• ETC
  • Apr 24, 2013
A playful design company has created a delightful set of wooden playthings. The Dream Car by Huzi Design was a successful Kickstarter campaign for a set of interchangeable wooden blocks that can be used to create any kind of car – no, not just a car, any kind of thing on wheels. Now available for sale, Huzi uses birch wheels affixed to walnut bases, and different bodystyles are made of poplar and coated with the same paint used for chalkboards. The wooden bases contain magnets that are recessed when not in use but that pop out to secure the body on when needed. Each set comes with a box of dustless chalk so kids, and adults, can draw on the bodies and not make a mess.

The project was a collaboration of designers from around the world, answering the question "Why can't a dream car have graffiti on it, or have triangular windows, or even not have any resemblance of a movable vehicle?"

The video below with details the project from its Kickstarter roots, and explains the brainchild of a woman whose company name comes from asking herself the question, "What would the world look like if we all had a mustache?"



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    • 1 Second Ago
  • 10 Comments
      SquareFour
      • 1 Year Ago
      Well, I wish them luck, but I think they missed the mark, price-wise. If they were going after the Hammacher Schlemmer crowd, it would be one thing, but it appears they want kids to get on board too. Truth is, I don't think there's enough high-end about it for the spendy collectible guys either, so it sort of comes across as a compromise that fails to reach any demographic. If it featured assorted aluminum/titanium (maybe licensed) bodies that fit down over the wood bases, I think they could charge more and sell to that high-zoot group. Or they could lose some of the quality, offer more pieces per kit, turn it into a new take on the traditional building block and bring the price down to comparable Lego levels. As it is, it splits the difference and seems mostly useless.
      carnut0913
      • 1 Year Ago
      think I will stick with my Automoblox. I may not be able to grafitti on them but then, everyone likes looking at them.
      v6sonoma
      • 1 Year Ago
      If they made one in a Camaro body I would be 100% sold, but they are quite pricey. I do like them though.
      tor
      • 1 Year Ago
      Cool idea, price way too high. Unless of course, these were target at rich Chinese.
      • 1 Year Ago
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        joemoney333
        • 1 Year Ago
        That probably deals a lot w/ parenting, It's easier to give them an electronic and let it 'babysit' the kid over getting toys and possibly sitting down and playing with them.