In concept form, the Bentley EXP 9 F had neither the styling nor the name to impress us when we first saw it earlier this year at the Geneva Motor Show, and while we already knew some sort of design change was imminent, we're unsurprisingly now hearing that a name change is also in the cards. Automobile Magazine is reporting that the eventual production Bentley SUV will get a complete redesign from what we saw in the EXP 9 F, and it will wear a new name as well: Falcon.

The article says that Luc Donckerwolke, Bentley's newly appointed director of design, is giving the SUV a complete redesign from the concept vehicle, which goes against what we last heard of the vehicle in August that a "radical redesign" was not in the cards. Donckerwolke has been on the design team at various Volkswagen Group automakers since 1992, helping to pen such memorable designs as the Lamborghini Gallardo and Murciélago, but now he is tasked with giving Bentley an SUV worthy of its lineup. Last we heard, the model could go into production in 2015, but there is no indication whether the Falcon will get three-row seating or a plug-in hybrid version as has been previously rumored.

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
      • 2 Years Ago
      This must be the ugliest car I've seen in a very very long time. It doesn't have good proportions and every single detail is monstrous. But I expect the new-rich, who are hardly known for good taste, will love it. It will be everywhere in Peking and Moscow. And calling it a Falcon doesn't help either, falcons are graceful. I don't know how 'fat ugly pig car' translates into Chinese, but they should give it a go.
      • 2 Years Ago
      Please, please, have mercy and kill the car. Have mercy and out this beast to rest. Why r u so cruel to this poor animal?
      Lucky Vanos
      • 2 Years Ago
      They should call it the Fuglee brooklands,then again bentley buyers would by a Trabant with a bentley badge.
        • 2 Years Ago
        @Lucky Vanos
        ...another vote for Bentley Fugly. Looks like a Russian version of a Checker Cab. Ack.
      • 2 Years Ago
      I hope they destroy that gross prototype! And quickly!!! Falcon??? Name a luxury SUV after a Ford product? Maybe VW has too many brands and is running out of creativity and talent.
      • 2 Years Ago
      Surely this is pandering to the middle eastern market, such as the United Arab Emirates and Dubai where falconry is an important part of the Arab heritage and culture.
      • 2 Years Ago
      I don't see the correlation between a fast and nimble bird and a big heavy SUV. Falcon, better off calling it Brutus.
        • 2 Years Ago
        How about "Grotesquetus?"
      joe shmoe
      • 2 Years Ago
      Falcon Punch will fix the ugly
      • 2 Years Ago
      • 2 Years Ago
      Why does the VW Group have to ruin a great name like "Falcon"... this thing isn't going to soar unless it's pushed off of a cliff.
      Randy Perkins
      • 2 Years Ago
      The are kidding a Bentley truck....hum.
      • 2 Years Ago
      Let's just call it "cancelled".
      Peter Scott
      • 2 Years Ago
      Not exactly what I think of with the name falcon... More like this
    • Load More Comments