To all you Hyundai dealers and customers eager to plunk your posteriors into the broad, leather-lined seats of the redesigned 2014 Equus, we have some bad news: Your ship hasn't come in – literally. According to USA Today, a Korean freighter with the first 61 examples of the luxury sedan packed away in its belly has lost engine power in the western Pacific Ocean, and is adrift.

The ship, Morning Spruce, has apparently been without power for several days and is floating in the Sea of Okhotsk. It isn't clear when it will be repaired or reach US shores to discharge its contents. As a result of the wandering Spruce, Hyundai has reportedly had to reschedule some of its planned marketing efforts for the new model.

The 2014 Equus receives a suite of changes inside and out, including freshened styling, revamped center stack controls, a new instrument cluster and additional tech. Underneath, the rear-drive sedan gets a reworked suspension and a new sport mode to ease some of its nautical-by-nature handling. The 5.0-liter Tau V8 and eight-speed transmission – updates for 2012 – stay the course for 2014.

UPDATE: USA Today reports that Morning Spruce is back on the move, scheduled to dock in the US sometime next week.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 32 Comments
      Brent Malesich
      • 1 Year Ago
      At least it's not interrupting a supply of cars that people actually want!
      mikeybyte1
      • 1 Year Ago
      So I guess this new batch will become the special edition "Sea Equus" version and they can slap a little seahorse emblem on it.
      nancycshack
      • 1 Year Ago
      Just another reason to bring back American jobs the were "outsourced" overseas.
      • 1 Year Ago
      [blocked]
      Jake
      • 1 Year Ago
      Yeah, that... ahem.... morning spruce can be a problem.
      Robert Fahey
      • 1 Year Ago
      Given Hyundai\'s approach to truth-in-marketing, we\'ll soon hear about the car\'s drifting abilities.
      • 1 Year Ago
      [blocked]
        FIDTRO
        • 1 Year Ago
        And the 3 people that ordered one of these garbage cans.
      GFB
      • 1 Year Ago
      Headline: The Lincoln Motor Company, Embarrassed that even Hyundai can build a RWD luxury car, sabotages the Engines on Korean Freighter Delivering Equus to the United States.
      FIDTRO
      • 1 Year Ago
      The shipping company must've taken a page out of the Hyundai ethics code and lied about the true MPGs of the vessel.
      Terry and Mandy
      • 1 Year Ago
      For all of you Hyundai haters: Have you owned a Hyundai? I have and currently do own a Genesis. It is far superior to the MBZ or BMW that I have owned in the past. And it's price tag is lower than those German models. Check one out, test drive it, and you will be convinced. And they are damn nice looking cars.
        Charles2337
        • 1 Year Ago
        @Terry and Mandy
        You can't compare a Hyundai to a BMW or Benz.
        Paul
        • 1 Year Ago
        @Terry and Mandy
        Had a Sonata for two years cant compare to Honda.
        Brandon
        • 1 Year Ago
        @Terry and Mandy
        "Far superior?" Your joking, right?
      Fishhawk
      • 1 Year Ago
      Just googled it to hear details and only found a previous report of it being adrift - off the coast of Oregon in Feb 2012. Time for Hyundai to stop chartering that ship.
      Shawn
      • 1 Year Ago
      Is this Freighter built by Hyundai, too?
        Billy Farmer
        • 1 Year Ago
        @Shawn
        well for real we know it must not be built by Toyota because if it was, the ship would had never came to a drift let alone a complete stop
    • Load More Comments