Renault believes there's enough Alpine love to restart that brand with its own model almost immediately. The launch of the Initiale Paris luxury brand it's been mulling, on the other hand, will be more restrained: a report in Autocar says that instead of launching with a first model based on the Mercedes E-Class architecture, Renault is going to introduce an Initiale Paris trim line on the new Clio and Espace. More accurately, that should be 're-introduce and aggressively market,' since Renault has used an Initiale Paris trim over the years since it introduced the concept car (pictured) in 1995, even as recently as the current-generation Laguna Coupe.

Other models will be added after the Clio and Espace, and when Renault can assess what kind of future the trim has, it will decide on the launch of a subsidiary brand. Company CEO Carlos Tavares said we shouldn't hang around waiting for a decision, though, declaring that establishing such a brand – if it even comes to that – "will be a job for at least my successor to worry about, not me."


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  • 32 Comments
      Drakkon
      • 1 Year Ago
      So glad the lady with the shaved head thing seems to have passed.
        BG
        • 1 Year Ago
        @Drakkon
        The shaved look moved on to other areas.
      alistair.dillingham
      • 1 Year Ago
      Brought to you by the left field school of design. This is its Luxury sub-brand? I thought it was the tata-cheap DACIA when I quickly glanced at the silly thing on the photo.
        dotdot
        • 1 Year Ago
        @alistair.dillingham
        That's an 18yo concept car. Probably older than you.
      Topher.Mctopherton
      • 1 Year Ago
      omg... I'd reconsoder the direction as well... wth is that ? Even the french would call that thing fugly...sheesh!
      Jerry
      • 1 Year Ago
      That is by far the ugliest vehicle I have ever seen!
      William
      • 1 Year Ago
      Wow. I love the way this car looks. Judging from the comments here it seems as though any look that is fundamentally different looking gets a thumbs down. True, some designs simply don't work, but I like this. I was thinking yesterday that the most boring auto sector is the Crossover segment.
        alistair.dillingham
        • 1 Year Ago
        @William
        FOrm Follows Function. This hideous atrocity was most likely not built on that principle, but on "Stupid is as Stupid Does" or whatever the hell Forrest Gump said.
        anon
        • 1 Year Ago
        @William
        Don\'t like the front too much but the flush windows are cool.
      D E S I G N
      • 1 Year Ago
      I just gouged my eye balls out with a table spoon so that I don't have to see this in the future!
      Andy Smith
      • 1 Year Ago
      Nice to know that whoever designed the Pontiac Aztec has found a home!
      desinerd1
      • 1 Year Ago
      ... and people think Europeans have good taste in cars.
        BG
        • 1 Year Ago
        @desinerd1
        Compared to American suburbanites - yes.
      ishmaelcrowley
      • 1 Year Ago
      That makes the new Cherokee look good.
      19secondsslow
      • 1 Year Ago
      April Fools joke, one day early?
      Fixitfixitstop
      • 1 Year Ago
      A car with a reasonable beltline!
      Rob
      • 1 Year Ago
      Park this next to a Pontiac Aztek or Acura ZDX..It will make them look good.
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