At the same time that Volkswagen is lowering its sales forecast for the year due to Europe's weak economy, Porsche is predicting huge business next year for its Macan.

The Audi Q5-based crossover will give Porsche entry into the same money-pool where compact luxury CUVs like the Range Rover Evoque and the Macan's donor Audi continue to frolic. Earlier, Porsche predicted 45,000 sales for the Macan when it goes on sale next year, but a report in Automotive News Europe says the sales number has been raised all the way up to 75,000.

To up the prediction for its newest model by 66 percent is a sign of massive confidence by Porsche. It's also a gamble on an overall upward trend for markets outside of Europe. Should Porsche actually hit the 75,000 unit mark, the company's global sales would benefit from a percentage gain that would seem remarkable, to say the least. Porsche sold 118,865 vehicles in 2011. Assuming the automaker could increase sales of its other product lines lines by ten percent (not an insignificant jump) both this year and next, adding 75,000 Macans to the mix would indicate a 52-percent boost to the line at the bottom that everyone loves.

If the Porsche purist in you chokes on the idea of a sea of little Porsche crossovers, just remember that each Macan sold helps pay for the return of a 928.


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  • 24 Comments
      The Wasp
      • 2 Years Ago
      That sales estimate seems very high -- I hope they have accounted for lost Audi sales because of this new competitor.
        sparrk
        • 2 Years Ago
        @The Wasp
        They will "lose" some potential Q5 buyers, but they will get customers who normally would go for BMW, Mercedes, Lexus, Range Rover, Infinity, etc.
        sparrk
        • 2 Years Ago
        @The Wasp
        they will "lose" some Q5 buyers, but they will gain more customers who would normally go to BMW, Mercedes, Lexus, Range Rover, Infinity, etc.
      turkeythundergod
      • 2 Years Ago
      The only real competition it will have in the segment is the Evoque. BMW may wish to think it will be competing with the X1 or X3, but it's not going to be anywhere near the level of luxury. The Q5 is nice, but won't appeal to the same buyers, and honestly the styling doesn't work for me. I'm sure the pricing will be fairly different as well, with the Macan being priced more like the Evoque or maybe slightly higher. The rest of the vehicles in this class don't matter enough to mention. So essentially you'll have the choice between the smaller, and not as sporty Evoque, or the Macan which will be sportier and likely larger and more expensive. I think I'd be tempted to go with the Evoque though, especially if they were to up the power output a bit (300hp would be great).
        • 2 Years Ago
        @turkeythundergod
        [blocked]
      • 2 Years Ago
      [blocked]
      futuramautoblog
      • 2 Years Ago
      If I ever need/want to buy CUV, that vehicle might as well be Porsche! So.. I welcome this weird named Macan with open heart and wallet!!!!
      Ben Lee
      • 2 Years Ago
      should of just copied the Infiniti FX
      BRKF06
      • 2 Years Ago
      Those who bemoan the Cayenne and Macan miss that they allow for the 911. Porsche was circling the drain until they began to expand from the 911...
        The Wasp
        • 2 Years Ago
        @BRKF06
        Looks like Porsche was sucked down the drain anyway, with the VW acquisition. Where does it end? Is there any profitable product that shouldn't have the Porsche name on it? If not, then why don't they just rebadge all VAG products as Porsches?
          sparrk
          • 2 Years Ago
          @The Wasp
          The Macan was in the works before the merger with VW. We all know it's going to be a good car and it will bring a lot of praises anc cash to the company. The money flow would allow Porsche to make cars like the 918 Spyder and the Porsche 960, as well as develop new technologies. The Cayenne and Macan are the milk cows who feed the race horses. And they are the best milk cows in the business.
        ponycargt
        • 2 Years Ago
        @BRKF06
        while theyre at it, They should add a small economy car to the lineup so they can maximize profits and make sure they can keep churning out those 911s...
          Strat
          • 2 Years Ago
          @ponycargt
          **** a compact <$30k vehicle that could take the fight to Mazda/Subieyota in terms of "driver feel"? Not to mention the hot hatch segment (Abarth, GTI, Mini, Fiesta/Focus) Even if it's slower sign me up for a test drive.
          sparrk
          • 2 Years Ago
          @ponycargt
          @ Strat, SUVs/CUVs bring the most money , making a compact car profitable means the Posche would have to sell it in large numbers. Porsche wants to remain the most profitable car company , so they will build profitable cars.
        Timothy Tibbetts
        • 2 Years Ago
        @BRKF06
        And the Macan (even though they never found a good name for it) puts it in one of the most popular segments out there plus makes a crossover more in reach than a Cayan. Looking forward to seeing it in person.
      AngeloD
      • 2 Years Ago
      This will dilute the Porsche brandname just as the Compass-Patriot-Liberty have for Jeep. Bad JuJu.
      joejoe509
      • 2 Years Ago
      I'm not a Porsche "purist" per se, but I really don't see why Porsche needs more than one CUV/SUV. I get the whole "we need volume vehicles to pay for the halo cars" aspect and I'm all for whatever keeps Porsche profitable. But this goes beyond that in my opinion. Okay, have your super-sedan and have your super-SUV, but why do we need a small but super-CUV? This is putting a Porsche in the hands of soccer mom's who don't know the first thing about Porsche. Porsche, consider yourselves official sell-outs. I still love you, but I see you in a totally different light...
      Jonathan Arena
      • 2 Years Ago
      With 65,000 of those sales coming from Asia...
      • 2 Years Ago
      [blocked]
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