, off-again discussion regarding the rumored Rolls-Royce SUV seems to be back in the "maybe" camp now" Back to "Maybe" ? from what I read , they are against building an SUV & they always deny the plans for it . Last time the subject was brought up , They said they will set this one out & won't build an SUV & the upcoming BMW X7 will be the "Rolls-Royce Of SUVs" (like how the new GL is the S-CLass of SUVs) & they even mentioned that the BMW X7 will have an optional V12 Engine . "including a plug-in hybrid" They also said , they won't build Hybrids\EV since that's not their clients want\request ... I think the 102EX Electric Concept was built just to measure interest . Plus , Why would you buy a Hybrid Rolls-Royce ? - Fuel Efficiency ? if you can afford a brand new Rolls-Royce , you shouldn't be allowed to complain about bad MPG . - Green\Environment Friendly ? Yea right , Rolls-Royces are the total opposite of "Green" . lol (just my 2 cents)
      NY EVO X MR GUY
      • 1 Year Ago
      BMW SUV's are boring as it is.
      basiq
      • 1 Year Ago
      Well, they are testing something big: http://www.bimmerboost.com/content.php?3179-BimmerBoost-spots-the-2014-BMW-X7-testing
      RGT881
      • 1 Year Ago
      Currently wealth is in the East and vast Russia. These markets want an uber-luxury SUV and just like with Bentley, the RR will get a variant too. So I am not surprised about RR SUV coming, what I am surprised about is that X7 hasn't happened yet and I've been hearing rumours about it for past 10 or so years. Currently BMW doesn't have an answer to the MB GL or Audi Q7, not to mention the American and Japanese competition. Also, and I won't drop this anytime soon, but who is the idiot responsible for styling of 2014 BMW X5?
        IceDree
        • 1 Year Ago
        @RGT881
        You have a good point regarding the GL\Q7 answer , but here's the thing : - I think BMW is positioning the X5 in the middle between the Q5/Q7 & ML/GL kinda like what Cadillac did with the 1st & 2nd Gen CTS (in the middle between 3er/5er) . That explains the increase of the X5's dimensions over the years & the 3rd raw of seats option in the 2nd & 3rd Gens. (The X5 M Dropped the option in favor of a Bigger fuel tank) - I remember they said that the X7 will be on a completely different level of Luxury , More like a New Range Rover (LR stepped up their game big time with it) & the upcoming Bentley SUV competitor .
      mariodinky661
      • 1 Year Ago
      Being a former owner of a 1976 Rolls, I sure wouldn't want my kids with dirty shoes jumping over my leather seats and trashing my car but then again if you can afford the SUV go for it.
      likeaboss1234boss
      • 1 Year Ago
      i think rolls royce's styling would look good on an suv, also people would buy them theirs a huge market for expensive suv's i mean look at the G class or the range rover or even the turbo/ turbo s cayenne, but if anything they should add 4 wheel drive to the phantom and the ghost as an option.
      Rich
      • 1 Year Ago
      Maybe since all RR's are based off the BMW 7-series... maybe since they haven't made there own car for close to a decade.
      Winnie Jenkems
      • 1 Year Ago
      Rolls-Royce does not need to and should not build a SUV. .
        Rich
        • 1 Year Ago
        @Winnie Jenkems
        why not?
          Hello, Brian
          • 1 Year Ago
          @Rich
          Because Rolls Royce is not just a name plate. It is a tradition. The RR brand has a storied 110 year history of building luxury cars (mainly sedans) for the well-to-do. Rolls Royce cars are seen as the ultimate expression of luxury. Rolls Royces are not bought for utility. They are purchased as statement of personality and class. They are not whimsical or utilitaritian. They are buttoned down luxury. Whimsy was always left to Bentley, and utility is what brands such as Range Rover are for. It is important to remember that just because you can do something does not always mean you should.
      Malhaar
      • 1 Year Ago
      As much as I don't want this to be a thing, I can see this being a huge revenue booster for RR and BMW. History shows that this will be a hot item in a lot of markets.. case in point the Cayenne. When it came out everyone was skeptical about it, but look at the success it has achieved. I am pretty sure a lot of very wealthy Range Rover owners will gladly trade in their range topping(no pun intended) Range Rovers for a similarly if not more luxurious SUV built by Rolls, also it has that name brand status. And for those who say it will ruin Rolls Royces image, I beg to differ. Rolls unlike Porsche specializes in uber luxury vehicles I am sure they will be capable of making a super luxo SUV and actually be successful at it. Porsche (say what you will about the car it self) has done a pretty damn good job of marketing the Cayenne barely hurting their brand image in my opinion.
        rboote
        • 1 Year Ago
        @Malhaar
        I really don't like what you have to say -- But you're completely right.
          Malhaar
          • 1 Year Ago
          @rboote
          trust me, even I don't like what I have to say.. but it is sadly the truth :/
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