Call it an unfortunate side effect of growing up in the information age, but it takes some truly impressive technology to surprise us anymore. So when we say the ViewCam 360 has set our cynical hearts aglow, we want you to understand the full scope of our meaning.

The tech captures complete 360-degree footage around a center point, which can then be played back and viewed through a unique flash player. Users can control the camera angle to look left, right, up or down while the video is streaming. Think of it as as a supercharged version of Google Street View.

Making View AS, the company behind the tech, recently partnered with the Red Bull Formula One team to show off exactly what's possible. The ViewCam 360 captured the Red Bull racer as it sprinted around the Rudskogen facility in Norway. The video below allows us all to tag along for the ride and take in the full sights and sounds from every angle. Check it out for yourself and be sure to head over to the ViewCam 360 site for more information.


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  • 23 Comments
      A A
      • 2 Years Ago
      Mind. Blown.
      GreaseMonkeySRT
      • 2 Years Ago
      I could easily lose a few hours of productivity at work with this.
      SPcamert
      • 2 Years Ago
      That is sooooooo damn cool! I found the best way was to try to follow what I would think the line of sight would be (i.e. where the driver would be looking) through corners to really get the full effect. I want to see the rig that they did this with too.
        Kringlemannen
        • 2 Years Ago
        @SPcamert
        It was about the size of a handball, or 6 inches in diameter. Tiny little rig, mounted on where the FIA cam normally sits. The track is Rudskogen Motorpark in Norway btw. and the car is 2010 RB6-06, and I think its Vettel's car. But its driven by Sebastien Buemi in the video. Here's a pic of the rig http://whitecrab.no/divpic/DSC_4735.jpg
          Jason
          • 2 Years Ago
          @Kringlemannen
          thanks for sharing that pic, that is really neat to see how easily the hardware comes together. the software must be pretty slick.
      Are Søby Vindfallet
      • 2 Years Ago
      We in the Making View team are glad you all liked this production! Try to spacebar it, and navigate in the still picture!! CEO /Making View AS
      Waz
      • 2 Years Ago
      If you use the mouse properly you can 'look in' to the corners like you would as if you were driving...very cool. Hope to see this used on televised races soon.
      marv.shocker
      • 2 Years Ago
      This is what it feels like to be GOD.
      IBx27
      • 2 Years Ago
      Now that is cool!
      Adam
      • 2 Years Ago
      WOW this is amazing... Rarely do you see new technology work this smoothly!
      Bernard
      • 2 Years Ago
      Whoa. Now that is cool!
      protovici
      • 2 Years Ago
      I wonder if they have this for pornos?
        Bernard
        • 2 Years Ago
        @protovici
        So you can be the girl in the middle? o_0
          Bernard
          • 2 Years Ago
          @Bernard
          @protovici That would be pretty awkward since she gave birth to you...
          protovici
          • 2 Years Ago
          @Bernard
          No, I would be the guy doing your girlfriend.
          protovici
          • 2 Years Ago
          @Bernard
          No mistake it is your girlfriend, but yes, your mother was there as well.
      Amey Kanade
      • 2 Years Ago
      Check out gopano.com, 360 lens or your iPhone
      spinftwin
      • 2 Years Ago
      Doing 360s with the camera while Vettel does 360s with the car is a recipe for dizziness...
        Nickerson
        • 2 Years Ago
        @spinftwin
        Haha unless you spin in the opposite direction and keep looking at the same thing. Cool video.
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