As the product lineup at Volkswagen has gotten more popular in recent years, apparently so have its dealerships. According to Automotive News, not only has the interest in owning a VW franchise gone up in the last few years, it has done so by some of the larger dealer groups in the country.
Companies such as AutoNation and Penske Automotive are now VW franchisees, which the report attributes to the brand's impressive sales growth as well as its future growth plans. So far this year, VW has sold 323,089 cars, marking a 37-percent increase over last year and making Volkswagen the second-fastest growing brand in the US by volume after Chrysler. Projected sales totals for 2012 are currently 430,000 units which is almost half of the 800,000 annual sales that VW hopes to accomplish by 2018.
Currently, VW has 607 dealers in the US, but it hopes to cautiously grow that number over the next few years by around 10 to 15 dealers per year as sales continue to increase. Galpin Motors – the best-selling Ford dealer in the US – was awarded a franchise last year, and in September, it had the second-highest sales of any VW dealer in the country.
Companies such as AutoNation and Penske Automotive are now VW franchisees, which the report attributes to the brand's impressive sales growth as well as its future growth plans. So far this year, VW has sold 323,089 cars, marking a 37-percent increase over last year and making Volkswagen the second-fastest growing brand in the US by volume after Chrysler. Projected sales totals for 2012 are currently 430,000 units which is almost half of the 800,000 annual sales that VW hopes to accomplish by 2018.
Currently, VW has 607 dealers in the US, but it hopes to cautiously grow that number over the next few years by around 10 to 15 dealers per year as sales continue to increase. Galpin Motors – the best-selling Ford dealer in the US – was awarded a franchise last year, and in September, it had the second-highest sales of any VW dealer in the country.
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