George "Spikes" LeGrice, of Massachusetts, is credited with organizing the event that all started coming together after LeGrice launched a Facebook page (Spikes Ride for Sandy Hook) to bring attention to his cause. Word traveled quickly, as motoring enthusiasts were eager to help those in need while enjoying a car show, live music, a drifting exhibition, a motorcycle stunt show and an Eastern Motor Racing Association track event at the end of the ride.
Proceeds from the event (cars/bikes are $15, trucks are $10 and general admission is $5) will benefit:
- EverWonder Children's Museum – A children's museum planned for Newtown with the goal of helping area children challenge their minds in an informal, fun environment.
- Sandy Hook Family Healing Fund – Started by parents in Newtown, the fund assists the survivors from the two classrooms where the shootings took place.
- Adopt A Sandy Hook Cop – Started by Mother's Embrace Yoga, the fund supports the officers of the Newtown Police Department, some of the first responders.