Land Rover DC100

Autocar reports Land Rover may be mulling a new, inexpensive SUV to slot below the company's current offerings. John Edwards, global brand director for Land Rover, has confirmed his company's product planners are currently evaluating the viability of a baby SUV. Edwards says he scan see such a model performing well in several markets, but has yet to see a convincing business case for bringing the machine to life right now. Other premium manufacturers are seriously pushing into the small CUV market with vehicles like the upcoming Porsche Macan, BMW X1 and even the Mini Countryman.

If the small Land Rover were to come to fruition, we could expect the car to carry an MSRP of around 18,000 pounds in the UK, or around $27,500 in the US at current conversion rates. Autocar reports the machine would likely borrow design cues from the beefy-looking Land Rover DC100 Concept as well as the upcoming Defender replacement.
Related GalleryLand Rover DC100 Concept