Audi recently whipped up an interesting piece of advertising in Toronto's Royal Bank Plaza. Partnering with Slot Mods USA, the German manufacturer created a handmade slot car track, complete with a set of scale Audi A4 models. Slot Mods USA employed some pretty interesting tech to create the cars. Using an industrial laser scanner, the company built a digital outline of the sedan before sending it off to a 3D printer to create the bodyshells. Slot Mods USA then sourced an all-wheel-drive slot car chassis from a separate company.

Given how much emphasis Audi puts on traction, the cars were built with special magnets to keep them planted on the track, and each racer was built with a mini camera that can feed images to an iPad wirelessly. Drivers control each car via an iPad app, and the camera feed gives operators an idea of what it's like to drive on the scale creation. Check out a few videos of the track below.

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    • 1 Second Ago
      • 2 Years Ago
      "AFX Magna-Traction Cars..they really grip the road.." (Jackie Stewart voice)
      • 2 Years Ago
      That plus this
      • 2 Years Ago
      I love the concept, the in camera view is SIC (want to know what camera they used) but the control is lacking by not having a real accelerator you cannot control the speed at the curve
      • 2 Years Ago
      Those magnets don't appear to be working too great in that first video
      • 2 Years Ago
      I need this in my basement.
      Jason Sieben
      • 2 Years Ago
      Now if only they could find a way to transmit real Audi exhausts sounds through the iPad app during the in-car footage view.
      NPG MBR
      • 2 Years Ago
      Wow, thats cool
      • 2 Years Ago
      How cool is that view
      • 2 Years Ago
      no quattro, no likey
        • 2 Years Ago
        "Slot Mods USA then sourced an all-wheel-drive slot car chassis from a separate company." Might not be "quattro", but it sounds like they managed AWD.
      Dark Gnat
      • 2 Years Ago
      Right on track.
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