• Nov 30th 2012 at 8:00AM
  • Add
Actually, it's not Rick Wagoner all by himself, but the ex-GM chairman is working with a team of tech entrepreneurs who make up Tred, a new test drive concierge service. Tred is still in beta, but the idea is that you pick the cars you'd like to test drive, schedule delivery by concierges who are working to get positive feedback from folks like you and then try out the vehicles you're considering on the roads you know.

There's been good in-roads for Tred in the Seattle area for both dealers and shoppers. How Tred manages to convert a delivery service that's asking for feedback into actual profit will be something to watch. Ask our auto-test fleet people, delivering cars is a time-intensive undertaking that requires people and insurance above and beyond the lot attendants at most car dealerships. Also, dealerships themselves can offer this kind of service, especially a multi-line dealer group, and they've got a book full of relationships from which to start.

In other words, Tred may have a long road to ... tread. We'll be watching.

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
  • 2015 Toyota Highlander
    MSRP: $29,765 - $44,140
    2015 Honda Accord
    MSRP: $22,105 - $33,630
    2015 Toyota Corolla
    MSRP: $16,950 - $22,955
    2015 Mazda Mazda3
    MSRP: $16,945 - $25,545
    2015 Jeep Grand Cherokee
    MSRP: $29,995 - $64,895
    Share This Photo X