Tony Stark, a.k.a. Iron Man, has been a pretty loyal R8 guy in the movies – there was a coupe in his garage in the original film, and he conspicuously rocked a V10 Spyder in the sequel. One notable dalliance with a prototype Acura NSX in The Avengers notwithstanding, Audi's supercar seems like Stark's go-to choice when he's not flying around, be-suited.

The trend is set to continue in Iron Man 3, as well. Right as we were learning what Audi will be charging for a 2014 R8, this promo for the car and the movie has cropped up on YouTube. Called Canvas, the Audi spot is basically new R8 porn, peppered with movie quotes and shadowy clips. It's well worth the 56 seconds it takes to watch it, if only for the sound of the Audi V10 on full song. If you've got headphones, wear them.



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    • 1 Second Ago
  • 24 Comments
      Justin Shaw
      • 1 Year Ago
      Sad How the nsx is still not expected for at least another two years. Love this vague redesign
      Jeff the Baptist
      • 1 Year Ago
      Needs more gold.
      IBx27
      • 1 Year Ago
      "You start with something pure, something exciting." -Tony Stark "Zen you take avay ze manual, make it sound annoying, and add ze computers to drive for you." -Audi
        FIDTRO
        • 1 Year Ago
        @IBx27
        A 5.2 litre Lamborghini-derived V10 sounds annoying? Somewhere out there is a Prius waiting for you.
          IBx27
          • 1 Year Ago
          @FIDTRO
          Yes. The original lamborghini V10 with its respective exhaust system, the Viper, and the Carrera GT sound worlds better.
          Jim
          • 1 Year Ago
          @FIDTRO
          Its all subjective. The R8 is often described as the "supercar you can drive every day". It makes sense it has a slightly more civil tone than the rest but it is still a brilliant sounding engine IMO.
        carguy1701
        • 1 Year Ago
        @IBx27
        You ARE aware that the manual is still available, right? The NEXT gen car is gonna be DCT-only, but this one still has the stick available.
        ferps
        • 1 Year Ago
        @IBx27
        A manual has always been available for the R8 and the R8 V8 is one of the best sounding engine's on the road.
      desinerd1
      • 1 Year Ago
      There's only one problem with this plan - teenagers can't afford this car.
      muspod
      • 1 Year Ago
      Ironman needs to trade that ol dog in for a REAL lambo. How much did VW pay to pimp their wares??
      BipDBo
      • 1 Year Ago
      He also smashed a Ford Cobra and didn't think anything of it. I don't care how much money you have, or even if you now commute by rocket. If you care about cars, that should make you cry and maybe even crap in your iron suit.
      UPS man Dan
      • 1 Year Ago
      Y'all realize he's not a real person.... right?
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