In the battle for luxury car dominance, BMW has managed to hold on to its place at the top of the pile, for now. Global sales rose 14.3 percent last month, to 146,843 units, on strong sales in China and global sales of the 1 Series small car (pictured). That brings BMW's sales through nine months up 8.6 percent, to 1.11 million vehicles.

Meanwhile Audi global sales increased by 12.8 percent, continuing to close in on BMW with 1.10 million vehicles sold through three quarters. Additionally, Mercedes-Benz sales rose two percent to 964,926.

Audi's impressive sales rally was not enough to overcome BMW's Chinese sales, which jumped 59.4 percent to 29,631 vehicles. BMW also benefited from strong sales of the 1 Series, which increased 51.1 percent to 25,583 units worldwide.

China has become the German automaker's largest singular market, with the United States in second. US sales of BMW's rose 3.5 percent to 26,660. Also, despite the German automobile market contracting 11 percent, BMW sales rose 9.3 percent on its home turf, to 26,021.

According to BMW brand sales chief Ian Robertson, "We expect to see further growth in worldwide sales in the fourth quarter." BMW Group sales, including Mini and Rolls-Royce, grew 11.6 percent last month to 177,716. Through nine months, global sales increased 8.3 percent to 1.33 million vehicles sold. As Audi continues to remain in BMW's rear view mirror, these final months of the year will be crucial for both automakers in the battle for the top premium brand.


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  • 49 Comments
      gvari
      • 2 Years Ago
      What recession?
      Tony
      • 2 Years Ago
      My first BMW was a 1985 turbo-charged 745i.....what a car!!!!! high powered ,smooth, and stylish.. bought a 1986 735i used for $5000.00 ran and drove great ........lasted 12 years.... my 1995 740i.... still goin' strong... learned to fix em' myself... for me BMW is still the biggest bang for the buck.
      lynnvoyles
      • 2 Years Ago
      I drive an Audi A4 and wouldn't drive anything else (except my dream car the A8). Bimmers are okay, but where I live EVERYONE drives one and that makes them less attractive, but I'm sure they're good cars.
      ntcougar7
      • 2 Years Ago
      Hands down, Bmw is making the best handling car in his sector
        KaiserWilhelm
        • 2 Years Ago
        @ntcougar7
        Fair enough, but what about HER sector?
          Ocious
          • 2 Years Ago
          @KaiserWilhelm
          HA, I think ntcougar7's comment on "HIS" sector is referring to BMW's sector as a performance brand or whatever. You guys took it literal. It would be interesting to see a his and hers purchasing preference in brand sales.
        ThinkAboutIt
        • 2 Years Ago
        @ntcougar7
        Agreed ...
          Steve
          • 2 Years Ago
          @ThinkAboutIt
          I have a BMW, my wife an Audi and my son a VW Passat. Best handling Passat. Best in bad weather Audi. Most fun BMW. If I had only one to choose it would be the Audi.
      skydrop007
      • 2 Years Ago
      Porsches are the cars to buy not these
        • 2 Years Ago
        @skydrop007
        [blocked]
          AJ Karkey
          • 2 Years Ago
          I love how people think platform sharing equates to the same vehicle. Are a rolls royce ghost and bmw 7 series the same vehicle, are a bentley gt and an audi a8 the same vehicle? I do think the cayenne uses a audi sourced engine for its hybrid but the rest of of the engines are porsche and they share very limited parts except for the previous generation.
          Trevor
          • 2 Years Ago
          Because they are on the same plaform, and all of a sudden they are the same vehicle...... Solid logic m)ron
          • 2 Years Ago
          [blocked]
      dnashtatik
      • 2 Years Ago
      Leased my 3rd X5 V8 and lovin it. Tried a Cayenne S was a tremendous mistake. X5's are the best handling SUVs.
      rrss2lwb
      • 2 Years Ago
      The VW/Audi crowd learned what it was going to cost to change the timing belt and water pump and freaked out. That is why they bought more dependable cars afterwards.
      Shahul X
      • 2 Years Ago
      I dislike the current BMW direction
      • 2 Years Ago
      [blocked]
        Lachmund
        • 2 Years Ago
        i think they really nailed that with the new 5 series...i just don't get why other models (x1, 1 series, 5GT) look so hopelessly ugly
        Carbon Fibre
        • 2 Years Ago
        Agreed. Terrible.
        J
        • 2 Years Ago
        I never thought I'd say it, but with each new model, I like the Bangle designs more and more. Disappointing.
      p3892
      • 2 Years Ago
      Be American--Buy American
      Tuga
      • 2 Years Ago
      Now that the new Audi A3 and MB A-klass are hitting the market BMW 1er sales won't be growing for much longer.
        Dvanos
        • 2 Years Ago
        @Tuga
        You just don't get it, the 1 er is the last "true" BMW still on sale. No electronic steering, no auto start/stop and it's still available with the NA inline 6.
          kcroc10077
          • 2 Years Ago
          @Dvanos
          You all owe it to yourselves to go pick up a M coupe. Great car and alot of fun.
      Eta Carinae
      • 2 Years Ago
      I think sales number cannot be trusted..........BMW and Mercedes are pulling shifty double sales tatics to make it look like they sales more cars.......they just aren't true number anymore.
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