Following word that Suzuki is ceasing car sales in America, it appears that demand for the Japanese automaker's wares have increased. According to The Detroit News, American Suzuki Motor Corp. will import an additional 2,500 vehicles to quench demand that has jumped since the company announced that it was filing for bankruptcy and ending sales in America.

Dealers recently informed their sales personnel that no more vehicles would be produced and that this was the final push. With heavy incentives and a seven-year warranty as value-adds, November sales for Suzuki rose in November some 22 percent, up to 2,224 vehicles. December sales also rose, but neither month's gains outweigh the long-term losses for the automaker. While Suzuki will sell roughly 22,000 cars this year in the US, it was selling about 120,000 annually before 2008.

As it stands, Suzuki will sell off the rest of its vehicle inventory, including the 2,500 additional units, and dealers will continue to provide parts an warranty work. With all of this negative news for the automaker, it's impressive to see an interest in Suzuki vehicles even with the imminent shuttering of its North American car sales.


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  • 49 Comments
      S.
      • 2 Years Ago
      I wonder if this is due to the fact that this is more free publicity/advertising than what Suzuki has been paying for the past couple of years? :) They could have a yearly "going out of business" sale perhaps?
      joe shmoe
      • 2 Years Ago
      mazda is next
        AGSHOP
        • 2 Years Ago
        @joe shmoe
        yah mazda did talk about needing a partner but they are floating still cuz they are having good sales. But still they might go down in 5 years. You are correct.
        Justin
        • 2 Years Ago
        @joe shmoe
        Uh, why? The current Mazda lineup is excellent. The new 6 is going to sell like hotcakes.
          S.
          • 2 Years Ago
          @Justin
          The new 6 looks oh so good. Beautiful lines, especially the wagon
        the.ting
        • 2 Years Ago
        @joe shmoe
        Mazda is well on its way to having the best year ever. You haven't a clue.
      Gloria Victoria
      • 2 Years Ago
      So basically, yankees are a bunch of procastinators, that were sitting in front of the TV, any given day, zipping a beer, chewing a two days old pizza... then a Suzuki ad goes on air and they think... "yeah, a should get one of these... maybe next year" The suddenly they realice that there is no "next year" for Suzuki... So they go out in a rush. You, lazy people, just killed a brand
        AngeloD
        • 2 Years Ago
        @Gloria Victoria
        Good point about how Americans procrastinate. People procrastinated about buying an AR15 rifle until it looked like Obama & Feinstein will push a ban, now its panic time. Brownells sold enough 30 round magazines in the past 10 days to equal 3.5 years of a normal order rate.
          GR
          • 2 Years Ago
          @AngeloD
          Gotta love Americans. We are so polarized that a push in one direction will actually spur EXACTLY THE OPPOSITE desired outcome by the other group. Now, there are just way more assault rifle-style rifles and high cap magazine in circulation in the public than before the talk of the ban. It's almost like the proposed ban just caused more to proliferate. Ironic. Go America! What other country can be this ****** up and yet be proud?
          AGSHOP
          • 2 Years Ago
          @AngeloD
          hehe yah! America is all low rank humans. Scum that shoot children. Thats how I see them now.
      Rob J
      • 2 Years Ago
      *Take away a kids toy that he wasn't using* "HEY I WANT THAT!!!!"
      MICHAEL
      • 2 Years Ago
      They're Nissans anyway,go buy one.
        GR
        • 2 Years Ago
        @MICHAEL
        Only one truck is a Nissan. The Suzuki Equator = Nissan Frontier. And that's because Suzuki makes Nissan branded kei-cars in Japan. You're wrong on every other model.
      Shiftright
      • 2 Years Ago
      Maybe if they advertized a bit more. Jeez, the Shizaki is a great car that no one knows about
        GR
        • 2 Years Ago
        @Shiftright
        Obviously, the marketing did not work on you well. It's Kizashi, not Shizaki. Kizashi means omen or harbinger in Japanese.
      breakfastburrito
      • 2 Years Ago
      As a fan of JWRC, I truly wanted and SwiftSport 1600 6-speed... Stupid marketing hacks at Suzuki gave us crappy SUV's instead, a 'baby wrx' SX4, and the JettaZashi.. I'm glad to see you fools crumble.
      Cruising
      • 2 Years Ago
      If I had a dollar for all the SX4 hatches I saw just today........
        The Wasp
        • 2 Years Ago
        @Cruising
        If I had a dollar for all the SX4 hatches I saw today...I would have $0.
      djrroar1
      • 2 Years Ago
      Suzuki is not bk, Suzuki of North America, a distributor in the U.S. is bk. The Suzuki people in this country ran the brand into the ground, poorly managed for many years. The vehicles are well built and have a great waranty. To bad the Suzuki people in this country ruined the brand. roar
        GR
        • 2 Years Ago
        @djrroar1
        Yes, Suzuki is doing fine internationally. They are a huge success in Japan and in India. They sell more cars worldwide than BMW, Dodge, and Subaru COMBINED. To be fair, American Suzuki Motor Corp. did struggle with the Japanese execs who were running the show here and telling the Americans what to do. From what I read, sounds like the reason the new Swift never got here is because of Japanese execs. Yes, marketing sucked in the US, but as a company that imported all their cars, you can't blame ASMC completely. Also, the fall out with VW had nothing to do with ASMC. It was all Suzuki in Japan. I would also partially blame GM for ruining the brand image with those awful Daewoos sold as Suzuki in the early 2000's. GM has pretty much ruined everything they touched. RIP Saab, Pontiac, Saturn, Olds., and Suzuki in US.
      David
      • 2 Years Ago
      In 2008, they had a very popular and respected niche car in the SX-4. Previously, the Sidekick. They needed a mainstream hit for years, but had nothing, coupled with the disastrously brand-tarnishing DAEWOO-rebadgings. The Kizashi, however good, was competing in the most difficult segment it could have. They out to have brought the Swift over instead, and then they could have really carved out some share in that weak segment, which at the time was occupied only by MINI. In short, they f-up up.
      ILOVEBOOST
      • 2 Years Ago
      Personally I like the Kizashi, I thought that would be the car to make the brand more popular. I remember the first time I saw the Kizashi, it passed me on the other side of the road and I thought it was a special edition jetta by the front lol. Saw another one a few weeks later at walmart and I was able to check it out and I liked it ever since, I couldn't remember seeing any commercials.....billboards....not even road tests or reviews about it. Then I forget all about it when I was shopping for my cruze lol, I would have gotten one.
        breakfastburrito
        • 2 Years Ago
        @ILOVEBOOST
        aaand you nailed it. "forgettable Jetta clone" sums up the Kizashi VERY well.
          GR
          • 2 Years Ago
          @breakfastburrito
          The Kizashi is A LOT BETTER than a Jetta. My dad's got a Jetta. Huge difference especially in handling. The new Jetta is also gone cheapo. Not the Kizashi. Oh, and the Kizashi is also safer. Imagine that. The Kizashi is also more reliable. Lastly, from the side and especially the rear, the Kizashi looks nothing like a Jetta. Only the front does it resemble a last gen Jetta.
          Fixitfixitstop
          • 2 Years Ago
          @breakfastburrito
          I think it's far better than a Jetta and the wheel stance reminds me of a 3-series.
      AGSHOP
      • 2 Years Ago
      ppl love what they can't have anymore! its a stupid human thing!
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